Sansan Announces 3rd Consecutive Year of Sponsorship for "Tokushima City Awa Odori" Festival

Sansan Inc., which operates under the mission of "Creating innovation from encounters," announces that it will sponsor the "Tokushima City Awa Odori" festival, held from Tuesday, August 11 to Saturday, August 15, 2026, for the third consecutive year. This year again, the company has acquired the naming rights for the paid performance venue "Aibahama Enbujo," which will be established as the "Sansan Aibahama Enbujo." Since its early days, Sansan has undertaken various initiatives in Tokushima, including establishing a satellite office in Kamiyama Town and supporting the "Kamiyama Marugoto Kosen" technical college. The traditional Tokushima art of Awa Odori, said to have developed from encounters with different regional cultures, has the power to connect people and generate excitement. This background deeply resonates with our mission to "create innovation from encounters." Based on our policy of continuously supporting the culture of Awa Odori itself, we have decided to sponsor the event for the third consecutive year. ■ Background of Sponsoring Tokushima City Awa Odori Starting with the establishment of the satellite office "Sansan Kamiyama Lab" in 2010, our company has been involved in various initiatives in Tokushima Prefecture, including supporting the establishment of Kamiyama Marugoto Kosen (※1) and making the University of Tokushima-originated AI venture "Institute of Language Understanding Inc." a group company. Awa Odori is a traditional performing art said to have developed as Tokushima merchants encountered various cultures through their travels. We see Awa Odori, which creates new value from encounters and connects people with enthusiasm, as overlapping with our mission to "create innovation from encounters," and we wish to continuously support the culture of Awa Odori. Since our first sponsorship in 2024 (※2), we have accumulated measures that position Awa Odori as a "place to create encounters and bustle," not only in Tokushima but also by holding events like "Shibuya Awa Odori powered by Sansan" (※3) upon our head office relocation. For this year's Tokushima City Awa Odori, we have acquired the naming rights for the "Aibahama Enbujo" for the third consecutive year, naming it "Sansan Aibahama Enbujo." During the festival, we will decorate the venue to liven it up and support this leading Japanese event, which boasts over one million visitors from home and abroad. Furthermore, continuing from last year, we plan to hold the "Sansan Innovation Tour in Tokushima" during the period, inviting users of our AX services and others to create encounters between users and local business stakeholders, aiming to contribute to the revitalization of business in Tokushima. ■ Tokushima City Awa Odori Event Overview Event Name: Tokushima City Awa Odori Dates: Tuesday, August 11 - Saturday, August 15, 2026 URL: https://www.awaodorimirai.com/ ■ Past Awa Odori-related Initiatives ・Hosting "Shibuya Awa Odori powered by Sansan" In celebration of the full opening of Shibuya Sakura Stage, our head office's new location, we co-hosted with Tokyu Land Corporation. The event brought together Japan's three major Awa Odori from Tokushima, Koenji, and Minami-Koshigaya, and included festivals, stamp rallies, and collaborations with restaurants, recording the largest number of visitors since the facility's opening. ・Sponsoring the "66th Tokyo Koenji Awa Odori" We sponsored the Tokyo Koenji Awa Odori, one of the largest in Tokyo and one of Japan's three major Awa Odori festivals, and invited users of our services. We supported the event's excitement by setting up balloon arches and photo spots. ※1: Sansan Inc. "Establishment of Kamiyama Marugoto Kosen Support Office" (Announced January 27, 2021) https://jp.corp-sansan.com/news/2021/supportroom.html ※2: Sansan Inc. "Sansan to Sponsor 2024 Awa Odori, Establishes 'Sansan Aibahama Enbujo'" (Announced June 14, 2024) https://jp.corp-sansan.com/news/2024/0614.html ※3: Sansan Inc. "Sansan to Hold 'Shibuya Awa Odori' to Celebrate the Opening of its New Location, Shibuya Sakura Stage" (Announced September 3, 2024) https://jp.corp-sansan.com/news/2024/0903_03.html (End) ■ Sansan Inc. Company Overview With the mission of "Creating innovation from encounters," we provide AX services that change the way people work. Our main services include the business database "Sansan," the business card app "Eight," the accounting AX service "Bill One," the transaction management service "Contract One," and the data quality management service "Sansan Data Intelligence," offered both domestically and internationally. Established: June 11, 2007 URL: https://jp.corp-sansan.com/ Location: 28F Shibuya Sakura Stage, 1-1 Sakuragaoka-cho, Shibuya-ku, Tokyo 150-6228 Capital: 7,350 million yen (as of February 28, 2026) Business: Planning, development, and sales of AX services that change the way people work. Sansan https://jp.sansan.com/ Eight https://8card.net/ Bill One https://bill-one.com/ Contract One https://contract-one.com/ Sansan Data Intelligence https://jp.sansan.com/sansan-data-intelligence/