Kinko's Japan has partnered with Aimous and JTB Takamatsu to launch 'Megura-se,' a sustainable project that transforms discarded olive pruning branches from Kagawa Prefecture into eco-friendly paper. This initiative addresses the environmental issue of CO2 and methane emissions caused by burning or composting agricultural waste. The newly developed olive-blended paper features a unique natural texture and is intended for use in business cards, packaging, and regional PR materials, expanding the possibilities of printing while revitalizing local resources.
FACT BOX
- Source: PR TIMES
- Category: New Product