The "Isaac Toast Sauce," which captures the taste of "isaac toast," a popular toast specialty store with approximately 900 stores in Korea, and three types of jam (Apple, Peach, Kiwi) will be launched in Japan. To commemorate the launch, an exclusive one-night-only offline event featuring brand model and popular group SEVENTEEN member MINGYU as a guest will be held on Thursday, May 21, 2026.
[Event Schedule/Venue/Number of Winners] Date: May 21, 2026 (Thursday) from 17:40 (planned) Venue: A certain location in Tokyo Number of winners: 550 people Duration: Approximately 2 hours *Venue details will only be provided to the winners. *Event schedule and content are subject to change without notice.
[Event Content] Scheduled for approximately 2 hours. - Media interview / Brand introduction - Media photo session - Q&A corner / Talk show answering customer questions - 10 people will win products via same-day lottery (※Prizes will be handed over by staff)
### [How to Participate in the Event (Brand Fan Event Invitation Lottery)] - Target purchase period April 6, 2026 (Monday) 18:00 – April 26, 2026 (Sunday) 23:59 https://morecos.hmv.co.jp/news/article/260401500/ Invitations will be sent via lottery to those who reserve eligible products on morecos+ within the period (Lawson WEB Members only). **※Please check the special page on morecos+ for detailed application methods, eligible products, and precautions.**
[A] Isaac Toast Sauce & Apple Jam Set
[B] Isaac Toast Sauce & Peach Jam Set
[C] Isaac Toast Sauce & Kiwi Jam Set
### [About isaac toast] **A toast brand originating from Korea, celebrating its 31st year since founding.** "Isaac Toast" is a toast brand that has been loved by the Korean people since its founding in 1995 and began expanding its chain in 2003. With approximately 900 stores nationwide in Korea, it has established itself as a "soul food" that must be visited when traveling to Korea, thanks to its deliciousness and approachability.
### [The Key to Flavor: Isaac Toast Sauce] This time, "Isaac Toast Sauce," which is the key to the flavor of all Isaac Toast menu items, will be launched in Japan. It has an exquisite balance of sweetness and richness, with an addictive taste that makes you want to eat it again. This sauce, which enhances the deliciousness of toast and various other dishes, has long been highly anticipated by many fans of Isaac Toast. The sauce will be sold in Japan so that the taste of Isaac Toast can be enjoyed at home. (It will not be sold in Korea.)
### [Model: SEVENTEEN MINGYU!] **Expressing the brand with overwhelming visuals and a refreshing image.** The brand model chosen is MINGYU, a member of the global idol group SEVENTEEN. MINGYU's overwhelming visuals and refreshing, clean image perfectly match Isaac Toast's brand philosophy of "providing the happiness of everyday encounters with toast to many people," further enhancing the brand's appeal.
### [About SEVENTEEN MINGYU] **Born April 6, 1997.** **Member of the globally active 13-member group SEVENTEEN. Belongs to the HIPHOP TEAM.**
[isaac toast Official SNS] Instagram (Japanese): https://www.instagram.com/isaactoast.japan/ Instagram (Korean): https://www.instagram.com/isaactoast.official/ X: https://x.com/isaactoast_kr?s=20
**[Company Profile]** Company Name: KJ Global Inc. Location: Park Tower 19F, 2-10-70 Nambanaka, Naniwa-ku, Osaka-shi, Osaka 556-0011 KJ Global is a company that introduces and directs excellent Korean brands and products into the Japanese market.
FACT BOX
- Source: PR TIMES
- Category: Event
- Organizations: isaac toast / HMV / morecos+