[Shibuya, Maruyama-cho] A Late-Night Community Snack Bar Gathering 5,000 Executives and Marketers Annually Opens on March 30 with a '500 Yen per 10 Minutes' System!
KOBUSHI MARKETING will open 'KOBUSHI BEER NIGHT', a late-night community snack bar, in Maruyama-cho, Shibuya on March 30, 2026. It features a 500 yen/10 minutes time-based billing system for business networking.
📋 Article Processing Timeline
- 📰 Published: March 30, 2026 at 19:20
- 🔍 Collected: March 30, 2026 at 22:56 (3h 36m after Published)
- 🤖 AI Analyzed: April 24, 2026 at 05:48 (582h 52m after Collected)
KOBUSHI MARKETING (Shibuya-ku, Tokyo) will grand open 'KOBUSHI BEER NIGHT', the second store of the craft beer brand 'KOBUSHI BEER', in Maruyama-cho, Shibuya-ku on Monday, March 30, 2026. Built on a business community with over 5,000 annual participants, it introduces a time-based billing system of 500 yen per 10 minutes, eliminating forced drinking. In an era where routine tasks are replaced by AI, we provide a third place where the value of 'real interaction' is heightened, offering peace of mind until 4 AM for busy business professionals.
1. Overview of the Release
'KOBUSHI BEER NIGHT' is not just a restaurant/bar; it is a new business format called a 'late-night community snack bar' where executives and marketers naturally cross paths.
Redesigning the Snack Bar with 10-Minute Increment Billing (500 Yen)
We abolished the 'long-stay premise' and opaque set charges seen in traditional snack bar culture, and introduced a flexible pricing structure available in 10-minute increments. Short-time usage like 'just one drink' or 'just 30 minutes' is possible, optimized for the disposable time of busy business professionals.
Business Network Based on Overwhelming Track Record
The first store hosted over 200 events annually, with 5,000 participants a year. Half of them are from the executive tier. In the past, brand marketers from BEAMS, Bentley, GOLDWIN, and Tokyu Land Corporation have participated as guests, routinely spawning matchmakings such as collaborations and startups using the store as a hub.
'One-Day Mama / One-Day Manager' System and Community Sponsors
We provide a participatory dining experience where famous marketers, influencers, and executives run the store on a rotating daily basis. In the VIP plan, in addition to bottle keeping, we introduce the concept of 'community sponsors', providing value that is not just consumption but an investment in relationships.
1. Overview of the Release
'KOBUSHI BEER NIGHT' is not just a restaurant/bar; it is a new business format called a 'late-night community snack bar' where executives and marketers naturally cross paths.
Redesigning the Snack Bar with 10-Minute Increment Billing (500 Yen)
We abolished the 'long-stay premise' and opaque set charges seen in traditional snack bar culture, and introduced a flexible pricing structure available in 10-minute increments. Short-time usage like 'just one drink' or 'just 30 minutes' is possible, optimized for the disposable time of busy business professionals.
Business Network Based on Overwhelming Track Record
The first store hosted over 200 events annually, with 5,000 participants a year. Half of them are from the executive tier. In the past, brand marketers from BEAMS, Bentley, GOLDWIN, and Tokyu Land Corporation have participated as guests, routinely spawning matchmakings such as collaborations and startups using the store as a hub.
'One-Day Mama / One-Day Manager' System and Community Sponsors
We provide a participatory dining experience where famous marketers, influencers, and executives run the store on a rotating daily basis. In the VIP plan, in addition to bottle keeping, we introduce the concept of 'community sponsors', providing value that is not just consumption but an investment in relationships.