[Louis Vuitton] New Vivienne Mascot Bag Charms Released

Key facts

  • [Louis Vuitton] New Vivienne Mascot Bag Charms Released
  • Louis Vuitton has launched new bag charms featuring the Maison's beloved mascot, Vivienne. The collection showcases Vivienne enjoying summer vacations and fashion through various designs using materials like crochet, mink fur, and wood.
  • Source: PR Times
  • Date: June 12, 2026

Direct answer

Louis Vuitton has launched new bag charms featuring the Maison's beloved mascot, Vivienne. The collection showcases Vivienne enjoying summer vacations and fashion through various designs using materials like crochet, mink fur, and wood.

Citation
[Louis Vuitton] New Vivienne Mascot Bag Charms Released (June 12, 2026), PR Times
Source
PR Times
Date
June 12, 2026
Louis Vuitton has launched new bag charms featuring the Maison's beloved mascot, Vivienne. The collection showcases Vivienne enjoying summer vacations and fashion through various designs using materials like crochet, mink fur, and wood.

📋 Article Processing Timeline

  • 📰 Published: June 12, 2026 at 22:52
  • 🔍 Collected: June 12, 2026 at 14:06
  • 🤖 AI Analyzed: June 12, 2026 at 16:51 (2h 45m after Collected)
Louis Vuitton has released new women's bag charms from the 'LV Resort' collection, featuring the Maison's adorable mascot 'Vivienne,' handcrafted with soft pastel crochet and leather. These charms are stylishly adorned with mink fur, leather, Monogram canvas, sunglasses, and eye-catching tie-dye scarves.

An eye-catching 'Bag Charm Vivienne Crochet' adds a playful twist to the Maison's icon. The adorable mascot is meticulously handcrafted with soft pastel crochet and leather. Monogram details provide a subtle signature accent. This unique collector's item brings a cheerful touch to any bag.

Product Name: Bag Charm Vivienne Crochet

Price: 154,000 JPY

Materials: Textile, Leather

The 'Bag Charm Vivienne Fashionista Tie-Dye' features the Maison's iconic mascot enjoying a summer vacation, adding color to your bag. 'Vivienne' is styled with sunglasses and an eye-catching tie-dye scarf, crafted from mink fur, leather, and Monogram canvas. Adorned with playful signature details throughout, this captivating item is a must-have addition to any collection.

Product Name: Bag Charm Vivienne Fashionista Tie-Dye

Price: 226,600 JPY

Materials: Leather, Mink, Monogram Canvas

The 'Bag Charm Vivienne Sunset' features the mascot, inspired by the Maison's Monogram, toasting to a fun summer moment. Crafted from wood accented with gold-colored metal, 'Vivienne' is adorned in vibrant colors reminiscent of a sunset beach, depicted enjoying a refreshing cocktail. It subtly adds playful elegance to Maison bags.

Product Name: Bag Charm Vivienne Sunset

Price: 133,100 JPY

Materials: Wood

The 'Bag Charm Vivienne Snorkeling' celebrates the carefree spirit of summer, featuring the Maison's beloved mascot. 'Vivienne' is depicted enjoying an underwater adventure, holding a cute, playful float and wearing diving mask and snorkel, rendered in colorful metal and wood. It's the perfect item to add a bright, playful accent to your favorite bag.

Product Name: Bag Charm Vivienne Snorkeling

Price: 133,100 JPY

Materials: Metal, Pear wood, Plexiglass

*Prices include tax

PHOTO CREDIT: LOUIS VUITTON

About Louis Vuitton

Since its founding in 1854, Louis Vuitton has consistently offered unique designs that combine innovation and style with the highest quality. Today, through its travel luggage, bags, and accessories, it faithfully carries on the spirit of 'the essence of travel' created by founder Louis Vuitton, embodying creativity, elegance, and practicality. 'Boldness' is what built the Louis Vuitton story. While respecting tradition, over history, it has opened its doors to architects, artists, and designers, pioneering fields such as ready-to-wear, shoes, accessories, watches & fine jewelry, beauty, and fragrances. These meticulously crafted products are a testament to Louis Vuitton's commitment to craftsmanship.

For more details, please visit the official Louis Vuitton website: https://www.louisvuitton.com

FAQ

What are the designs of the new bag charms?

Using materials like crochet, mink fur, and wood, the 'Vivienne' charms depict it enjoying summer vacations and fashion, styled with sunglasses and tie-dye scarves.

What kind of character is 'Vivienne' for Louis Vuitton?

'Vivienne' is Louis Vuitton's adorable mascot character, appearing on various products as a brand icon.

Where can these bag charms be purchased?

They are available for purchase on the official Louis Vuitton website and at directly managed stores. Please check the official website for details.

What is the price range?

Prices range from 133,100 JPY to 226,600 JPY (tax included), varying by design.

What kind of brand is Louis Vuitton?

Founded in 1854, it is a luxury brand known for innovative designs, the highest quality, and the spirit of pursuing 'the essence of travel'.