Sparkling Refreshing Summer Drink 'Kirin Sekai no Kitchen Kara Salty Lychee Soda' Launches Nationwide on June 23 (Tuesday) in Limited Quantities

Kirin Beverage Corporation (President: Kazuhiro Inoue) will launch 'Kirin Sekai no Kitchen Kara Salty Lychee Soda', a carbonated drink that uses lychee and Okinawan sea salt for refreshing taste and salt/fluid replenishment (Note 1), nationwide in limited quantities from June 23 (Tuesday).

Note 1: Salt equivalent 0.11g/100ml

According to the Japan Meteorological Agency's three-month forecast published in May 2026, summer temperatures nationwide are expected to be higher than average (Note 2). Additionally, the number of emergency transport cases due to heatstroke from May to September 2025 reached 100,510, a record high (Note 3), increasing the need for heatstroke countermeasures.

Note 2: Japan Meteorological Agency, National Three-Month Forecast, June-August (https://www.jma.go.jp/bosai/season/#term=3month)
Note 3: Ministry of Internal Affairs and Communications, Fire and Disaster Management Agency (press release) (https://www.fdma.go.jp/disaster/heatstroke/items/r7/heatstroke_nenpou_r7.pdf)

Since the launch of 'Kirin Sekai no Kitchen Kara Salty Lychee' in 2011, the company has continuously promoted heatstroke prevention as a product that replenishes salt and fluids. While supporting customers who want to enjoy summer despite the heat, the 'Sekai no Kitchen Kara' series saw a 106% year-on-year increase in sales volume in 2025 (Note 4). Summer is also the season when demand for carbonated drinks expands the most, and products with authentic fruit flavors and the ability to replenish nutrients have been growing over the years (Note 5).

Note 4: Based on company shipment volume from January to December 2025 (year-on-year comparison)
Note 5: Intage SRI+, estimated sales volume by category (Kirin definition), 2023-2025

The company aims to expand the heatstroke prevention beverage category by offering a new refreshing carbonated drink option from the well-received 'Salty Lychee' series, helping customers enjoy summer safely and energetically while taking tasty heatstroke countermeasures.

The 'Sekai no Kitchen Kara' brand will continue to offer products that deeply and gently satisfy customers' hearts and bodies.

About the Product

The gentle sweetness of seasonal lychee, enhanced by a pinch of Okinawan sea salt, combined with a refreshing carbonated finish. Designed for heatstroke prevention (Note 6).

Note 6: Meets the conditions of the 'Heatstroke Prevention' labeling guidelines (at least 0.1-0.2g salt equivalent per 100ml of beverage).

About the Package

The package design combines a glass container with sparkling ice inspired by 'Roi Geao', which inspired 'Salty Lychee', with a view of Chiang Mai, Thailand, expressing a cold, sparkling summer deliciousness.

About the 'Sekai no Kitchen Kara' Brand

This brand has been delivering various products since 2007, creating new flavors from the 'delicious wisdom and ingenuity' encountered in households around the world.

- Record -

1. Product name: Kirin Sekai no Kitchen Kara Salty Lychee Soda
2. Sales area: Nationwide
3. Release date: June 23, 2026 (Tuesday)
4. Capacity/Container: 500ml, PET bottle
5. Price (tax-excluded suggested retail price): 203 yen