[Media Event Report | NetaMatch Joint New Product Launch] Introducing the New 'Taiwanese-Style Sauce with Star Anise,' Garnering Attention for Its Authentic Flavor and Versatility

Kenko Mayonnaise Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo; President: Kunikazu Shimamoto; hereinafter "the Company") is pleased to report its participation in the "NetaMatch Joint New Product Launch" held on Thursday, March 12, at Muromachi Mitsui Hall & Conference (Chuo-ku, Tokyo).

The "NetaMatch Joint New Product Launch" is a public relations event hosted by M3 Company, Ltd. that connects food manufacturers with the media. Approximately 200 media representatives attended the event, where various companies unveiled their new products for the spring and summer seasons. Our company introduced our new spring/summer product, 'Taiwanese-Style Sauce with Star Anise,' scheduled for release in November 2025.

'Taiwanese-Style Sauce with Star Anise' is the latest addition to our "World Sauce" series, designed to allow consumers to easily enjoy global flavors.

As of March 2026, the series features 11 items. During the event, we provided samples of our recommended products, allowing attendees to taste the flavors they were interested in.

In addition, we showcased and provided tastings of our 'Umami-Spicy Gochujang Sauce,' developed based on flavors from Korea. We also displayed menu samples using popular items from the "World Sauce" series, including 'Spanish Ajillo Sauce,' 'German Curry Ketchup,' and 'Italian Basil Sauce.' Attendees praised the authentic flavors, with comments such as "It tastes just like the local version" and noted that the versatility of the products "expands the range of cooking possibilities."