[JR Kyushu x "Ekimo!" Series Collaboration Campaign Part 2] Mirei Tateno Appointed Official PR Ambassador! "Boundless Journey Through Kumamoto with Mirei" to be Held!

Kyushu Railway Company (Headquarters: Fukuoka City, Hakata Ward, Fukuoka Prefecture; President & CEO: Yoji Furumiya, hereinafter "JR Kyushu") will hold the "JR Kyushu x 'Ekimo!' Series Collaboration Campaign Part 2: Boundless Journey Through Kumamoto with Mirei" from Wednesday, August 5, 2026. This is the second collaboration campaign with the location-based game "Station Memories!" (Abbreviation: "Ekimo!") and "Ekimo! Our Rails" (Abbreviation: "Awamemo!") (hereinafter referred to as the "Ekimo!" series), distributed by Mobile Factory, Inc. (Headquarters: Shinagawa Ward, Tokyo; President: Yuji Miyajima).

1. Collaboration Campaign Overview

A digital stamp rally will be held at specific railway stations within Kumamoto Prefecture on JR Kyushu's Kagoshima Main Line, Hohi Main Line, and Misumi Line. On-site, in addition to displaying original BIG panel exhibits, novelty items will be distributed and merchandise will be sold. Furthermore, Mirei Tateno (hereinafter "Mirei") will be appointed as the "Official PR Ambassador for JR Kyushu x 'Ekimo!' Series." In addition, limited novelty items will be distributed to guests staying at eligible hotels operated by the JR Kyushu Group, and collaboration merchandise will be sold at three designated stores: Kumamoto Meihin Kura and two Family Mart Meihin Kura locations.

2. Campaign Details

(1) Digital Stamp Rally

○ Campaign Period: Wednesday, August 5, 2026, 5:00 AM – Wednesday, March 31, 2027, 11:59 PM

○ Eligible Stations

<Kagoshima Main Line Eligible Stations>

➢ Kumamoto Station, Uto Station, Yatsushiro Station, Kami-Kumamoto Station, Tamana Station

<Hohi Main Line Eligible Stations>

➢ Suizenji Station, Higo-Ozu Station, Tateno Station, Aso Station

<Misumi Line Eligible Stations>

➢ Misumi Station

○ Event Overview

By checking in at event-eligible stations in the digital stamp rally, users can obtain in-game items. Clearing all missions will award Mirei's limited collaboration film, "Mirei as a JR Kyushu Cabin Attendant."

*For details on event rewards, novelty item redemption procedures, and precautions, please refer to the in-game event page after the campaign begins.

(2) NFT

Limited digital content (NFTs) will be sold exclusively at 10 event-eligible stations! These can only be purchased on-site.

Completing all 10 types will earn you an additional limited digital content prize! Stay tuned for the designs!

○ Sales Details

On-site Sales Eligible Stations (Purchase via website)

Quantity

Price

Yatsushiro Station, Tamana Station, Higo-Ozu Station

No quantity limit

280 yen (tax included)

Uto Station, Kami-Kumamoto Station, Suizenji Station, Aso Station

No quantity limit

300 yen (tax included)

Kumamoto Station, Misumi Station, Tateno Station

No quantity limit

350 yen (tax included)

➢ Sales Website: Next Favorite Things Official Website (https://nft.jrkyushu.co.jp/)

*Membership registration with Next Favorite Things is required for purchase. We recommend registering in advance before traveling.

*Upon meeting the conditions, the completion bonus content will be automatically distributed to your "Collection" within the next day. (Distribution may be delayed depending on the situation.)

*Please ensure your smartphone's location services are enabled when making purchases on-site at eligible stations. Select the item for the eligible station on the website to purchase.

(3) Novelty Item Distribution

<JR Kyushu Group Hotel Guest Exclusive Accommodation Certificate Card ("Mirei" ver.)>

➢ Distribution Location: Front desks of the following JR Kyushu Group Hotels

・THE BLOSSOM KUMAMOTO, THE BLOSSOM HAKATA Premier, JR Kyushu Hotel Blossom Hakata Chuo, JR Kyushu Hotel Blossom Fukuoka

➢ Distribution Conditions: Stay at one of the above JR Kyushu Group hotels operated by the company that are eligible for novelty item distribution.

