Enhancing the Convenience of Water Transport and Creating an Attractive Waterfront Space by Utilizing the Takeshiba District Boat Terminal - Streamlining Terminal Operations with DX and Jointly Launching Cruise Plans to Propose New Ways to Spend Time in the City Center
Five entities including Takeshiba Area Management, Tokyu Land Corporation, and JR East have started DX trials for boat terminal operations in Takeshiba. They will also launch a new nighttime cruise, "Tokyo Bay Fountain Cruise", starting April 24, 2026.
📋 Article Processing Timeline
- 📰 Published: April 14, 2026 at 01:10
- 🔍 Collected: April 13, 2026 at 16:35
- 🤖 AI Analyzed: April 19, 2026 at 20:48 (148h 13m after Collected)
Takeshiba Area Management (Location: Minato-ku, Tokyo; Representative Director: Minoru Hirachi; hereinafter "Takeshiba Area Management") and Takeshiba Town Design (Location: Minato-ku, Tokyo; Representative Director: Tomoko Onuma; hereinafter "Takeshiba Town Design") announced today that, in order to further revitalize the waterfront of the Takeshiba district, they will begin the trial implementation of Digital Transformation (DX) for the management and operation of the boat terminal alongside TFHD digital Inc. (Headquarters: Shibuya-ku, Tokyo; Representative Director: Takayuki Kanehisa; hereinafter "TFHD digital"). Additionally, together with Tokyu Land Corporation (Headquarters: Shibuya-ku, Tokyo; President and Representative Director: Tatsuaki Tanaka; hereinafter "Tokyu Land"), which operates Tokyo Port City Takeshiba, and East Japan Railway Company (Headquarters: Shibuya-ku, Tokyo; President and Representative Director: Yoichi Kise; hereinafter "JR East"), which operates WATERS takeshiba, they will launch a new nighttime cruise project aimed at further enhancing the appeal of the Takeshiba and Tokyo Bay areas.
The Takeshiba district boat terminal (in front of WATERS takeshiba), located a 6-minute walk from JR Hamamatsucho Station, received permission to occupy the river from Minato Ward by Takeshiba Area Management. It was developed by JR East and is managed and operated by Takeshiba Town Design. Since its opening in 2020, the companies have collaborated to utilize the waterfront to increase the value of the Takeshiba area. Furthermore, in March 2024, Takeshiba Area Management and Takeshiba Town Design signed a partnership agreement to collaboratively develop the waterfront community. Now, aiming to streamline the management and operational issues identified over the past five years of running the terminal through DX, they aim to make it easier for various operators to use. By utilizing the resources saved through this efficiency, the partners will jointly hold new, continuous cruise events to propose new ways to spend time, such as nighttime activities, at the waterfront in central Tokyo.
1. Overview of this initiative
(1) Streamlining management and operations through terminal DX
The Takeshiba district is an area with a waterfront space on Tokyo Bay close to the city center, expecting diverse demand for tourism, MICE, and business. The Takeshiba district boat terminal has seen an increasing number of uses year by year, utilizing regular liners and irregular cruise ships. However, analog coordination remained in operations, such as usage applications, docking adjustments, and information sharing among stakeholders, leaving room for improvement in terms of operational load and user convenience.
Leveraging the DX promotion know-how of TFHD digital, the DX functional company of the Tokyu Fudosan Holdings Group, they will work to streamline terminal management and enhance waterfront appeal using digital technology. As the first step, aiming to optimize administrative and coordination work in terminal operations, trial implementation has begun, focusing on the following:
- Digitization of usage applications (Terminal Usage Form) (application/approval flow, history management)
- Centralized management of docking schedules (faster adjustments, prevention of double-booking, stakeholder sharing)
* Through the trial implementation, operational flows, functional requirements, and structures will be verified and sequentially improved.
Through these measures, they will reduce some of the tasks and shorten the flow related to usage approvals for the Takeshiba district boat terminal, promoting the hosting of independent events using the terminal and encouraging its use by other operators.
