The Kellogg Company will launch a new, limited-quantity product, "Corn Frosties Strawberry Paradise," nationwide on July 6, 2026. This new product is from the Kellogg's "Corn Frosties" series, a long-selling brand that has been loved for over half a century since its launch in Japan in 1963. The product features a refreshing taste perfect for summer, combining the popular crispy texture of "Corn Frosties" with luxuriously added fruity and sweet-and-sour sliced strawberries.

A New Product That Lets You Luxuriously Enjoy "Strawberries," Popular Across All Generations

Compared to "Corn Frosties with Big Sliced Strawberries" (released in 2018) which was very popular, this new product uses approximately three times the amount of strawberries, making it highly recommended for strawberry lovers. The strawberries used are sliced immediately after being picked in the morning and then freeze-dried, allowing you to enjoy their original sweet and sour taste and texture. When combined with the crispy flakes unique to "Corn Frosties," the result is a balanced flavor that combines the fragrant taste of the flakes with the refreshing tartness of the strawberries. The milk left after eating will also be infused with strawberry flavor, allowing you to enjoy it down to the last spoonful.

In recent years, strawberry-flavored products have been gaining popularity in the cereal market. Strawberries are highly supported by a wide range of generations, ranking first as a "favorite ingredient" in flavor surveys*2. In light of this trend, we are releasing "Corn Frosties Strawberry Paradise" as a limited-time product for the summer vacation season, allowing not only children but the whole family to fully enjoy the appeal of strawberries.

Like "Corn Frosties," this product allows for easy intake of nutrients that comply with "School Lunch Nutritional Standards"*3 when eaten with milk. It is recommended not only for busy weekday mornings but also as a breakfast or snack during the summer vacation when people spend more time at home. Additionally, the package features a playful, summer-themed limited design with Tony the Tiger wearing strawberry-motif sunglasses, designed to evoke a sense of fun and excitement when picked up.

*1 "Corn Frosties with Big Sliced Strawberries" (released in 2018)

*2 Source: Quoted from "Favorite Flavors and Ingredients Flavor Taste 2025" by BMFT Inc. (http://bmft.co.jp/publication/reports/flavortaste2025/)

*3 By eating this product (30g) with milk (200g), you can consume Vitamin A, Vitamin B1, Vitamin B2, Vitamin C, Calcium, and Iron according to the School Lunch Nutritional Standards (for children aged 8-9).

Product Overview

Product Name: Corn Frosties Strawberry Paradise

Release Date: Nationwide release starting July 6, 2026 (Limited quantities, available while supplies last)

Net Content: 160g

Product URL: https://www.kelloggs.com/ja-jp/products/frosties/corn-frosties-strawberry.html

About Kellogg's Children's Products

Kellogg's offers children's cereals that provide easy and delicious nutrition even on busy mornings. When combined with milk, all of our products efficiently supplement nutrients based on the "School Lunch Nutritional Standards"*3 set by the Ministry of Education, Culture, Sports, Science and Technology, making them suitable for supporting the nutrition of growing children.

Our lineup of children's products includes the long-selling brand "Corn Frosties," loved for over half a century since its launch in Japan in 1963, as well as "Corn Frosties Chocolate," a chocolate flavor released in February 2026 from the same brand, and "Coco-kun no Choco Wa," which was renewed in February with an enhanced crispy texture and improved taste. All of these products are popular with children and are designed to help them easily incorporate nutrition into their daily breakfast and snack routines.

【About Mars, Incorporated】

Mars, Incorporated operates under the Purpose: "A better world tomorrow starts today."

As a family-owned business with combined sales of over $65 billion from Mars and Kellanova in 2025, employing 170,000 Associates, Mars has diverse portfolio includes petcare products and veterinary services for pets around the world, and high-quality snacks and food that bring joy to millions of people every day.

We are the maker of beloved brands such as Royal Canin®, Pedigree®, Whiskas®, Cesar®, M&M'S®, Snickers®, Extra®, Pringles®, Cheez-It®, and Ben's OriginalTM.

We also provide high-quality veterinary care through our international network of animal hospitals, including BanfieldTM, BluePearlTM, VCATM, and AnicuraTM, and AntechTM provides groundbreaking diagnostic solutions for pets.

For more information about Mars, please visit www.mars.com. Follow us on Facebook, Instagram, LinkedIn, and YouTube.

Kellogg's Official Social Media

We will regularly share valuable information about Kellogg's, including new products, collaboration menus, and event details.

X Account (@KelloggsJP)

https://X.com/KelloggsJP

YouTube Account (Nihon Kellogg Official Channel)

https://www.youtube.com/channel/UCtcGzOB_S4hwB6eDjJQxJVg/featured

Instagram Account (@kellogg_japan_official)

https://www.instagram.com/kellogg_japan_official/

Following the completion of Mars, Incorporated's acquisition of Kellanova on December 11, 2025, Nihon Kellogg LLC (a member of the Kellanova group) is now part of the Mars group.

FACT BOX

  • Source: PR TIMES
  • Category: New Product発売
  • Organizations: Kellanova