<Partnerships Expanding Rapidly!> “Hana-okuri” (Flower Sending): Delivering Gratitude via “Origami Flowers” for the Flower Festival (April 8th)
The "Hana-okuri" project, which invites participants to write messages of gratitude on origami flowers to be offered at a temple for the Flower Festival, is expanding its regional and educational partnerships. This year, the initiative includes collaborations with the Muko City tourism center and calligraphy schools nationwide, with the final ceremony to be live-streamed on YouTube on April 8th.
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In conjunction with the Flower Festival (Kanbutsu-e), the participatory project "Hana-okuri," where participants write messages of gratitude on the back of origami paper, fold them into flower shapes, and offer them at the Hanamido (flower hall), is expanding its regional and classroom partnerships. With the cooperation of the Muko City Tourism and Exchange Center "Machiterasu MUKO" for a children's participation project, as well as the Tsugumi Calligraphy School Kids Class, the collected origami flowers will be dedicated during the memorial service on April 8th. The event will be live-streamed on YouTube (starting at 5:30 PM on Wednesday, April 8th).
▷ Streaming URL: https://youtube.com/live/PmjsozEMqY4?feature=share
The Flower Festival (Kanbutsu-e) is a Buddhist event held on April 8th (Wednesday) to celebrate the birth of the Buddha. It is known for the custom of pouring sweet tea (amacha) over a statue of the infant Buddha in the Hanamido.
This "Hana-okuri" project overlays the context of the Flower Festival with a way for participants to "offer flowers" as a means of expressing "thank yous" that are often difficult to convey in daily life, attempting to open up religious ceremonies as a "cultural experience that anyone can participate in."
What is "Hana-okuri"?
Participants write a message of gratitude to a loved one on the back of a piece of origami paper, fold it into the shape of a flower, and mail or bring it to the temple. The collected origami flowers are decorated in the Hanamido and offered to the Buddha during the Flower Festival memorial service on April 8th. The service will be live-streamed on YouTube (starting at 5:30 PM on Wednesday, April 8th).
Key Points of Partnership Expansion (2026 Edition)
This year, through the following partnerships, the project has expanded into a format that makes it easier for more children, families, and local residents to participate from the "entry point."
1. Regional Partnership (Muko City): In conjunction with the "Terasu Marche & Maru Hello Work" held at the Muko City Tourism and Exchange Center "Machiterasu MUKO," children participated in making origami flowers as part of a "job experience." A total of 77 children participated in the experience this time. University students also helped, creating a lively environment for the vocational experience.
2. Classroom Partnership (Nationwide): In our partnership with the general incorporated association Tsugumi, students from multiple Tsugumi Calligraphy School Kids Classes across the country folded origami with gratitude during their calligraphy lessons, rather than just at a single classroom location. One teacher commented, "Parents, grandparents, and children were able to work on Hana-okuri together. I am grateful for the time to give shape to our gratitude! It sparked conversations like 'Origami brings back memories!' and 'Who is the Buddha?' People enjoyed it, saying it brought back old memories, and they were also grateful for the time spent working on Hana-okuri."
How to Participate (General/Group Participation)
General Participation (Individuals/Families)
Write a message of gratitude on the back of origami paper. Fold it into a flower shape (any folding method is fine; reference videos are available).
Mail it to Daiko-ji Temple (*postage must be prepaid).
Group Participation (Nursery schools, schools, children's cafeterias, corporate CSR, etc.)
We are looking for participation in bulk, hosting workshops, and cooperation in collection (participating as a regional hub). Please contact our inquiry desk first.
How to Watch (YouTube Memorial Service Stream)
Streaming Date: April 8th from 5:30 PM (Flower Festival)
Streaming Link: ▷ Streaming URL: https://youtube.com/live/PmjsozEMqY4?feature=share
Inquiries
If you are considering donations, sponsorships, or providing goods (origami, postage support, etc.) to help continue and expand this initiative, please contact our inquiry desk.
