[Event Report] ILLIT WONHEE Makes First Appearance as rom&nd Model! Appointed 'Manager' of rom&nd's Idol Division, Presents New Lip Oil in Office Look!?

This year marks the 10th anniversary of the Korean cosmetic brand 'rom&nd,' and we have launched the lip oil 'Juicy Flash Lip Oil,' designed to fulfill the 'lustre' that was lacking in tints and glosses, on April 7th (Tuesday). To commemorate the launch of this new product, a pop-up event was held for three days from April 11th (Saturday) to April 13th (Monday). On April 10th (Friday), the day before the pop-up event, ILLIT WONHEE, a true cosmetics otaku in the K-pop scene and rom&nd's global model, graced the stage for the 'rom&nd Juicy Flash Lip Oil Launch PR Event ~Romand Trading Co., Ltd. Juicy Flash Sales Department~.' At the event, WONHEE made a stylish entrance in a fresh office look, taking on the role of 'Idol Division Manager.' The program included a segment where WONHEE personally presented the charms of the newly released lip oil, followed by a talk session with Jiyoung, who has been a rom&nd model for 10 years.

WONHEE Appears at the 'Juicy Flash Lip Oil' Launch PR Event!

WONHEE, who appeared with energetic Japanese greetings saying, "Hello everyone~! It's ILLIT's WONHEE!", was asked about rom&nd's appeal. She responded, "rom&nd's charming point is its cute world view, isn't it! Also, their lip products are really powerful! Especially the rich color variations, which I think is a great appeal because you can choose according to your mood or the look you want to achieve!" This opening statement was filled with love for rom&nd and cosmetics.

As Idol Division Manager, WONHEE Presents the New Lip Oil Herself!?
Introduction to the Experience Booth Where You Can Enjoy 3 Looks: Idol, Gal, and Actress

WONHEE, appointed as the manager of the Idol Division for the pop-up event "Romand Trading Co., Ltd. ~Juicy Flash Sales Department~" opening on April 11th (Saturday), expressed her enthusiasm, stating, "As the manager, I want to convey the charms of rom&nd's JUICY FLASH LIP OIL thoroughly!" She then proceeded with a presentation using panels. When asked about her favorite lip oil, she commented, "As the manager of the Idol team, I love 06 Grape Fig the most, as it perfectly matches the idol look! It's actually the color I chose on set." She then demonstrated applying the lip oil. Finally, she introduced the main attraction of the pop-up venue: a booth where visitors can experience the new lip oil tailored to rom&nd's proposed three looks (Idol, Actress, Gal). She concluded with a smile, "Please do visit the Romand Trading Co., Ltd. Juicy Flash Sales Department!"

Jiyoung, rom&nd's Model for 10 Years, Appears for a Grand Collaboration Symbolizing the Brand!

As the event reached its midpoint, WONHEE called out, "This is someone I've always wanted to meet," and Jiyoung, the brand's model for a decade, made a glamorous appearance. The actress division manager...