Curél, a comprehensive skincare brand designed for dry, sensitive skin, participated as the official partner of the 'Prix de Lausanne International Ballet Competition,' held in Lausanne, Switzerland, from February 2 to 8, 2026. During the event, Curél awarded the 'Curél Award' scholarship to winners and conducted product sampling for participating dancers, judges, and gala dinner guests, along with brand and product introductions at an on-site booth.
【Background of Sponsorship】
Since its inception, Curél has prioritized the philosophy of 'achieving healthy, hydrated skin through daily skincare' for individuals with dry, sensitive skin. This emphasis on 'valuing daily routines' deeply resonates with the essence of ballet. In the world of ballet, behind every dazzling performance lies an indispensable accumulation of daily fundamental training, rigorous self-management, and consistent routines. The belief that 'daily foundational habits lead to the highest form of expression' is a shared value between ballet and Curél.
The 'Prix de Lausanne International Ballet Competition,' which Curél supported as an official partner, was established in 1973 to discover, nurture, and support talented young dancers worldwide. It is an international competition for dancers aged 15 to 18. Beyond merely evaluating final performances, it also serves as an 'educational platform' that fosters the physical and mental growth of young dancers through approximately one week of lessons and coaching.
Curél deeply resonates with this approach, which values not only the competition itself but also the growth and potential developed through lessons. As an official partner, Curél awarded the 'Curél Award (scholarship)' to winners.
Additionally, Lausanne, Switzerland, in February—when the competition is held—experiences low temperatures and dry air. Dancers also face continuous tension from being under the scrutiny of judges and staff in an unfamiliar environment. Beyond concerns about makeup residue, sweat-induced stickiness, dryness, flakiness, and skin instability, they are tested in every aspect—technique, mental strength, and health management. In this demanding environment, Curél aims to support young dancers who continue to challenge their dreams by facing themselves, from a skincare perspective.
Lesson scene
Curél will continue to support this competition in the coming years, supporting young dancers worldwide who continue to challenge their dreams through daily self-skincare. The brand will contribute to creating an environment where dancers can shine authentically and confidently pursue their challenges in any environment. Through its brand and products, Curél will continue to stand beside young talents and communicate to society the value of cherishing daily efforts.
【Significance of the 'Curél Award (Scholarship)' in Opening the Future for Young Talent】
The scholarships awarded by this competition are positioned not merely as financial aid but as 'investments in development' that provide pathways to the world’s highest-level ballet education and professional environments. For junior categories, it offers access to top-tier educational institutions, while for senior categories, it serves as a bridge to professional contracts, nurturing dancers who perform on global stages. In the long term, it creates a sustainable cycle where recipients, after receiving support, return as instructors to nurture the next generation.
【Main Initiatives at the 2026 Competition】
● Awarding the 'Curél Award' scholarship to winners
● Product sampling (distributed to 81 participating dancers, 9 judges, and 305 gala dinner guests)
● Brand and product introductions at an on-site booth
Yusei Sawai (15 years old), who placed 5th in the competition, received the Curél Award. Sampling tote bag On-site booth
Credit: Prix de Lausanne Photographers: Stacy Guerci, Gregory Batardon, Anne-Laure Lechat, Rodrigo Buas
【About the Curél Brand】
Curél was launched in 1999 with a focus on dry, sensitive skin. The brand offers a full range of products, including facial care, body care, and scalp hair care. From cleansing to moisturizing, Curél consistently focuses on 'ceramides.' The brand’s approach protects ceramides during cleansing and replenishes their function to deliver hydration, supporting the skin’s barrier function against external irritants and maintaining hydrated, resilient skin that is less prone to irritation.
Curél offers products with a gentle texture, carefully designed for everyone—from infants to older adults—covering face, body, and scalp.
FACT BOX
- Source: PR TIMES
- Category: Partnership
- Organizations: Prix de Lausanne