[Up to 250 yen equivalent back] Take your everyday cooking to the next level of richness! Point reward campaign targeting "Shikkari Noko 4.4" starts from Wednesday, April 1st

The saving app "Reshichare" will hold a campaign from Wednesday, April 1, 2026 to Thursday, April 30, 2026, where uploading a receipt for the purchase of Kyodo Milk Industry Co., Ltd.'s "Shikkari Noko 4.4 1000ml" will grant points equivalent to 50 yen.

Furthermore, we will concurrently hold "Tabechare," where you can earn an additional 200 yen equivalent in points by posting a photo of yourself making a designated arranged recipe using the purchased target product. This is a great opportunity to get up to 250 yen equivalent back while upgrading your everyday meals and drinks with a rich, deep, and luxurious taste. Please take this opportunity to experience the rich flavor.

Background of implementation: Proposing a new way to enjoy cooking, expanded by "rich depth"

As the desire for a "little luxury" to "easily enjoy high-quality things" in everyday life increases, more and more people are seeking delicious, satisfying flavors at home, just like at a specialty store.

"Shikkari Noko 4.4" (Firmly Rich 4.4), as its name suggests, is a milk beverage that pursues a rich, deep, and luxurious taste. Not only is it delicious to drink as is, but its rich and deep flavor also demonstrates its power as a "rich dairy ingredient" that adds depth to dishes.

Even without fresh cream, just adding a splash of "Shikkari Noko 4.4" can completely transform your usual dish into a rich finish like a professional's. We decided to implement this campaign based on the strong desire of our company and the manufacturer to have as many people as possible discover and experience the surprise that "'Shikkari Noko 4.4' is the new standard for deepening the richness of dishes."

Point rewards for "Buying, Making, and Posting"!

This food-experience campaign targets Kyodo Milk Industry's "Shikkari Noko 4.4 1000ml". By trying out the designated arranged recipe and participating in "Tabechare," you can receive further point rewards.

In "Tabechare," you can get Reshichare points in just 3 steps: "Buy," "Make," and "Post," providing a "slightly profitable and positive experience" where you can enjoy new arrangements while saving money.

Please take this opportunity to experience the surprise of how just adding it to your usual cup or dish creates a deep richness like a specialty store.

What are "Reshichare" and "Tabechare"?

Reshichare

If you take a picture of the receipt for purchasing the target product with the "Reshichare" app and post it, you will receive points equivalent to 50 yen per product.

Tabechare

If you actually make the target recipe and post a photo of the dish, you will be presented with points equivalent to 200 yen per recipe. If you participate in combination with Reshichare, it will be even more fun and profitable!

Campaign Details

・ Period

Wednesday, April 1, 2026 to Thursday, April 30, 2026

・ How to participate

1. Download the Reshichare app

2. Purchase the target product and post the receipt (Reshichare)

3. Make the target recipe and post a photo of the dish (Tabechare)

・ Number of points awarded

Reshichare: 50 yen equivalent / product

Tabechare: 200 yen equivalent / recipe

* Coins will be presented within a maximum of 1 week from the receipt upload. * Only applications from the campaign page within the "Reshichare" app are valid.

* Points will be awarded for each target product upon receipt application and passing the review.

* You can apply for "Reshichare" as many times as you like (however, the maximum number of applications per day is 5).

* You can apply for "Tabechare" once per person.

* Purchases made outside the above period are not eligible.

* Even during the period, it will end as soon as the prescribed number is reached.

* The period may be extended without notice.

Campaign Target Products and Recipes

Target Products

Shikkari Noko 4.4 1000ml / 50 yen equivalent points

It is a satisfying flavor that pursues a rich, deep, and luxurious taste. It is delicious to drink as is, but when used in cocoa, coffee, cooking, or sweets, it creates a rich and deep finish that takes your everyday cooking to the next level.

* It may not be available at some stores. Please note in advance.

Target Recipes

No fresh cream needed!? One-pan cream bolognese / 200 yen equivalent points

No fresh cream or butter used! With "Shikkari Tokuno 4.4 1000ml", you can easily make a rich and creamy pasta even with simple ingredients! Please try this one-pan recipe with less washing up. https://www.kurashiru.com/recipes/f3b124fa-f6d8-476b-95b9-e997cc8ee29d

* Even during the period, it may end as soon as the prescribed number is reached.

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About the saving app "Reshichare"

Reshichare is a profitable app where you can accumulate points while going about your daily life. You can earn coins in the app according to your travel distance, the number of bargain information (flyers) viewed, and the number of receipts sent after shopping, and the accumulated coins can be exchanged for various benefits (points of other companies, digital gifts, electronic money, etc.).

"Reshichare" Service Site

https://about.rewards.kurashiru.com/

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[Contact for inquiries regarding this matter]

Kurashiru Inc. Public Relations

E-mail: contact.pr@kurashiru.co.jp