Be Anything You Want! New Sunglasses Collection 'JINS×Barbie' Launches June 4th

JINS Co., Ltd. (hereinafter JINS) will launch the sunglasses collection 'JINS×Barbie' in collaboration with the globally beloved fashion doll 'Barbie™' on Thursday, June 4, 2026, at select JINS stores and the JINS online shop (www.jins.com).

For everyone who enjoys fashion as uniquely as Barbie

Barbie, the world's most famous fashion doll. Since her debut in 1959, her ongoing message 'You Can Be Anything' continues to ignite the spirit of people across all generations.

This time, JINS is offering a highly fashionable lineup inspired by Barbie, a global fashion and pop culture icon, as a collection that is easy to incorporate into daily life, a hallmark of JINS. We deliver sunglasses filled with a positive message that lifts your spirits just by wearing them, for everyone who loves fashion in their own way.

A condensed world view down to the details, including 'Cat Eye' inspired by the icon

'JINS×Barbie' is a lineup inspired by the sunglasses Barbie has worn throughout her various careers and lifestyles. It combines Barbie's signature glamour with JINS' modern design sensibility, offering 3 models in 9 variations. The designs feature beautifully lifted cat-eye shapes, blending classic and modern elements.

The frames feature a plump, rounded design. Inside the temples, different messages are engraved for each of the three models. The temple tips are finished with a motif of Barbie's beloved hairbrush, packing the world view into every detail. Furthermore, an original case and cloth with a heart-shaped carabiner for easy carrying are included.

This summer, enjoy your own unique style with the 'JINS×Barbie' sunglasses collection.

Product Overview

[Product Name] JINS×Barbie

[Lineup] 3 models, 9 variations

[Price] ¥10,900 (tax included)

[Accessories] Original case, original cloth

[Release Date] Thursday, June 4, 2026

[Sales Channels] Select JINS stores (https://www.jins.com/jp/topics_detail.html?info_id=1208), JINS online shop

[Special Page] https://www.jins.com/jp/collabo/barbie/

Lineup

Narrow Cateye / 1 model, 3 colors

Bold Cateye / 1 model, 3 colors

Butterfly / 1 model, 3 colors

Product Features

・Plump, rounded frame design

・Barbie's iconic messages engraved on the inside of the temples

・Temple tips with a motif of Barbie's hairbrush

Accessories

■ Original case

■ Original cloth

Front and Back

About Barbie

Celebrating its 65th anniversary in 2024, Barbie is the world's most famous fashion doll. Her image has inspired courage across generations and delivered story inspiration to fans of all ages. Barbie evokes the pure, bright feelings of a child within our hearts, deeply connecting with people of all ages. Having stepped out of the toy box, she is now a firmly rooted presence in our hearts.

Born from the idea of 'a doll that unlocks the infinite potential of girls,' Barbie has transcended the boundaries of a mere doll, evolving into a movement for living life more freely and joyfully.

©2026 Mattel.