To Make Nasu a Cheese Town! Event to Enjoy Cheese More, "Cheese Garden Presents Cheese Town NASU 2026" Featuring String Cheese Making Experience and Dishes Using Local Cheese, to be Held!

The event "Cheese Town NASU 2026," where you can experience the charm of cheese, will be held in Nasu-Shiobara City.

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  • 📰 Published: April 1, 2026 at 00:10
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Cheese Garden (Kuraya Co., Ltd., Headquarters: Nasu-Shiobara City, Tochigi Prefecture, President: Rei Kubota), part of the Colowide Group, will hold the event "Cheese Garden Presents Cheese Town NASU 2026" to help you enjoy Nasu cheese more. The event will take place for two days, Saturday, May 9, and Sunday, May 10, 2026, at the West Exit Plaza of JR Nasu-Shiobara Station (Nasu-Shiobara City, Tochigi Prefecture). We have prepared a variety of content where you can eat, learn about, and experience Nasu cheese, including special menus using Nasu cheese, pairings with local sake, and a string cheese making experience.

★Cheese is more fun and delicious when combined! "Cheese Garden Presents Cheese Town NASU 2026" to be held for the first time!

Nasu-Shiobara City, where "Kuraya Co., Ltd.," which operates Cheese Garden, is headquartered, is a dairy region with the highest raw milk production value in Honshu, and is home to many farms and cheese studios. Therefore, with the concept of "Making Nasu a Cheese Town," we will hold an event with various content to help you feel closer to Nasu's natural cheese. This event will allow you to fully enjoy the charm of Nasu cheese with the cooperation of the Nasu Natural Cheese Research Association, which includes cheese studios in Nasu. At the event venue, we will offer many opportunities to interact with cheese, including sales booths for Nasu cheese, food and drink booths where you can enjoy pairings with sake, craft beer, and wine, as well as special menus using cheese, and a string cheese making experience where you can taste freshly made cheese. We will also sell an original book about the charm of Nasu cheese for this event. Through "Cheese Garden Presents Cheese Town NASU 2026," we aim to deliver an event that allows you to enjoy Nasu cheese from various angles and feel closer to it, while also working to enhance the value of Nasu cheese.

【Event Outline】

Event Name: Cheese Garden Presents Cheese Town NASU2026

Date & Time: Saturday, May 9, 2026, 9:30 AM - 4:00 PM; Sunday, May 10, 2026, 9:30 AM - 4:00 PM

*Food and drink booths open from 10:00 AM. *Event will proceed in case of rain, but may be canceled in case of severe weather.

Location: 1-1-1 Oharamamachi Nishi, Nasu-Shiobara City, Tochigi Prefecture, 329-3157, JR Nasu-Shiobara Station West Exit Plaza

Admission: Free

Organizer: Cheese Town NASU2026 Executive Committee

Secretariat: Kuraya Co., Ltd.

Sponsorship: Nasu-Shiobara City

Cooperation: Nasu Natural Cheese Research Association, "Toast with Local Sake!" Project (Minamiaizu Town Tourism and Products Association), Nasu-Shiobara City Tourism Association

Support: Kagome Co., Ltd.

Official Instagram: https://www.instagram.com/cheesetown_nasu

Official HP: https://cheesegarden.jp/pages/cheesetownnasu_2026

【Featured Content at Cheese Garden Presents Cheese Town NASU2026】

★Make Your Own Freshly Made Cheese! String Cheese Making Experience

 Under the guidance of cheese artisans from Nasu studios, you can experience making string cheese. You will actually make it with your own hands from a "cheese base" called curd. Enjoy your freshly made string cheese on the spot after completion.

Date: Saturday, May 9, and Sunday, May 10, 2026

Time: From 9:30 AM each day *Approximately 1 hour

Capacity: 50 people each day

Participation Fee: 2,500 yen (tax included)

*Reservation required, first-come, first-served basis. Reservation form will be announced at a later date.

*Image is for illustrative purposes.

★Decide the King of Nasu Cheese! Cheese Quiz Competition in NASU

 You can test your knowledge about cheese at the venue. We have two categories: elementary school students and younger, and general participants, so we welcome participation with family and friends. Answer true/false questions about natural cheese and Nasu cheese, and prizes will be awarded to the winners.

