First Collaboration with Cosmetic Brand Produced by Popular YouTuber Paparapys "Tanakaga"! "Paparapys Tanakaga x 17LIVE Collaboration! Cosmetic 'GABME' PR Billboard Model Contest" to be Held!

17LIVE will hold an audition event from April 10, 2026, to select a PR model for 'GAB ME', a cosmetic brand produced by YouTuber Tanakaga, offering prizes like Shibuya Station ad placements.
キャンペーンNQ 74/100出典:PR Times

📋 Article Processing Timeline

  • 📰 Published: April 11, 2026 at 00:00
  • 🔍 Collected: April 11, 2026 at 00:22 (22 min after Published)
  • 🤖 AI Analyzed: April 20, 2026 at 04:50 (220h 27m after Collected)
17LIVE Inc. (Shibuya-ku, Tokyo, CEO: Jiang Honghui, URL: https://jp.17.live/), operator of Japan's largest live streaming app "17LIVE", announces its first collaboration with "Tanakaga" of the widely active YouTuber duo "Paparapys". An audition event, "Paparapys Tanakaga x 17LIVE Collaboration! Cosmetic 'GABME' PR Billboard Model Contest", to select the PR model for the cosmetic line "GAB ME" produced by "Tanakaga", will be held starting Friday, April 10, 2026.

At "17LIVE", with the desire to support both existing livers (live streamers) and those who have never streamed before in realizing their individual dreams through live streaming, we hold various collaboration projects and events daily.

"GAB ME" is a cosmetic line produced since 2021 by "Tanakaga" of the male-female YouTuber duo "Paparapys", who boast immense popularity among the youth. It carries the message "Meet the best version of yourself, and show that version off to everyone with confidence!" and enjoys high popularity across a wide range of generations.

This event is open to any female liver who has a verified contract with "17LIVE". Livers who rank highly will receive luxurious prizes such as appearing in advertisements posted at Shibuya Station as the official PR model for "GAB ME", appearing on "Tanakaga's" official YouTube, and being featured on the official SNS of "GAB ME" and "Tanakaga".

Please look forward to this event that selects the PR model for a cosmetic brand produced by a highly popular YouTuber.

The overview of the "Paparapys Tanakaga x 17LIVE Collaboration! Cosmetic 'GABME' PR Billboard Model Contest" is as follows.

■ Holding Period:
Friday, April 10, 2026 - Friday, April 24, 2026

■ Participation Conditions
- Female, 18 years of age or older
- A liver registered as verified in Japan
- Must be a liver who can participate individually
* In the case of a group account, only the one person registered at the time of the verified contract can appear.
* If a liver wins with multiple accounts, only the highest-ranking account will be valid, and the prizes for the others will be forfeited.
* Must be able to participate on the dates and locations designated by our company and related third parties.
* V-livers, characters, mascots, and others who do not show their faces are not eligible.

■ Main Prizes (Partial)
- Appearance as the main PR model for 'GAB ME' on Shibuya Station advertisements
- Feed post feature on the official 'GAB ME' Instagram