Jimoty Co., Ltd. (hereinafter referred to as "the Company"), which operates the local information site "Jimoty," has concluded an agreement concerning reuse with Katsuuracho, Tokushima Prefecture (hereinafter referred to as "Katsuuracho"), and will implement reuse awareness activities aimed at reducing waste. Currently, the Company has concluded reuse agreements with 295 local governments nationwide and is working to realize a sustainable society through promoting reuse and reducing waste.
Aim of the Agreement
In Katsuuracho, "promotion of 4Rs" is listed as one of the basic policies in its General Waste Management Plan, and various waste reduction activities are being carried out. While efforts to promote recycling and reduce waste have been implemented, there has been a long-standing challenge regarding the inability to actively promote reuse among the 4Rs. To address this, Katsuuracho has decided to conclude an agreement with the Company to further promote reuse.
Activities (as of April 1, 2026*)
Katsuuracho will raise awareness among residents about the option to "give away instead of discard" through its official website, town newsletters, and waste disposal pamphlets, thereby curbing waste generation by improving reuse awareness.
Furthermore, Katsuuracho will create an official account within Jimoty to disseminate town information, including reuse initiatives, to a wider audience of residents.
The Company will continue to aim for the realization of a sustainable society and strengthen reuse promotion in cooperation with local governments. We welcome inquiries from local governments nationwide that are motivated to reduce waste and promote reuse.
*The content of awareness activities may change in the future.
Promoting Reuse through Collaboration with Local Governments
As of April 1, 2026, agreements and memorandums have been concluded with 295 local governments, promoting reuse awareness and reuse projects. Please see here for initiatives in cooperation with local governments:
https://jmty.co.jp/lp/municipality/
【For Local Governments Wishing to Collaborate】
We welcome inquiries from local governments and businesses nationwide considering the promotion of resource circulation and waste reduction within their regions.
〈Local Governments Only〉Inquiry Form
【Jimoty Spot FC Franchisees Wanted!】
We are currently recruiting companies nationwide that deeply resonate with our philosophy and initiatives, and can create highly community-contributing services with us as Jimoty Spot FC franchisees.
Would you like to leverage the "mottainai" (wastefulness) in your community and create new value?
〈FC Franchisees〉Inquire Here
FACT BOX
- Source: PR TIMES
- Category: partnership