Book 'The Textbook for Generative AI x PR' Releasing on March 30
JMAM will release 'The Textbook for Generative AI x PR' on March 30, 2026. Aimed at busy PR professionals, it provides practical tips and ready-to-use prompts for streamlining work with AI.
📋 Article Processing Timeline
- 📰 Published: March 31, 2026 at 01:00
- 🔍 Collected: March 30, 2026 at 22:56
- 🤖 AI Analyzed: April 24, 2026 at 09:11 (586h 15m after Collected)
Japan Management Association Management Center Inc. (President: Shiraku Cho, Chuo-ku, Tokyo, hereinafter JMAM) will release the book "The Textbook for Generative AI x PR" at bookstores nationwide and online bookstores on Monday, March 30, 2026.
## ■ Book Content
**Packed with immediately usable prompts!**
**A book to learn the secrets of streamlining PR work using generative AI**
Modern PR professionals are overwhelmed with an unprecedented number of tasks.
In the past, their main duties were creating press releases, sending them to media outlets, and handling reporter inquiries.
However, their scope has expanded dramatically recently, encompassing daily social media updates, article writing for owned media, video content production, influencer collaboration, crisis management, internal PR, recruitment PR, and IR.
Furthermore, in small organizations, it's not uncommon for the PR person to be a team of one or concurrent with other departments. Handling such a diverse range of tasks with limited personnel is nearly impossible and a pressing concern for many PR professionals.
Moreover, speed is demanded in information dissemination. Social media expects immediate reactions, news sites update at midnight, and trends shift in the blink of an eye. The traditional approach of "taking time to create something good" is no longer sufficient in this era.
However, starting with the release of ChatGPT in November 2022, the emergence and development of generative AI have begun to greatly influence business. A significant gap in productivity and output quality is emerging between those who can master generative AI as a powerful supporter in their practical work and those who cannot. This applies to the PR world as well, and it will become even more prevalent in the future.
This book explains practical ways to utilize generative AI for everyone involved in PR.
Keeping difficult technical explanations to a minimum and focusing on what can be used in practice from tomorrow, it condenses know-how that can improve the quality of PR operations under the motto "AI is a tool, and humans are the ones who use it."
We hope that readers' work will become more efficient, more creative, and more enjoyable.
## ■ Book Overview
Title: The Textbook for Generative AI x PR
Author: Koji Tanimura
Release Date: Monday, March 30, 2026
Price: 2,090 yen (tax included)
Publisher: Japan Management Association Management Center Inc.
Pages: 208 pages
Format: A5
ISBN: 9784800594150
## ■ Book Content
**Packed with immediately usable prompts!**
**A book to learn the secrets of streamlining PR work using generative AI**
Modern PR professionals are overwhelmed with an unprecedented number of tasks.
In the past, their main duties were creating press releases, sending them to media outlets, and handling reporter inquiries.
However, their scope has expanded dramatically recently, encompassing daily social media updates, article writing for owned media, video content production, influencer collaboration, crisis management, internal PR, recruitment PR, and IR.
Furthermore, in small organizations, it's not uncommon for the PR person to be a team of one or concurrent with other departments. Handling such a diverse range of tasks with limited personnel is nearly impossible and a pressing concern for many PR professionals.
Moreover, speed is demanded in information dissemination. Social media expects immediate reactions, news sites update at midnight, and trends shift in the blink of an eye. The traditional approach of "taking time to create something good" is no longer sufficient in this era.
However, starting with the release of ChatGPT in November 2022, the emergence and development of generative AI have begun to greatly influence business. A significant gap in productivity and output quality is emerging between those who can master generative AI as a powerful supporter in their practical work and those who cannot. This applies to the PR world as well, and it will become even more prevalent in the future.
This book explains practical ways to utilize generative AI for everyone involved in PR.
Keeping difficult technical explanations to a minimum and focusing on what can be used in practice from tomorrow, it condenses know-how that can improve the quality of PR operations under the motto "AI is a tool, and humans are the ones who use it."
We hope that readers' work will become more efficient, more creative, and more enjoyable.
## ■ Book Overview
Title: The Textbook for Generative AI x PR
Author: Koji Tanimura
Release Date: Monday, March 30, 2026
Price: 2,090 yen (tax included)
Publisher: Japan Management Association Management Center Inc.
Pages: 208 pages
Format: A5
ISBN: 9784800594150