Chamisul Melon Launches as a Limited Edition!

JINRO Inc. will launch a new flavor from the Chamisul series, 'Chamisul Melon', in limited quantities nationwide starting Tuesday, April 7, 2026.

Chamisul has previously offered a variety of flavors such as muscat, lemon, and peach. The new limited-edition 'Chamisul Melon', a first for the Chamisul series, is a melon flavor that spreads a rich aroma and deep sweetness. Please enjoy it in the classic Korean Chamisul style: 'well-chilled and straight in a shot glass.'

■ 'Chamisul Melon' Product Features

Rich Aroma and Deep Sweet Taste

Chamisul Melon recreates the flavor and juiciness of the melon, often called the king of fruits. It doesn't have a strong alcohol bite, making it highly recommended even for those who are not fond of alcohol.

Black Label Expressing a Premium Feel!

Until now, Chamisul has been known for the combination of a green bottle and a white label, but this Chamisul Melon adopts a black label. The label design exudes a premium feel befitting the king of fruits.

■ Product Overview

■ Volume: 360ml

■ Alcohol Content: 13%

■ Suggested Retail Price: 339 yen (excluding tax)

■ Sales Channels: Liquor stores, supermarkets, and convenience stores nationwide

■ What is Chamisul?

Familiar from drinking scenes in Korean dramas and movies, it is the 'green small bottle liquor', Korean Soju. 'Chamisul', one of its brands, is the No.1 brand in Korea* boasting over a 65% market share domestically. Influenced by the Korean Wave and Korean dramas, sales of the Chamisul series have grown rapidly since 2020. It has become a familiar drink that can be easily purchased at convenience stores, supermarkets, and drugstores. The fruit flavor type is particularly popular in Japan. As an alcoholic beverage that offers the fun of 'choosing' various flavors, it is highly supported, especially by young women.

*As of November 2025, domestic Korean Soju shipping results researched by HITEJINRO