From Sapporo, Hokkaido: A New Light for Sapporo's Healthcare. Sapporo Isobe Headache and Memory Clinic, aiming to be a 'hub airport' for headache and dementia treatment, acquires White Company Certification

The 'White Company Certification,' operated by the General Incorporated Association Japan Next Generation Enterprise Promotion Organization (commonly known as the White Foundation), is the only comprehensive corporate evaluation system in Japan. This certification targets not just 'non-black companies,' but 'companies that are supported by families and society, and that we want to leave behind for the next generation.' It conducts a comprehensive evaluation based on 70 strict criteria, including business models, human resource development, flexible working styles, diversity, health management, and compliance with labor laws. As of April 2026, a total of 663 companies have acquired this certification. And, effective April 1, 2026, Medical Corporation Sapporo Isobe Headache and Memory Clinic newly acquired the White Company Certification. **Company Information: Challenging to be a 'Mysterious Clinic' Overflowing with Healthy People.** The clinic's essential vision is 'A mysterious clinic overflowing with healthy people, whether they have illnesses or not.' For symptoms such as headaches and memory loss, instead of passive medical treatment that merely observes with medication, their top priority is to create a state where patients can proactively think about their future lives. In the future, they aim to become a 'hub airport' for headache and dementia treatment in Japan, serving as a base where patients and their families can easily choose 'the next step.' **'You are cured not by medicine, but by yourself.'** Behind this belief is a profound conviction: 'It is not medicine that heals people, but people; and it is not medicine that heals you, but you yourself.' Chronic ailments are largely influenced by lifestyle and environment, so relying solely on medication is insufficient. Supporting patients' own understanding and consent is key to true recovery. The clinic aims to be a 'place for dialogue and empathy' that expands life choices for each individual, rather than simply providing medical services. **'Clarification of Roles' and 'Peace of Mind' without Over-relying on Doctors.** Currently, the clinic receives many consultations for ailments without clear diagnoses. A strong point to meet this need is thorough 'multidisciplinary collaboration' and 'clear role definition.' By not concentrating the burden solely on doctors, all staff, including those in examination and administration, share roles and synchronize their values through morning meetings and training. By preventing the individualization of tasks, they achieve both stable medical provision and a comfortable working environment for staff, creating 'peace of mind' for engaging with patients. **Thoughts and Challenges of Representative Chiaki Isobe, Medical Corporation Sapporo Isobe Headache and Memory Clinic.** Representative Chiaki Isobe, Medical Corporation Sapporo Isobe Headache and Memory Clinic: **'A Team That Continues to Support Patients' Self-Healing Process.'** We define medical care not as 'curing people,' but as 'supporting patients through their self-healing process.' For this, all staff must share the same perspective. By clarifying roles and fostering team unity, we have created an environment where patients can confidently take 'the next step.' We will continue to refine this system and aim to be an indispensable presence in the community. The challenges undertaken by Medical Corporation Sapporo Isobe Headache and Memory Clinic prove that the organization's very structure enhances the quality of treatment, especially in an era where healthcare professionals' exhaustion is a pressing issue. The White Company Certification resonates with the clinic's belief in 'creating a place overflowing with healthy people, whether they have illnesses or not,' and strongly supports this endeavor. **Company Overview:** Company Name: Medical Corporation Sapporo Isobe Headache and Memory Clinic; Headquarters: Kita 36-jo Higashi 15-chome 1-20, Higashi-ku, Sapporo, Hokkaido; Representative: Chiaki Isobe; HP: https://isobeclinic.jp/; Business Content: Headache clinic, memory clinic, neurology, neurosurgery, others: Kampo therapy, menopausal symptoms, etc. **About White Company Certification: 'Creating a Society Where 'Working' is Enjoyable.'** The 'White Company' as defined by the General Incorporated Association Japan Next Generation Enterprise Promotion Organization (White Foundation) refers not to 'companies that are not black companies' as commonly understood, but to 'companies that are supported by families and society, and that we want to leave behind for the next generation.' Based on certification criteria, companies where employees can hear their families say, 'It's good that you work for a good company,' are certified as 'White Companies.' They also promote an environment where all workers can utilize their individuality and characteristics to achieve vibrant and creative working styles, aiming for a society where 'working' is enjoyable. **Japan's Only 'Comprehensive Evaluation Certification.'** Through surveys of over 1,000 companies, 70 questionnaire items for corporate 'whitenization' were created. These items are divided into 7 categories to confirm the existence of corporate initiatives, and certification is granted. The White Company Certification is not limited to a single initiative but comprehensively evaluates and judges personnel systems and corporate initiatives.