Kanro Inc. (Headquarters: Shinjuku, Tokyo; President: Tetsuya Murata), known for 'Kanro Ame' and 'Pure Gummy,' participated in the 'Metro Ad Creative Award 2025' (sponsored by Metro Ad Agency Co., Ltd.). The company sought creative expressions to convey the value of its long-selling brand, 'Kenko Nodo Ame' (Health Throat Candy). Two winning works will be displayed as hanging posters inside the Gallery Train (Retro Liner, 2 sets) on the Tokyo Metro Ginza Line starting Saturday, May 16, 2026.
The 'Metro Ad Creative Award' honors outstanding advertising expressions that maximize the use of Tokyo Metro's transit media. Kanro invited submissions for 'impressive expressions that make people who don't know Kenko Nodo Ame curious to try it.' As a result, two works in the Graphic Category won the 'Semi-Grand Prix' and the 'Sponsor Award.'
### Winning Works - **Semi-Grand Prix**: 'Before it turns Red.' by Hiroshi Fukuhara (FIELD MANAGEMENT EXPAND), Ryuto Ueki (Dentsu Digital), and Mio Sakurai (K&L). - **Sponsor Award**: 'Carrying the Feeling of Care' by Marin Takezawa (Nihon Kogakuin College).
### Gallery Train Display Details - **Period**: May 16 (Sat) – May 29 (Fri), 2026 - **Route**: Tokyo Metro Ginza Line 1000 Series Special Specification Cars (2 sets) *Note: Schedules are subject to change without notice. Please refrain from contacting station staff regarding the train's location.*
### About Kanro 'Kenko Nodo Ame' Celebrating its 45th anniversary this year, 'Kenko Nodo Ame' is a pioneer brand that created the first 'throat candy' in the confectionery industry. It uses 31 types of traditional Japanese and Chinese herbal extracts, such as hops and persimmon tannin, designed to provide 'gentle care' for daily life. Currently, the lineup includes 'Ume' (Plum) and 'Fighting Manuka Honey.'
FACT BOX
- Source: PR TIMES
- Category: Event
- Organizations: FIELD MANAGEMENT EXPAND
- Products / services: Metro Ad Creative Award