Fragrance Brand 'MAGMANIA' Pop-Up Shop Held at BIOTOP

BIOTOP, operated by Jun Co., Ltd., will hold a pop-up shop for the fragrance brand 'MAGMANIA' at its two stores (Shirokanedai and Kobe) from Saturday, June 13th, to Sunday, June 21st. MAGMANIA, launched in 2025, is a Japanese fragrance brand expressing 'a world of scent that unleashes senses and instincts.' Designed for modern adults, it offers complex and sophisticated fragrances to be enjoyed daily, much like fashion. The brand name carries the meaning 'Magnetic, Magical, Maniac,' creating a world of scent embodying three impulses: 'an irresistible attraction that cannot be seen,' 'a fascinating charm that is fleeting yet unforgettable,' and 'a deep-seated, inescapable love.' For its 1st collection, the brand collaborated with six trusted photographers to reflect its world of scent. At this pop-up shop, alongside a space where photography, words, and scent resonate, special packages will be sold featuring original T-shirts with works from the six photographers, accompanied by 2ml Eau de Parfum. The theme of the 1st collection, 'AFTERCOLORS,' is 'Wearing Scent of Color.' It features five smoky & musky Eau de Parfums. FADED WOOD – LEATHER MUSK – Top: Black Pepper, Ginger / Middle: Cinnamon, Cedar / Base: Vetiver, Musk FOGGY FLORA – FLORAL MUSK – Top: Muguet, Bergamot / Middle: Jasmine, Neroli / Base: Oakmoss, Musk VEILED HINOKI – WOODY MUSK – Top: Hinoki, Pink Pepper / Middle: Cardamom, Lemongrass / Base: Patchouli, Musk DUSKY ROSE – ROSE MUSK – Top: Tea Rose, Jasmine Sambac / Middle: Velvet Rose, White Jasmine / Base: Amber, Musk MISTY AMBER – POWDERY MUSK – Top: Air, Linen / Middle: Oakmoss, Ambrette Seed / Base: Amber, Musk ■MAGMANIA for BIOTOP ＋ EAU DE PARFUM 2ml SET Price: 13,200 JPY (tax included) Sizes: M, L, XL Colors: MAGMANIA, FADED WOOD, FOGGY FLORA, VEILED HINOKI, DUSKY ROSE, MISTY AMBER