The Japan Next-Generation Enterprise Promotion Foundation (commonly known as the White Foundation, headquartered in Osaka City, Osaka Prefecture, Representative Director: Shou Iwamoto) announced on June 1, 2026, that ENEUP Co., Ltd. (headquartered in Tsu City, Mie Prefecture, CEO: Yukimasa Nishimura) has newly obtained the White Company Certification.

This certification was granted due to high evaluation in two key areas: a robust qualification acquisition and talent development system supported by full expense coverage and allowance payments, and a strong commitment to creating a favorable work environment and sustainable organizational management in response to industry-wide challenges, as assessed against the foundation’s rigorous 70-item evaluation criteria.

About ENEUP Co., Ltd.

About the White Company Certification

The 'White Company Certification' operated by the White Foundation is the only comprehensive corporate evaluation system in Japan (※1).

(※1) Based on internal survey of major domestic corporate evaluation and certification systems as of June 2026

This certification does not simply target companies that are 'not black' but aims to recognize those that are 'supported by families and society and worth passing on to the next generation.'

Through comprehensive evaluation based on 70 strict criteria covering business models, talent development, flexible work styles, diversity, health management, and labor law compliance, a total of 676 companies had received this certification as of June 2026.

As a result of this evaluation, the White Foundation has certified ENEUP Co., Ltd. at the [Regular Rank] effective June 1, 2026.

Background of the Certification

The foundation highly recognized ENEUP’s cultivated 'high technical expertise supporting social infrastructure' and its 'strong determination toward sustainable organizational development' demonstrated by pursuing White Company Certification.

While ENEUP has consistently delivered high-quality results in electrical construction, it has also sincerely acknowledged organizational challenges such as 'increased individual workload due to business expansion' and 'industry-wide labor shortages.'

However, the work of maintaining electrical infrastructure—essential for safeguarding society’s lifelines—is indispensable across eras. This field, which holds exceptionally high social value that only humans can deliver, is precisely where ENEUP excels.

Currently, ENEUP is strengthening its organizational foundation through comprehensive qualification support and improved working conditions. The foundation comprehensively evaluated ENEUP’s proactive efforts to evolve into an employee-first organization while confronting challenges, aiming to become 'Japan’s top technical workforce,' leading to this certification.

Commitment to Becoming Japan’s Premier Technical Workforce

ENEUP Co., Ltd. has set its mission to contribute to society through high technical expertise and a spirit of challenge under the principle of 'customer-first,' aiming to become 'Japan’s top technical workforce supporting social infrastructure.'

To achieve this ambitious goal, ENEUP envisions creating an environment where every employee genuinely feels, 'I want to continue working here' and 'I want to grow here' as a White Company.

By continuously improving work-life balance, welfare benefits, and talent development, ENEUP aims to create a workplace where employees feel fulfillment and grow professionally, enabling sustainable organizational growth and becoming a company chosen by many.

ENEUP’s Concrete Measures to Address Real Industry Challenges

The pursuit of this vision is driven by the unique characteristics of the electrical construction industry, where acquiring specialized knowledge and skills requires significant time.

For sustainable corporate growth, 'employee retention and development' are essential. Only with a solid foundation allowing technicians to confidently envision their future careers can the company continue delivering the highest quality services.

Currently, ENEUP faces real challenges such as increased individual workloads due to business expansion and industry-wide labor shortages. To overcome these, the company is actively advancing comprehensive improvements in the work environment, enhanced welfare benefits, and strengthened talent development—particularly through robust qualification support, including full coverage of training and examination fees, congratulatory bonuses, and qualification allowances—aiming to achieve stable recruitment and retention.

Message from Yukimasa Nishimura, Representative Director of ENEUP Co., Ltd.

Yukimasa Nishimura, Representative Director of ENEUP Co., Ltd.

The First Step Toward Becoming Japan’s Top Technical Workforce Begins with Employee Happiness and Security

We have long taken pride in supporting society’s lifelines and continuously honing our technical skills. However, if we are truly serious about becoming 'Japan’s top technical workforce,' it is essential that our on-site employees are the happiest and can work with peace of mind for the long term.

We will not turn away from the current challenges behind our business growth. With this certification as an opportunity, we are determined to further accelerate updates to our work environment and training systems, building a wonderful future together with our employees.

This certification achievement demonstrates our commitment to creating an environment where employees can grow and work securely, practicing sustainable management that enables both the company and the local community to grow together.

The White Company Certification resonates with ENEUP’s 'customer-first' philosophy and supports our ongoing challenge.

Company Overview

Company Name: ENEUP Co., Ltd.

Head Office: 4202-2 Shiratsuka-cho, Tsu City, Mie Prefecture

Representative: Yukimasa Nishimura

Established: October 2016

Website: https://eneup.com/

Business: A total electrical construction company handling design, construction, and renovation of high-voltage power receiving and substation facilities and renewable energy systems (solar power), from factories and commercial facilities to power plants.

About ENEUP Co., Ltd.

What is the White Company Certification?

Creating a Society Where 'Working' is Enjoyable

The White Company Certification is a third-party certification issued by the White Foundation (Japan Next-Generation Enterprise Promotion Foundation). The foundation defines a 'White Company' not merely as a company that is 'not black,' but as one that is 'supported by families and society and worth passing on to the next generation.'

Based on certification criteria, companies where employees can hear from their families, 'It’s great that you’re working at such a good company,' are recognized as 'White Companies.' The foundation also promotes environments where all workers can utilize their individuality and characteristics to achieve vibrant, creative ways of working, aiming to create a society where 'working' is enjoyable.

Japan’s Only 'Comprehensive Evaluation Certification'

Through surveys of over 1,000 companies, the foundation developed 70 questions aimed at corporate 'whitening.' These questions are grouped into seven categories to verify corporate initiatives and grant certification.

The White Company Certification comprehensively evaluates and judges personnel systems and corporate initiatives, not limited to single initiatives, and is the only certification organization in Japan conducting such evaluations.

As of June 2026, a cumulative total of 676 companies have received the certification.

[Evaluation Criteria] Business Model/Productivity, Flexible Work Styles, Health Management, Talent Development/Work Engagement, Diversity & Inclusion, Risk Management, Labor Law Compliance

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  • Source: PR TIMES
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