[Held on 4/22] Matsuura and Ueda of the International Business Connection Organization to Speak at a Seminar Hosted by Chiba TV. Explaining the Strategy to Continuously Increase Overseas Sales: "Selling via Live Commerce is the 'Starting Line'"

The International Business Connection Organization (Location: Minato-ku, Tokyo; Representative Director: Keisuke Matsuura; hereinafter "the Organization"), which supports the overseas expansion of Japanese companies through the three pillars of "knowledge, networking, and opportunities," announces that Representative Director Keisuke Matsuura and Director Naoyuki Ueda will speak at the online seminar "Chiba TV Earning Power Training Course" hosted by Chiba Television Broadcasting (Chiba TV) on Wednesday, April 22, 2026.

## Seminar Overview
At this seminar, we will explain practical strategies for creating and expanding sales in overseas markets, starting with the rapidly growing "live commerce."
Live commerce is attracting attention not just as a sales method, but as a "marketing method to determine what sells as quickly as possible."
In fact, there are cases where sales of tens of millions to 100 million yen are generated in just a few hours, and behind this is a reproducible strategic design.
In this lecture, based on the process of "Test Sales -> Data Acquisition -> Improvement -> Full-scale Expansion," we will concretely explain a continuous sales generation model that does not end as a one-off event.

## Background of the Seminar
Now that entering overseas markets has become commonplace, making decisions on "which market and which products to invest in" has become a major issue for many companies.
In this seminar, we position the rapidly growing live commerce as a "marketing device to verify what sells as quickly as possible," and unravel the "reproducible design" behind cases that generate large sales in a short time.
Both directors, who have a proven track record at the forefront of media and overseas business, will systematically explain the strategy to connect test sales to full-scale expansion.

## Presentation Details
[Theme]
Selling via Live Commerce is the "Starting Line": Marketing Strategies to Keep Growing Overseas Sales

[Recommended for companies with these concerns]
- Interested in overseas expansion but don't know where to start
- Relying too heavily on existing customer bases and wanting to cultivate new customers
- Want to research local needs, but traditional methods take too much time and money

[What you will learn in this seminar]
- How to identify "products that sell" in live commerce
- Why products sell explosively in live commerce (Understanding the structure)
- Design to connect test sales to full-scale marketing
- Strategic design to avoid one-off events and the overall picture in overseas markets
- Timing and criteria for allocating annual budgets

## Event Overview
- Date: Wednesday, April 22, 2026
- Time: 15:00 - 18:00 (*The Organization's presentation will be in Part 2 from 16:45 - 17:45)
- Location: Zoom (Online)