Announcement Regarding Kokoro Kikaku Inc. Becoming an HIS Group Company

## Background and Purpose of Joining the HIS Group In recent years, user experiences in travel and mobility have diversified, and there is a growing demand for 'comfort' and 'experiential value' beyond mere 'transportation.' Particularly in scenarios involving long-distance travel and overnight stays, interest in products that enhance comfort has expanded. Kokoro Kikaku Inc. has been developing the product brand 'Tabine,' which aims to reduce stress during travel under the concept of 'maximizing performance upon arrival.' Meanwhile, HIS primarily focuses on the travel business and possesses a diverse customer base and sales channels. The purpose of this partnership is to integrate the assets of both companies, combining product development capabilities with sales power, to realize new value creation in the travel and mobility domain. ## Future Development and Growth Strategy Moving forward, we will promote the following initiatives: - Expanding sales channels by leveraging HIS's travel customer base - Joint development of new products optimized for travel scenarios - Strengthening sales and wholesale not only online but also at airports, stations, and retail stores We aim to establish a position as a brand that enhances 'performance upon arrival' by accelerating product development that improves user experience in various travel scenes such as transit, accommodation, and rest, and by strengthening wholesale to retail stores, including discount stores. ## About the 'Tabine' Brand 'Tabine' is a product brand based on the concept of 'maximizing performance upon arrival.' Focusing on the physical burden and stress during long hours of travel, we offer products that combine functionality and portability, such as the Amazon best-selling* Tabine neck pillow, the Tabine cushion which received significant attention on social media with the catchphrase 'Oshiri ga Fuwa!' (Soft Bottom!), and related accessories. Going forward, we will expand our product lineup to cater to a wider range of travel scenarios and promote product development driven by user experience. Currently, we are also promoting wholesale sales to corporations and collaborations with various sales partners. Through collaboration with retailers, we aim to further enhance brand recognition and create sales opportunities. Tabine Neck Pillow https://www.amazon.co.jp/dp/B0DLMBJ1HX?th=1 Tabine Cushion https://www.amazon.co.jp/%E3%83%9D%E3%82%B1%E3%83%83%E3%83%88%E5%B0%BB%E3%8