New Models from Skechers Safety Shoes! Talent Yuji Featured in Skechers Advertisement
Skechers is launching a new Spring/Summer 2026 advertising campaign for its Skechers Work™ safety shoe line, featuring talent Yuji, with visuals and videos to be released from May 1, 2026. The new models combine advanced safety features like slip resistance and steel toe caps with Skechers' signature comfort technologies and fashionable designs.
📋 Article Processing Timeline
- 📰 Published: May 1, 2026 at 13:00
- 🔍 Collected: May 1, 2026 at 04:31
- 🤖 AI Analyzed: May 1, 2026 at 07:42 (3h 10m after Collected)
Skechers, The Comfort Technology Company® headquartered in Los Angeles, California, is pleased to announce that talent Yuji has been appointed for the new Spring/Summer 2026 advertising campaign for its Skechers Work™ safety shoe line, which leads the work category in the United States. The advertising visuals and videos featuring Yuji will be released starting May 1, 2026 (Friday).
Regarding this offer, Yuji commented: "For me, safety shoes are not just footwear; they are a symbol of my time as a craftsman. The moment I received this offer, I felt a surge of emotion, as if I could return to the worksite. It's rare to have a job that connects me to my roots, so I was truly honored."
Skechers work shoes have been developed for a wide range of workers, including essential workers, medical professionals, those in the food service industry, and construction workers. In Japan, they were launched in March 2022 at Skechers stores nationwide (excluding some locations), and the safety shoe line was released last August, expanding its presence by starting sales at home centers.
These shoes are characterized by features that address various work environments with injury risks, such as slip resistance, anti-static processing, and steel toe caps, in addition to a design focused on comfort. They incorporate Skechers' unique comfort technologies, such as "Skechers Hands Free Slip-ins®" for smooth, hands-free wearing and removal, and "Skechers Air-Cooled Memory Foam™" insoles for excellent breathability, offering a pair that combines both safety and comfort.
Another appealing aspect is their highly fashionable design, which is unexpected for safety shoes. Their versatility, blending naturally into lifestyle fashion as well as work settings, is widely supported.
After wearing the safety shoes for the photoshoot, Yuji commented on their lightness: "I was shocked by the lightness, as well as the breathability and the convenience of the Hands Free Slip-ins. When you work all day on site, you get exhausted. With these shoes, I think I could have moved more and concentrated better back then." He highly praised their lightweight nature.
**Yuji's Worn Models**
**Skechers Slip-ins Work Slip Resistant Glide-Step Altus**
Release Date: May 1, 2026 (Friday)
Product No.: 200452J
Color: Gray/Charcoal
Price: 19,690 yen (tax included)
**Skechers Slip-ins Work Transporter Lite - Ben**
Release Date: Scheduled June 2026
Product No.: 200262J
Color: Red/Black
Price: 18,150 yen (tax included)
The Skechers safety shoe line is certified as JSAA certified "Class A" professional sneakers. The models worn by Yuji will be available from May 1, 2026 (Friday) and June 2026 at the Skechers official online store, Skechers directly managed stores (excluding some locations), and select Skechers retailers at home centers nationwide.
**JSAA Certified "Class A" Professional Sneakers**
"Class A" professional sneakers, certified for toe protection performance and sole detachment resistance standards, undergo performance tests at public testing organizations based on the Protective Sneaker Standards established by the Japan Safety Appliances Association. Products that pass all these tests are granted a type certification conformity tag.
**Profile**
**Yuji**
Active across a wide range of fields as an MC, talent, model, and radio DJ. He is the main personality for the morning radio program "ONE MORNING" (TOKYO FM/JFN national network of 38 stations) and a regular on the information program "Gogosuma" (CBC Television/TBS affiliated stations), with numerous media appearances. He is also busy raising four children.
**SKECHERS U.S.A., Inc.**
Skechers (NYSE: SKX), The Comfort Technology Company® headquartered in Los Angeles, California, designs, develops, and markets a variety of lifestyle and performance footwear and accessories for men, women, and children. Skechers footwear is sold through department stores, specialty stores, approximately 5,300 Skechers-owned and third-party-owned retail stores, and the company's official e-commerce sites in the United States.
Regarding this offer, Yuji commented: "For me, safety shoes are not just footwear; they are a symbol of my time as a craftsman. The moment I received this offer, I felt a surge of emotion, as if I could return to the worksite. It's rare to have a job that connects me to my roots, so I was truly honored."
Skechers work shoes have been developed for a wide range of workers, including essential workers, medical professionals, those in the food service industry, and construction workers. In Japan, they were launched in March 2022 at Skechers stores nationwide (excluding some locations), and the safety shoe line was released last August, expanding its presence by starting sales at home centers.
These shoes are characterized by features that address various work environments with injury risks, such as slip resistance, anti-static processing, and steel toe caps, in addition to a design focused on comfort. They incorporate Skechers' unique comfort technologies, such as "Skechers Hands Free Slip-ins®" for smooth, hands-free wearing and removal, and "Skechers Air-Cooled Memory Foam™" insoles for excellent breathability, offering a pair that combines both safety and comfort.
Another appealing aspect is their highly fashionable design, which is unexpected for safety shoes. Their versatility, blending naturally into lifestyle fashion as well as work settings, is widely supported.
After wearing the safety shoes for the photoshoot, Yuji commented on their lightness: "I was shocked by the lightness, as well as the breathability and the convenience of the Hands Free Slip-ins. When you work all day on site, you get exhausted. With these shoes, I think I could have moved more and concentrated better back then." He highly praised their lightweight nature.
**Yuji's Worn Models**
**Skechers Slip-ins Work Slip Resistant Glide-Step Altus**
Release Date: May 1, 2026 (Friday)
Product No.: 200452J
Color: Gray/Charcoal
Price: 19,690 yen (tax included)
**Skechers Slip-ins Work Transporter Lite - Ben**
Release Date: Scheduled June 2026
Product No.: 200262J
Color: Red/Black
Price: 18,150 yen (tax included)
The Skechers safety shoe line is certified as JSAA certified "Class A" professional sneakers. The models worn by Yuji will be available from May 1, 2026 (Friday) and June 2026 at the Skechers official online store, Skechers directly managed stores (excluding some locations), and select Skechers retailers at home centers nationwide.
**JSAA Certified "Class A" Professional Sneakers**
"Class A" professional sneakers, certified for toe protection performance and sole detachment resistance standards, undergo performance tests at public testing organizations based on the Protective Sneaker Standards established by the Japan Safety Appliances Association. Products that pass all these tests are granted a type certification conformity tag.
**Profile**
**Yuji**
Active across a wide range of fields as an MC, talent, model, and radio DJ. He is the main personality for the morning radio program "ONE MORNING" (TOKYO FM/JFN national network of 38 stations) and a regular on the information program "Gogosuma" (CBC Television/TBS affiliated stations), with numerous media appearances. He is also busy raising four children.
**SKECHERS U.S.A., Inc.**
Skechers (NYSE: SKX), The Comfort Technology Company® headquartered in Los Angeles, California, designs, develops, and markets a variety of lifestyle and performance footwear and accessories for men, women, and children. Skechers footwear is sold through department stores, specialty stores, approximately 5,300 Skechers-owned and third-party-owned retail stores, and the company's official e-commerce sites in the United States.