Itabashi Tourism Character "Rinrin-chan" Themed Bus Service Begins

Kokusai Kogyo Co., Ltd. (Headquarters: Chuo-ku, Tokyo; Representative Director and President: Hiroshi Kurotaki) and Itabashi Ward (Ward Mayor: Ken Sakamoto) have commenced the operation of route buses adorned with interior decorations featuring Itabashi Ward's tourism character, "Rinrin-chan," as part of a collaborative project.

Our company and Itabashi Ward concluded a "Comprehensive Cooperation Agreement for the Development of Regional Society and Improvement of Living Environment" on March 8, Reiwa 4 (2022), and have been cooperating and collaborating in fields such as public transportation and tourism promotion.

The operation of these internally decorated buses is part of this collaborative project, aiming to promote and encourage the use of ward bus routes, including the Itabashi Ward Community Bus "Rinrin GO." By brightly decorating the interior, we hope to allow passengers to feel the charm of Itabashi Ward up close, while also publicizing the convenience of public transportation and the collaboration with ward administration.

Our company will continue to deepen its cooperation with local governments and strive to develop a more attractive bus usage environment and revitalize local transportation.

Itabashi Tourism Character "Rinrin-chan"

Itabashi Ward's tourism character born in 2008. The name "Rinrin" comes from "rin" (凛), referring to the two elegant flowers of the Anemone nikoensis (Nirinso), and "rin" (林) which evokes greenery, derived from the two "kihen" (木偏) radicals in the kanji for "Itabashi" (板橋).

(Reference: Itabashi Ward HP https://www.city.itabashi.tokyo.jp/bunka/kanko/1031038/1031033.html)

■Outline of Decorated Bus■

This project involves decorating the interior of a route bus with the design of Itabashi's tourism character "Rinrin-chan" and operating it within regular route services.

Target Vehicle	Shimura Sales Office, Vehicle No. 3412
Operating Area	General routes primarily within Itabashi Ward