PUMA Introduces First Non-Plate Model in DEVIATE NITRO™ Series: Lightweight 'DEVIATE PURE NITRO™' Launching June 4, 2026
PUMA Japan announced the DEVIATE PURE NITRO, the first non-plated model in its flagship series. Featuring NITROFOAM and weighing just 220g, it offers a natural speed experience for daily training.
📋 Article Processing Timeline
- 📰 Published: May 19, 2026 at 02:00
- 🔍 Collected: May 18, 2026 at 17:31
- 🤖 AI Analyzed: May 18, 2026 at 22:57 (5h 25m after Collected)
PUMA Japan K.K. will release the 'DEVIATE PURE NITRO™', the first non-plate model in the core running category 'DEVIATE NITRO™' series, starting Thursday, June 4, 2026.
DEVIATE PURE NITRO™ was developed to make speed performance more accessible. While utilizing the advanced 'NITROFOAM™', the absence of a carbon plate allows for a more natural and smooth running sensation.
■ Key Features
- Natural Speed without Plate: Designed for daily runs, it offers high responsiveness and energy return, supporting a smooth and light stride that naturally gains momentum.
- Lightweight Design: Weighing approximately 220g (men's 27.0cm), it is about 30g lighter than the DEVIATE NITRO 4, reducing the burden on the feet during tempo runs.
- Comfort and Grip: The engineered mesh upper provides breathability and a comfortable fit, while the high-performance 'PUMAGRIP' rubber outsole ensures stability across various weather and surface conditions.
Romain Girard, VP of PUMA Innovation, commented: 'In DEVIATE PURE NITRO™, we aimed to bring "speed" closer to more runners while maintaining the series' legendary performance. It is a shoe that allows you to experience "natural speed".'
[Product Overview]
Price: 19,800 JPY (tax included)
Item Number: 313904 / 313905 (Women's)
Stack Height: 38mm (Heel) / 30mm (Forefoot)
Drop: 8mm
Available at: PUMA Stores, Official Online Store, PUMA App, and select retailers.
DEVIATE PURE NITRO™ was developed to make speed performance more accessible. While utilizing the advanced 'NITROFOAM™', the absence of a carbon plate allows for a more natural and smooth running sensation.
■ Key Features
- Natural Speed without Plate: Designed for daily runs, it offers high responsiveness and energy return, supporting a smooth and light stride that naturally gains momentum.
- Lightweight Design: Weighing approximately 220g (men's 27.0cm), it is about 30g lighter than the DEVIATE NITRO 4, reducing the burden on the feet during tempo runs.
- Comfort and Grip: The engineered mesh upper provides breathability and a comfortable fit, while the high-performance 'PUMAGRIP' rubber outsole ensures stability across various weather and surface conditions.
Romain Girard, VP of PUMA Innovation, commented: 'In DEVIATE PURE NITRO™, we aimed to bring "speed" closer to more runners while maintaining the series' legendary performance. It is a shoe that allows you to experience "natural speed".'
[Product Overview]
Price: 19,800 JPY (tax included)
Item Number: 313904 / 313905 (Women's)
Stack Height: 38mm (Heel) / 30mm (Forefoot)
Drop: 8mm
Available at: PUMA Stores, Official Online Store, PUMA App, and select retailers.
FAQ
How much does the DEVIATE PURE NITRO weigh?
It weighs approximately 220g for a 27.0cm size, which is 30g lighter than the previous model.
When is the release date and price?
It will be released on June 4, 2026, for 19,800 JPY (tax included).
Does it have a carbon plate?
No, it is the first non-plated model in the series, designed for a more natural feel.