From "Dear Beaute HIMAWARI" come "Moomin Summer" and "Moomin Magnolia" - Two limited-edition "Moomin" collaborations to make early summer hair care even more enjoyable!

Kracie Co., Ltd. (Home Products Company) is launching two limited-edition hair care products, "Dear Beaute Oil-in Shampoo & Conditioner (Moomin Summer)" and "Dear Beaute Oil-in Shampoo & Conditioner (Moomin Magnolia)" in collaboration with the popular character Moomin. These products, part of the "Dear Beaute HIMAWARI" line, aim to correct hair distortion, which causes frizz, waves, and dryness, leading to smooth, manageable hair. They will be released on May 15, 2026 (Friday).
product_launchNQ 100/100出典:PR Times

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  • 📰 Published: March 31, 2026 at 20:10
  • 🔍 Collected: April 1, 2026 at 13:39 (17h 29m after Published)
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Kracie Co., Ltd. (Home Products Company) will release two limited-edition products featuring the popular character "Moomin" from its "Dear Beaute HIMAWARI" line, which aims to correct "hair distortion" that causes frizz, waves, and dryness, leading to smooth, manageable hair. These products, "Dear Beaute Oil-in Shampoo & Conditioner (Moomin Summer)" and "Dear Beaute Oil-in Shampoo & Conditioner (Moomin Magnolia)," will be available in limited quantities on Friday, May 15, 2026.

Moomin Summer
Moomin Magnolia

"Dear Beaute HIMAWARI" consistently offers limited-edition "Moomin" designs with a specific theme each time. This time, we are introducing two types of shampoo & conditioner, "Moomin Summer" and "Moomin Magnolia," to enhance the early summer hair care experience.

"Moomin Summer" contains menthol, a scalp cooling ingredient, to provide a cool, refreshing sensation for both the scalp and mind. The packaging features the Moomin family enjoying a long-awaited summer vacation, and its cool, refreshing "Nordic Air Floral" scent is perfect for the hot summer.

"Moomin Magnolia" features the sweet scent of magnolias blooming under warm sunlight, leading to hair that is moisturized and manageable, suppressing frizz. The packaging depicts the Moomins filled with happiness as magnolias, whose flower meanings include "love for nature," "nobility," "endurance," and "compassion," bloom.

Both products contain the brand's common characteristic ingredient, "Premium Himawari Oil EX," which moisturizes the inside of hair damaged by summer and coats the outer cuticle to prevent peeling. They also act as a humidity barrier to control hair frizz.

The limited-edition "Moomin Summer" and "Moomin Magnolia" designs, which enhance the early summer mood, will support summer hair distortion care and bring enjoyable moments to bath time.

*Distortion: Refers to the imbalance of moisture and oil inside the hair and the uneven peeling of the outer cuticle, which cause frizz, waves, and dryness.

[Common Product Features]

● Contains repairing & moisturizing ingredient "Premium Himawari Oil EX" (organic sunflower oil, sunflower seed extract, sunflower flower extract)

Moisturizes the inside of the hair and coats the outer cuticle to prevent peeling.

● "Hair Distortion Care Technology"

Provides total care for the causes of hair distortion from both the inside and outside of the hair.

○ "Frizz, Wave, and Dryness Care": Internal & external damage repair

○ "Humidity Care": Humidity barrier & frizz control for external care

○ "Pulling Care": Supports distortion caused by daily hair pulling, such as brushing, and cares for the inside.

● Shampoo is silicone-free. Contains amino acid-based cleansing ingredients *1

*1: Sodium Cocoyl Methyl Taurate, TEA-Cocoyl Glutamate, TEA-Lauroyl Sarcosinate

● All products are sulfate (sulfate-based surfactant)-free.

[Moomin Summer Product Features]

● Contains scalp cooling ingredient "Menthol"

Cools and refreshes both the scalp and mind.

● Moisturizing & Shine-Up formula

● Cool and refreshing Nordic Air Floral scent

[Moomin Magnolia Product Features]

● Frizz suppression formula

● Sweet scent of magnolias blooming under warm sunlight

[Product Overview]

Product Name

Volume

Price

Dear Beaute

Oil-in Shampoo & Oil-in Conditioner

(Moomin Summer)

500mL + 500g

Open

Dear Beaute

Oil-in Shampoo & Oil-in Conditioner

(Moomin Magnolia)

500mL + 500g

Open

*Sold only as a set

[Scheduled Release Date] Friday, May 15, 2026

[WEB Site] Available at drugstores, supermarkets, etc. nationwide

[Sales Channel] https://www.kracie.co.jp/himawari/

End

In-bath hair care lineup

[Rich & Repair Line]
[Gloss & Repair Line]
[Smooth & Repair Line]
[Distortion Deep Repair Mask]