World's First! Shave by Stroking! KAI Corporation Launches "Nadesori™" Razor

Global cutlery manufacturer KAI Corporation (Headquarters: Chiyoda-ku, Tokyo; Representative Director and COO: Hiroaki Endo) will launch "Nadesori™" on Monday, May 11, 2026, at KAI official online stores, as well as drugstores, home centers, and major mass retailers nationwide*2. https://www.kai-group.com/products/brand/nadesori/ Safe, easy, and usable even by children. A new sensation razor that removes hair by simply stroking the skin. A razor that removes hair by stroking the skin in large circular motions. By attaching two resin guards to the blade, the blade is less likely to directly touch the skin, ensuring safe use. Compared to conventional T-shaped razors, it adopts a regular polygonal blade arrangement that allows hair to be shaved from all directions without needing to be conscious of the razor's movement direction. It can be used without wetting the body, making it easy to use without preparation, and can be safely used anywhere. ① Hold Nadesori in your palm and gently apply it to dry arms or legs. ② Move it in large circular motions as if stroking the skin. *1: Razor structure with multiple blades arranged facing each other along each side of a regular polygonal opening (Patent No. 7710557) *2: Arrival dates may vary by store. Key Features Product name: Nadesori™ Price: 1,100 yen (tax included) Release date: Monday, May 11, 2026 ① Safety The two resin guards on the blade achieve a design where the blade is less likely to touch the skin*3. While the blade is less likely to touch the skin, the height of the contact surface between the blade and the guard against the skin is almost the same, allowing for proper hair removal. Furthermore, by making the resin guards "comb-shaped," it creates a safe structure that is less likely to cause cuts even if it slips sideways. *3: A novel pentagonal + comb-blade shape designed with safety in mind (Design Registration No. 17939973) ② Easy It shaves easily in any direction, allowing for hair removal by stroking. With conventional T-shaped razors, "shaving with the grain" was recommended as a method that causes less skin damage, but with Nadesori, you can shave in any direction without worrying about hair flow, and use it without damaging your skin. ③ Anywhere Conventional T-shaped razors required the use of shaving foam or well-lathered soap, but Nadesori can be used on dry skin without anything, allowing for easy hair removal anytime, anywhere when you suddenly notice hair. Children using Nadesori for the first time can also easily use it with adults, providing peace of mind. Dermatologists and pediatricians also recommend it for safety and ease! 94.3% of doctors recommend "Nadesori" over conventional razors (T-shaped) for first-time razor users in terms of safety and ease*4. *4: Based on the results of a product use and web survey (September 2025) of 53 doctors, who responded "recommended for safety and ease." Voices of actual users How Nadesori was born In recent years, interest in body hair removal has been growing, and many children use razors. In response to this situation, the concept of "shaving by stroking" was born from the desire to create a "safe and easy-to-use razor for children." After four years of development, "Nadesori," which embodies this concept, was created. It is a new sensation razor that allows anyone to remove hair by simply stroking the skin. Growing interest in body hair removal In recent years, due to the increasing influence of SNS, interest in body hair removal has been growing among both men and women. A survey conducted by KAI Corporation found that a high percentage of children aged 10-15 (from elementary school middle grades to junior high school) undergo their first hair removal. Children's body hair removal situation It was found that in most cases, parents prepare the items used for children's body hair removal, and "razors" were the most common item. On the other hand, parents expressed concerns such as "razors can cause injuries if not used correctly, which is worrying," and children themselves also voiced concerns such as "it's difficult to use with my non-dominant hand" and "I've been injured before." It is clear that both parents and children are concerned about problems arising from using the same razors as adults without proper familiarity. Column Upon investigating the thickness and length of hair of KAI employees' children, it was found that children start to become concerned about their own body hair when it reaches the same thickness and length as adults. Therefore, Nadesori was developed with a design that can shave hair of the same thickness as adults, and is recommended not only for children but also for adults who are concerned about razor burn with T-shaped razors, or who want to easily remove hair anywhere when they suddenly notice it. KAI Corporation 2024