[Dotonbori Kamukura] Masaki Okada Appointed as 40th Anniversary Special Ambassador! New CM 'Always Has Been, Always Will Be. The Taste of Japan.' Premieres Wednesday, April 1

Ideal Enterprise Co., Ltd. (Location: Kita-ku, Osaka; President: Shinnosuke Fuse), the operator of the ramen restaurant 'Dotonbori Kamukura', has welcomed actor Masaki Okada as the 40th Anniversary Special Ambassador and actor Kyoka as the 40th Anniversary Special Supporter to commemorate the brand's 40th anniversary.

The new commercial 'Always Has Been, Always Will Be. The Taste of Japan.' featuring Okada and Kyoka will be broadcast from Wednesday, April 1, 2026. In this commercial, through film photographs taken by photographer Kotori Kawashima, you can see the two of them naturally enjoying the taste of Kamukura.

'Always Has Been, Always Will Be. The Taste of Japan.' CM URL 15 seconds: https://youtu.be/qy-2_lkR5RE 30 seconds: https://youtu.be/yPGHc-oE_oI

CM Content 'Always Has Been, Always Will Be. The Taste of Japan.' Pay attention to Okada's 'relieved and relaxed expression' after tasting the 'Delicious Ramen'!

This commercial depicts Masaki Okada and Kyoka visiting 'Dotonbori Kamukura' and enjoying a moment with 'Delicious Ramen'. The moment he takes a sip of the soup, a smile naturally spills over. When he asks the chef in uniform, 'Has it always tasted like this?', the chef replies, 'We've been refining it for 40 years', leaving him with an expression of mixed surprise and joy. Wrapped in a gentle taste that permeates the heart and the warm atmosphere of the store, he finally leaves the store with the words, 'I'll come back again'. Furthermore, the shooting with a film camera by photographer Kotori Kawashima warmly and gently projects the natural expressions of the two eating ramen with the texture unique to film photography, expressing the comforting deliciousness of Kamukura.

Behind the Scenes 'I will come back to eat again!' Okada-san...