Fashion Reuse KLD Opens First Permanent Store "KLD TOKYO" in Shibuya, Jinnan
Fashion reuse company KLD opens its first permanent store, "KLD TOKYO," in Shibuya, Jinnan.
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- 📰 Published: March 30, 2026 at 19:00
- 🔍 Collected: March 30, 2026 at 22:56 (3h 56m after Published)
- 🤖 AI Analyzed: April 16, 2026 at 09:14 (394h 18m after Collected)
KLD Inc. (Headquarters: Itoshima City, Fukuoka Prefecture, Representative Director: Kenta Ito) will open its first permanent store, "KLD TOKYO," in Jinnan, Shibuya-ku, Tokyo on April 4, 2026 (Saturday).
KLD, which has primarily operated online to date, has been testing the possibilities of offline customer experience through pop-up events at Kyoto Shin-Puhkan and overseas expansion in Taiwan and South Korea. This new store is positioned as an extension of these efforts, serving as a hub to embody KLD's philosophy of "QUALITY REUSABLES" through its space, customer service, and products.
Background and Aims
KLD operates a reuse business centered on branded used clothing, emphasizing "delivering not just the buying and selling of used goods, but the context of their value."
While KLD has expanded its support through product selection, editing, and content design in online sales, it has also recognized the following challenges:
Difficulty in fully conveying the background and value of products.
Limitations in creating experiential designs that appeal to customer sensibilities.
High importance of experiencing high-priced items in person.
Based on these insights, KLD has decided to make a full-scale entry into the offline domain.
A pop-up event held at Kyoto Shin-Puhkan in 2025 recorded sales of approximately 4.3 million yen over three days, confirming the effectiveness of curation in a physical space.
Furthermore, through a long-term pop-up at Breeze Nan Shan in Taipei, Taiwan, and an exhibition at No Boundary Gallery in Seoul, South Korea, it became clear that similar value is accepted in overseas markets.
KLD POP-UP IN SEOUL
Features of KLD TOKYO
1. Spatial design that delivers curation as an experience
At KLD TOKYO, we express curation not merely as product display, but as a space that incorporates the context of brands, historical backgrounds, and styling.
However, these are not based on purchases made with specific themes in mind. Each individual item, entrusted or purchased from our customers nationwide, serves as the starting point. The collection of items, each with its own background and story, results in a lineup that spans from archives to current pieces.
Additionally, KLD operates an online purchasing service that accepts items from all over the country, and this system forms the foundation for the store's lineup.
※Online purchasing service available here
2. Online and
FAQ
When and where will KLD TOKYO open?
KLD TOKYO will open on April 4, 2026, in Jinnan, Shibuya-ku, Tokyo.
What is the significance of KLD TOKYO?
It is KLD's first permanent physical store, designed to embody their philosophy of "QUALITY REUSABLES" through space, customer service, and products, offering an experiential approach to fashion reuse.
What led KLD to open a physical store?
KLD recognized limitations in conveying product value and creating engaging experiences online, especially for high-priced items. Successful offline pop-ups and international expansion validated the demand for a physical presence.
How is the store's collection curated?
The store's lineup is formed by individual items entrusted or purchased from customers nationwide. These items, each with its own background and story, create a diverse collection spanning from archival to current pieces, reflecting KLD's curation philosophy.
Does KLD offer an online purchasing service?
Yes, KLD operates an online purchasing service that accepts items from all over the country, which forms the basis for the store's product lineup.