The Birth of Authentic "Hon-Kirin": Evolving into a 100% Malt Draft Beer

Key facts

  • The Birth of Authentic "Hon-Kirin": Evolving into a 100% Malt Draft Beer
  • Kirin Brewery will relaunch "Hon-Kirin" nationwide on November 4th. The product has been upgraded from a "new genre" beverage to "beer," featuring 100% malt. The alcohol content has been adjusted from 6% to 5% to balance the natural flavor of malt with a satisfying taste.
  • Source: PR Times
  • Date: May 27, 2026

Direct answer

Kirin Brewery will relaunch "Hon-Kirin" nationwide on November 4th. The product has been upgraded from a "new genre" beverage to "beer," featuring 100% malt. The alcohol content has been adjusted from 6% to 5% to balance the natural flavor of malt with a satisfying taste.

Citation
The Birth of Authentic "Hon-Kirin": Evolving into a 100% Malt Draft Beer (May 27, 2026), PR Times
Source
PR Times
Date
May 27, 2026
Kirin Brewery will relaunch "Hon-Kirin" nationwide on November 4th. The product has been upgraded from a "new genre" beverage to "beer," featuring 100% malt. The alcohol content has been adjusted from 6% to 5% to balance the natural flavor of malt with a satisfying taste.
businessNQ 55/100出典：PR Times

📋 Article Processing Timeline

  • 📰 Published: May 27, 2026 at 11:00
  • 🔍 Collected: May 31, 2026 at 23:05 (108h 5m after Published)
  • 🤖 AI Analyzed: June 2, 2026 at 05:00 (29h 54m after Collected)
Kirin Brewery Co., Ltd. will significantly refresh both the content and packaging of "Hon-Kirin" and relaunch it nationwide on Wednesday, November 4th. With this renewal, "Hon-Kirin" will change its production method from the conventional "new genre" category to "beer," evolving into a 100% malt draft beer. Amidst changes in the beer market, such as rising prices and shifting consumer lifestyles, the market is reaching a major turning point with the unification of liquor taxes in October 2026. Anticipating this, Kirin launched "Hon-Kirin" in 2018 as a daily beer centered on "authentic taste." In this renewal, to fundamentally improve the "authentic taste" pursued since its launch, the production method is being shifted from new genre to beer. This achieves a taste that allows consumers to feel the natural flavor of malt, offering a "satisfying yet drinkable" experience. The alcohol content has also been optimized from 6% to 5%, and the long-term low-temperature aging process continues to ensure a harmonious flavor free of off-flavors.

FAQ

Is Hon-Kirin considered beer?

Following the renewal, it is classified as "beer" under the Liquor Tax Act.

What are the key facts in this article?

Kirin Brewery will relaunch "Hon-Kirin" nationwide on November 4th. The product has been upgraded from a "new genre" beverage to "beer," featuring 100% malt. The alcohol content has been adjusted from 6% to 5% to balance the natural flavor of malt with a satisfying taste.

What is the direct answer?

Kirin Brewery will relaunch "Hon-Kirin" nationwide on November 4th. The product has been upgraded from a "new genre" beverage to "beer," featuring 100% malt. The alcohol content has been adjusted from 6% to 5% to balance the natural flavor of malt with a satisfying taste.

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