JR East View Tourism & Sales Co., Ltd. (Headquarters: Sumida-ku, Tokyo, President: Hiroyuki Sawada, hereinafter "VTS") will launch a special campaign to commemorate the first anniversary of the establishment of "View Railway," a brand specializing in railway fans, offering trips such as train journeys, photo sessions, and abandoned line explorations. Since the brand's inception in 2025, we have planned numerous "journeys that allow for deep experiences of railway charm," including tours of railway facilities not normally accessible, operation of special chartered trains, and photo sessions, all of which have been highly acclaimed by many railway enthusiasts. As the second part of our commemorative projects for the 1st anniversary of "View Railway," we will be holding a present campaign for an "Isumi Railway Kiha 28 2346 Driving Experience" and a "Fukushima Rinkai Railway Rail Paperweight + Dog Spike Set." Going forward, "View Railway" will continue to propose new ways to enjoy railways by developing unique products for railway fans that combine riding, photography, sightseeing, and hands-on experiences.
1. Overview of the Present Campaign
Customers who apply for and participate in a "View Railway" tour departing between April 1, 2026 (Wed) and September 20, 2026 (Sun) will be entered into a lottery to win special experiences and railway merchandise.
Application Period
July 1, 2026 (Wed) 14:00 - September 20, 2026 (Sun) 23:59
Eligible Tours
"View Railway" tours departing between April 1, 2026 (Wed) and September 20, 2026 (Sun)
* Customers who have already participated in tours that have departed are also eligible to apply.
* Applications are valid only if you apply for an eligible tour and actually participate in the tour. Applications that do not involve tour participation, such as cancellations due to tour cancellation or customer convenience, or being on a waiting list, will be considered invalid.
Prize Details
[1st Prize] Isumi Railway Kiha 28 2346 Driving Experience: 2 winners
[2nd Prize] Fukushima Rinkai Railway Rail Paperweight + Dog Spike Set: 8 winners
How to Apply
Please apply through the campaign-specific entry form on the "View Railway" 1st Anniversary Campaign Special Feature page on the "Japan Travel, Railway Travel" website.
Winner Announcement
[1st Prize] Winners will be contacted by phone.
[2nd Prize] Prizes will be sent by mail.
Special Feature Page
https://link.jrview-travel.com/7sf7c
2. "View Railway" Special Planned Products Now on Sale!!
"View Railway" is currently offering a selection of railway experience tours that include the operation of special chartered trains and visits to areas not normally accessible.
The special chartered train using the overnight E257 series will run from Shinjuku to Niigata and Murakami via the Joetsu Line and Uetsu Main Line. Set up to evoke the "Moonlight Echigo," it offers an overnight train journey with a late-night departure and early-morning arrival, and includes tour-exclusive novelty items.
For trips to Hokkaido, we have also planned tours focusing on vehicles, routes, and facilities, such as itineraries enjoying long-distance rides on JNR-type Kiha 40 series trains and visits to areas related to the Yoshioka Teiten facility within the Seikan Tunnel.
All of these offer unique itineraries that are difficult to experience individually, making them exclusive to "View Railway."
GV Gunma Minakami (Image) Photo Credit: JR East
[Tour to Ride "GV Gunma Minakami" with New Headmark and Special Public Opening of Minakami Station Premises]
Departure Dates: July 25, 2026 (Sat), 26 (Sun)
Tour Duration: Day trip
Tour Price: 19,700 yen per adult
Sales Page: https://link.jrview-travel.com/ws653
Special Chartered Train "Shinjuku to Murakami" (Image)
[Overnight Train Journey Evoking Moonlight Echigo: Overnight E257 Series "Shinjuku to Murakami" 2 Days]
Departure Date: August 28, 2026 (Fri)
Tour Duration: 1 night, 2 days (overnight on train)
Tour Price: 14,770 yen - 55,000 yen per adult
Sales Page: https://link.jrview-travel.com/7g2up
Visit to Yoshioka Teiten (Former Yoshioka Underwater Station) (Image)
[10th Anniversary Special Project for Hokkaido Shinkansen Opening: To 149.5m Below Sea Level - First Public Reveal of "Yoshioka Teiten (Former Yoshioka Underwater Station)" 2 Days]
Departure Dates: September 12, 2026 (Sat), 13 (Sun)
Tour Duration: 1 night, 2 days
Tour Price: 120,000 yen - 135,000 yen per adult
Sales Page: https://link.jrview-travel.com/ybkzx
JNR Type Kiha 40 Series (Image)
[Kiha 40 Series Express Long Run Ride Journey]
Departure Dates: September 12, 2026 (Sat), 13 (Sun)
Tour Duration: Day trip, 1 night 2 days
Tour Price: 27,000 yen - 135,000 yen per adult
Sales Page: https://link.jrview-travel.com/iz5bf
Tour Planning and Operation: JR East View Tourism & Sales Co., Ltd.
* Sales are exclusively online on the "Japan Travel, Railway Travel" website. * Applications for the courses listed above cannot be accepted via this document. * Please check our company's website for other important notes.
* The contents described may be changed or canceled without notice due to large-scale transportation disruptions, adverse weather conditions, etc. * The operation of special chartered trains is based on the plan as of June 30, 2026. It may be canceled or the route changed due to future changes in the operation plan. * Departure and arrival times of special chartered trains may change. * Vehicle colors are undecided. * All images are for illustrative purposes only.
About Our Vision
"Enriching people's lives through the creation of tourism flow, and creating new value and a sustainable society together with local communities."
Travel is about people moving in real life, encountering unseen landscapes and people, and finding new discoveries and surprises that become opportunities to enrich their lives. As a tourism flow creation company with a unique style that leverages real customer touchpoints and connections with local communities through the JR East Group network, we will continue to deliver the wonder and emotion of travel to customers and local communities by forging ahead with strong conviction and passion, creating what only we can do and new business models, and honing our corporate individuality.
View Sustainable Tourism Project
https://www.jre-vts.com/business/sustainable/
FACT BOX
- Source: PR TIMES
- Category: キャンペーン