Popular Meal Replacement Diet with 328 Plant Fermented Extracts! Live Commerce Event for 'Freshly Squeezed Smoothie' Starts June 8

17LIVE Inc. (Shibuya-ku, Tokyo; Representative Director: Jean Hongfei; URL: https://jp.17.live/), which operates Japan's largest live streaming app '17LIVE', has teamed up with 30 17LIVE streamers to announce a live commerce event introducing 'Freshly Squeezed Smoothie', a product developed by J Frontier Co., Ltd. (Headquarters: Shibuya-ku, Tokyo; Representative Director and President: Atsuhiro Nakamura) that has surpassed cumulative sales of 12 million units (Note 1). The event will be held from Monday, June 8, 2026 to Wednesday, June 17, 2026.

In this event, the 'Freshly Squeezed Smoothie'—which contains 328 types of plant fermented extracts, vitamins, iron, collagen, 1.8 billion lactic acid bacteria, dietary fiber, and other beauty-supporting ingredients in a balanced formula, ideal for meal replacement diets—will be sold at '17LIVE exclusive prices'. Participating 17LIVE streamers will use their live streams and social media to convey the appeal and usage of the smoothie, which is easy to prepare simply by dissolving in water and mixing, with only 17-18 kcal per serving, enabling easy calorie control. They will compete in a live commerce event where rankings are determined by sales volume.

Top performers will receive prizes such as being featured as a model on the 'Freshly Squeezed Smoothie' website, thereby promoting the product's appeal to listeners (viewers).

Note 1: Cumulative sales from November 2015 to end of June 2025.

■ Live Commerce Distribution Overview
- Period: June 8, 2026 (Mon) 00:00:00 - June 17, 2026 (Wed) 23:59:59
- Purchases in this live commerce are offered at '17LIVE exclusive prices':
1 bag: 6,372 yen (tax incl.) → 3,380 yen (tax incl.)
3 bags: 19,116 yen (tax incl.) → 9,450 yen (tax incl.)
*For regular single purchases, this 17LIVE exclusive set is the best price during the period (excluding subscription courses).
- Broadcast schedule: Eligible streamers (30 people) will broadcast at arbitrary times during the above period. Please check each streamer's account timeline.
- Dedicated website URL: https://jp.17.live/smoothie/

■ Planned Product Introduction
'Freshly Squeezed Smoothie (Enzyme Hydrogen 328 Selection)' is a water-dissolvable meal replacement smoothie that offers easy calorie control with only about 17-18 kcal per serving.
It contains ingredients that swell when water is added (such as glucomannan and psyllium), providing a thick texture that helps curb hunger.
Rich nutrition and beauty ingredients: In addition to 328 types of plant fermented extracts, it includes 11 vitamins per serving, iron, collagen, and lactic acid bacteria. With a fresh fruit flavor, it is easy to drink and comes in berry, honey lemon ginger, and other flavors.
It has gained popularity as a way to effortlessly reduce calorie intake by replacing daily meals with 'Freshly Squeezed Smoothie'.
Product homepage: https://wellness.sokuyaku.jp/lp?u=nmsm_cco_liveco_2select_17live

■ How to Watch Live Streams
① Click the streamer account URL posted on the 'Coupon List' page on the dedicated website.
② If you have already downloaded '17LIVE', you will be taken to the streamer's account page and can watch the stream. If not streaming, follow the streamer to receive notifications.
*If you have not downloaded '17LIVE', please download the app from the QR code or URL below.
【App Download】
URL: https://17apps.onelink.me/i7CY/17LivePR
*Some paid menus and content are available within the app. Communication fees are borne by the customer.
- Notes:
- When viewing from a PC, you cannot navigate to the dedicated sales page from the stream screen; please access the sales page via links on each streamer's timeline to make purchases.
- The streamers in charge may change or be added depending on circumstances.

About '17LIVE'
With the mission of 'enriching human connections', '17LIVE' is Japan's largest live streaming platform with over 50 million users worldwide (as of February 2023). It aims to create a world where streamers and listeners share 'this very moment' in real time, under one sky across seven continents.
'17LIVE' Official HP: https://jp.17.live/
X: https://x.com/17livejp
Facebook: https://www.facebook.com/17LIVEJP/
Instagram: https://www.instagram.com/17livejp/
YouTube: https://www.youtube.com/channel/UCFf5qroAMTQ6x32YVjOcQBw