Here: ▷ HP URL: https://jinjabukkaku.online/hanaokuri/
▪️ Company Overview
[ What is Jinja Bukkaku Online? ]
Founded in 2020. Starting as a YouTube channel introducing monks and Shinto priests through interviews, our company provides a wide range of services that connect temples and shrines with companies and individuals.
《Company URL》 https://jinjabukkaku.online/
《YouTube Channel》 https://www.youtube.com/@jinjabukkakuonline
[ Media Contact for this Release ]
Jinja Bukkaku Online Co., Ltd.
Representative Director: Hidemasa Kawamura
e-mail: h.kawamura@jinjabukkaku.online
▷ Streaming URL: https://youtube.com/live/PmjsozEMqY4?feature=share
The Flower Festival (Kanbutsu-e) is a Buddhist event held on April 8th (Wednesday) to celebrate the birth of the Buddha. It is known for the custom of pouring sweet tea (amacha) over a statue of the infant Buddha in the Hanamido.
This "Hana-okuri" project overlays the context of the Flower Festival with a way for participants to "offer flowers" as a means of expressing "thank yous" that are often difficult to convey in daily life, attempting to open up religious ceremonies as a "cultural experience that anyone can participate in."
What is "Hana-okuri"?
Participants write a message of gratitude to a loved one on the back of a piece of origami paper, fold it into the shape of a flower, and mail or bring it to the temple. The collected origami flowers are decorated in the Hanamido and offered to the Buddha during the Flower Festival memorial service on April 8th. The service will be live-streamed on YouTube (starting at 5:30 PM on Wednesday, April 8th).
Key Points of Partnership Expansion (2026 Edition)
This year, through the following partnerships, the project has expanded into a format that makes it easier for more children, families, and local residents to participate from the "entry point."
1. Regional Partnership (Muko City): In conjunction with the "Terasu Marche & Maru Hello Work" held at the Muko City Tourism and Exchange Center "Machiterasu MUKO," children participated in making origami flowers as part of a "job experience." A total of 77 children participated in the experience this time. University students also helped, creating a lively environment for the vocational experience.
2. Classroom Partnership (Nationwide): In our partnership with the general incorporated association Tsugumi, students from multiple Tsugumi Calligraphy School Kids Classes across the country folded origami with gratitude during their calligraphy lessons, rather than just at a single classroom location. One teacher commented, "Parents, grandparents, and children were able to work on Hana-okuri together. I am grateful for the time to give shape to our gratitude! It sparked conversations like 'Origami brings back memories!' and 'Who is the Buddha?' People enjoyed it, saying it brought back old memories, and they were also grateful for the time spent working on Hana-okuri."
How to Participate (General/Group Participation)
General Participation (Individuals/Families)
Write a message of gratitude on the back of origami paper. Fold it into a flower shape (any folding method is fine; reference videos are available).
Mail it to Daiko-ji Temple (*postage must be prepaid).
Group Participation (Nursery schools, schools, children's cafeterias, corporate CSR, etc.)
We are looking for participation in bulk, hosting workshops, and cooperation in collection (participating as a regional hub). Please contact our inquiry desk first.
How to Watch (YouTube Memorial Service Stream)
Streaming Date: April 8th from 5:30 PM (Flower Festival)
Streaming Link: ▷ Streaming URL: https://youtube.com/live/PmjsozEMqY4?feature=share
Inquiries
If you are considering donations, sponsorships, or providing goods (origami, postage support, etc.) to help continue and expand this initiative, please contact our inquiry desk.
Here: ▷ HP URL: https://jinjabukkaku.online/hanaokuri/
▪️ Company Overview
[ What is Jinja Bukkaku Online? ]
Founded in 2020. Starting as a YouTube channel introducing monks and Shinto priests through interviews, our company provides a wide range of services that connect temples and shrines with companies and individuals.
《Company URL》 https://jinjabukkaku.online/
《YouTube Channel》 https://www.youtube.com/@jinjabukkakuonline
[ Media Contact for this Release ]
Jinja Bukkaku Online Co., Ltd.
Representative Director: Hidemasa Kawamura
e-mail: h.kawamura@jinjabukkaku.online