At hotel check-in, please present your "Ekimo!" series game screen at the front desk.

➢ Quantity: 250 cards

*Novelty items cannot be obtained at stores or hotels not designated for distribution.

*Distribution of novelty items will end once supplies are exhausted. The end date may vary by store or hotel.

*Accommodation certificate cards can only be received once per person.

(4) Merchandise Sales

Product Name

Planned Sales Quantity

Price

Acrylic Stand (Mirei Regular Outfit ver.)

800 units

2,100 yen (tax included)

Acrylic Stand (Mirei Uniform Outfit ver.)

800 units

2,100 yen (tax included)

*Merchandise sales will end once supplies are exhausted. The end date may vary by store.

➢ Sales Locations and Business Hours

・Kumamoto Meihin Kura: 7:00 AM – 9:00 PM

・Family Mart Meihin Kura Kumamoto Station Ticket Gate Store: 5:30 AM – 10:00 PM

・Family Mart Meihin Kura Kumamoto Station Shinkansen Entrance Store: 5:30 AM – 12:30 AM

(5) Special Exhibition and Decorations

During the campaign period, posters and signage will be displayed at stations such as Hakata Station and Kumamoto Station. Additionally, BIG panels of Mirei (in uniform outfit ver. / regular outfit ver.) will be installed at 3 stations.

[BIG Panel Installation Locations]: Suizenji Station, Tateno Station, Misumi Station

[Poster Display Locations]: Railway stations in Kumamoto Prefecture on the Kagoshima Main Line, Hohi Main Line, and Misumi Line, including Kumamoto Station (excluding some stations).

[Signage Screening Locations]: Hakata Station, Kumamoto Station

*Installation, display, and screening locations are subject to change depending on the time and date.

*When viewing exhibits or decorations, or taking photographs, please be considerate of other customers.

[Image of BIG Panel]

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*For campaign details, please refer to in-game announcements and the event page after the campaign begins.

*This campaign may be suspended or changed depending on the circumstances.

*To play the "Ekimo!" series, a smartphone or similar device with internet connectivity is required.

*Communication charges for internet access and transportation costs for travel will be borne by the user.

*Please be mindful of the last train times when returning home. Furthermore, fares, fees, and accommodation costs incurred will be borne by the user.

*Please understand that participants are responsible for any damages incurred due to accidents, injuries, or property damage during participation.

*All images and illustrations are for illustrative purposes only.

About the "Ekimo!" Series

The "Ekimo!" series is a location-based game available on various app stores and web browsers.

(Project Name: Ekimo! Project)

It offers various ways to enjoy the game, such as recording your travels and collecting titles, with over 9,000 railway stations nationwide.

With simple controls, it's easy to play and can be enjoyed during commutes, as well as on trips and business travels.

Title

Station Memories! (Abbreviation: Ekimo!)

Genre

Location-based game

Distribution Platforms

App Store / Google Play / COLOPL

Price

Free-to-play (in-app purchases)

Official Website

https://ekimemo.com/

Title

Ekimo! Our Rails (Abbreviation: Awamemo!)

Genre

Location-based game

Price

Free-to-play (in-app purchases)

Official Website

https://our-rails.ekimemo.com

Mobile Factory, Inc. Company Overview

Company Name: Mobile Factory, Inc. (TSE Standard 3912)

Location: 2nd Floor, TK Ikeda-yama Bldg., 5-22-33 Higashi-Gotanda, Shinagawa-ku, Tokyo Representative: Yuji Miyajima, President & CEO

Business Activities: Mobile game business (location-based games), content business

URL: https://www.mobilefactory.jp/

*Distribution of location-based games to the App Store / Google Play is handled by our subsidiary, G-one Dash Inc.

*Company names, logos, and product names mentioned are registered trademarks or trademarks of their respective companies.

*Unauthorized reproduction of images and text in this document is prohibited.