Date & Time:

<Elementary School Students and Younger Division> Saturday, May 9, 2:00 PM~

<General Division> Sunday, May 10, 2:00 PM~ *No age limit

Capacity: 50 people each

Participation Fee: 300 yen (tax included)

*Reservation required, first-come, first-served basis. Reservation form will be announced at a later date.

★Eat! Drink! Fully Enjoy the Charms of Nasu with the Cheese Town NASU2026 Tour

 As an opportunity to learn more about the charms of Nasu-Shiobara City, where the event venue is located, we will hold a tour that includes accommodation at Umegawa-so in Shiobara Onsen or the guesthouse Leu. in Itamuro. The tour includes a factory visit to Shinsei Dairy Co., Ltd., which produces pasteurized milk with a refreshing taste and Gouda cheese, and a factory visit to the production site of "Goyotei Cheesecake," a standard Nasu souvenir. You can fully experience the charms of Nasu cheese. The tour starts and ends at JR Nasu-Shiobara Station, the event venue, so you can also enjoy the event.

Click here for accommodation tour details🔻

https://nasushiobara-kanko.jp/events/26355/

*Page under preparation. Will be released at a later date.

*Image is for illustrative purposes.

★Release of the CHEESE TOWN NASU2026 Guidebook Delivering the Charms of Nasu Cheese!

 We will release an event guidebook that brings cheese closer to you and delivers its charms in full. It will be packed with content such as recipes using cheese recommended by artisans from Nasu cheese studios, interviews with cheese artisans, and discussions about the charms of Nasu cheese from the perspective of cheese lovers. Rediscover the charms of Nasu cheese through this guidebook.

Release Date: Saturday, May 9

Price: 1,500 yen (tax included)

Sales Location: Headquarters tent at the Cheese Town NASU2026 event venue *Not available at Cheese Garden stores.

About Cheese Garden

 Embracing the beautiful nature of Nasu.

 We are a Western confectionery brand that offers cheese-focused baked goods, including the "Goyotei Cheesecake" and various other cheesecakes, cheese cookies, and galette cheeses.

We have stores not only in Tochigi Prefecture but also in Hokkaido, Miyagi, Gunma, Saitama, Tokyo, Kanagawa, Chiba, Niigata, Toyama, Ishikawa, Aichi, and Osaka. Some stores also offer dining and cafe services.

[Brand Site] https://cheesegarden.jp/

About Kuraya Co., Ltd.

 Founded in 1984. We manage a group of confectionery brands, including the Western confectionery brand "Cheese Garden," which manufactures and sells cheese-focused baked goods such as "Goyotei Cheesecake"; the chocolate confectionery specialty store "N Cacao Chocolate"; and the restaurant "Cafe & Garden Shirasagitei," offering a healing time surrounded by nature, all originating from Nasu Kogen in Tochigi Prefecture. In addition, we manage "Oufukashi Grindelberg," a Western confectionery brand that combines traditional Western confectionery making with originality, and "purecoco TOKYO," a Tokyo-based confectionery brand that brings smiles with surprising textures and tastes. Our business primarily focuses on confectionery brands.

[Kuraya Website] https://kuraya-group.co.jp/

FAQ

What kind of event is "Cheese Garden Presents Cheese Town NASU 2026"?

It is an event where you can experience the charm of Nasu cheese. You can enjoy various contents such as a string cheese making experience, dishes and drinks using cheese, and a cheese quiz competition.

When and where will it be held?

It will be held for two days, Saturday, May 9, and Sunday, May 10, 2026, at the West Exit Plaza of JR Nasu-Shiobara Station. The time is from 9:30 AM to 4:00 PM on both days (food and drink booths open from 10:00 AM).

Is a reservation required for the string cheese making experience?

Yes, it is by reservation only, with a limit of 50 people per day. The participation fee is 2,500 yen (tax included), and the reservation form will be announced later.

What is the participation fee for the cheese quiz competition?

The participation fee is 300 yen (tax included). This is also by reservation only, with a limit of 50 people per day.

How can I access the event venue?

The venue is the West Exit Plaza of JR Nasu-Shiobara Station. Access by public transportation is convenient.

Where can I purchase the event guidebook?

It will be on sale from Saturday, May 9, at the main tent of the event venue. The price is 1,500 yen (tax included).