(2) Launch of cruise projects proposing new ways to spend time in the city center at night
The Takeshiba district boat terminal is within walking distance from multiple lines, including Hamamatsucho Station (JR/Tokyo Monorail), boasting excellent access to the city center and airports. Moreover, Odaiba can be reached in about 20 minutes by water, making it a highly accessible and entertaining hub where visitors can enjoy views of the Rainbow Bridge and the Tokyo skyline.
New cruise plans originating from the Takeshiba district boat terminal will be rolled out sequentially. With fountain shows and international culture and art festivals planned by the Tokyo Metropolitan Government in the Odaiba area, cruises touring Tokyo Bay from the Takeshiba area and cruises linked with the Tokyo Architecture Festival will be continuously operated. Furthermore, as an initiative under the common theme of "Utilization of Regional Resources" set by the "Shiba Tokyo Bay Council," a co-creation town development organization in which Takeshiba Area Management and Takeshiba Town Design participate, cruise plans coordinated with surrounding areas (Hinode and Shibaura areas) will also be implemented.
[Tokyo Bay Fountain Cruise]
Start Date: Friday, April 24, 2026 -
The Takeshiba district boat terminal (in front of WATERS takeshiba), located a 6-minute walk from JR Hamamatsucho Station, received permission to occupy the river from Minato Ward by Takeshiba Area Management. It was developed by JR East and is managed and operated by Takeshiba Town Design. Since its opening in 2020, the companies have collaborated to utilize the waterfront to increase the value of the Takeshiba area. Furthermore, in March 2024, Takeshiba Area Management and Takeshiba Town Design signed a partnership agreement to collaboratively develop the waterfront community. Now, aiming to streamline the management and operational issues identified over the past five years of running the terminal through DX, they aim to make it easier for various operators to use. By utilizing the resources saved through this efficiency, the partners will jointly hold new, continuous cruise events to propose new ways to spend time, such as nighttime activities, at the waterfront in central Tokyo.
1. Overview of this initiative
(1) Streamlining management and operations through terminal DX
The Takeshiba district is an area with a waterfront space on Tokyo Bay close to the city center, expecting diverse demand for tourism, MICE, and business. The Takeshiba district boat terminal has seen an increasing number of uses year by year, utilizing regular liners and irregular cruise ships. However, analog coordination remained in operations, such as usage applications, docking adjustments, and information sharing among stakeholders, leaving room for improvement in terms of operational load and user convenience.
Leveraging the DX promotion know-how of TFHD digital, the DX functional company of the Tokyu Fudosan Holdings Group, they will work to streamline terminal management and enhance waterfront appeal using digital technology. As the first step, aiming to optimize administrative and coordination work in terminal operations, trial implementation has begun, focusing on the following:
- Digitization of usage applications (Terminal Usage Form) (application/approval flow, history management)
- Centralized management of docking schedules (faster adjustments, prevention of double-booking, stakeholder sharing)
* Through the trial implementation, operational flows, functional requirements, and structures will be verified and sequentially improved.
Through these measures, they will reduce some of the tasks and shorten the flow related to usage approvals for the Takeshiba district boat terminal, promoting the hosting of independent events using the terminal and encouraging its use by other operators.
(2) Launch of cruise projects proposing new ways to spend time in the city center at night
The Takeshiba district boat terminal is within walking distance from multiple lines, including Hamamatsucho Station (JR/Tokyo Monorail), boasting excellent access to the city center and airports. Moreover, Odaiba can be reached in about 20 minutes by water, making it a highly accessible and entertaining hub where visitors can enjoy views of the Rainbow Bridge and the Tokyo skyline.
New cruise plans originating from the Takeshiba district boat terminal will be rolled out sequentially. With fountain shows and international culture and art festivals planned by the Tokyo Metropolitan Government in the Odaiba area, cruises touring Tokyo Bay from the Takeshiba area and cruises linked with the Tokyo Architecture Festival will be continuously operated. Furthermore, as an initiative under the common theme of "Utilization of Regional Resources" set by the "Shiba Tokyo Bay Council," a co-creation town development organization in which Takeshiba Area Management and Takeshiba Town Design participate, cruise plans coordinated with surrounding areas (Hinode and Shibaura areas) will also be implemented.
[Tokyo Bay Fountain Cruise]
Start Date: Friday, April 24, 2026 -