SINN PURETÉ's Second Line 'HOUSE OF SINN PURETÉ' Launched. Hair & Body Mist to Adorn Hair, Skin, and Clothes with Fragrance.

『SINN PURETÉ (シン ピュルテ)』 (Manufacturer & Distributor: Anais Company Inc., Tokyo, Japan; Seller: JIMOS Co., Ltd., Fukuoka, Japan) announces the launch of its second line,『HOUSE OF SINN PURETÉ (ハウス オブ シンピュルテ)』, designed for enjoying the world of SINN PURETÉ fragrances more casually. The "Hair & Body Mist," which finishes your look with fragrance, will be available for pre-sale starting August 7, 2026 (Fri.) and for general release on October 23, 2026 (Fri.).

General Release: October 23, 2026 (Fri.) at other retail stores (Information release date: June 30, 2026 (Tue.))

Pre-sale: August 7, 2026 (Fri.) at LOFT / PLAZA / SINN PURETÉ Official Online Store

Variety Store Release: September 14, 2026 (Mon.) at other variety stores

*Some stores may not carry all products. Please contact each store for availability.

Choose your outfit, prepare your skin, and finally, adorn yourself with fragrance.

For hair, skin, and clothing. A hair & body mist to complete your mood.

Introducing a hair & body mist to complete your impression for the day.

Available in 5 mood-inspired scents for hair, skin, and clothing.

How do you want to be today? Clean? Sensual? Or perhaps a little bold? Fragrance, though invisible, speaks most personally to one's impression. On hair, on skin, and in the lingering scent of clothes. It leaves a subtle, memorable impression in fleeting moments.

Light and comfortable. With a single spritz, add a new mood to your everyday style.

SINN PURETÉ

HOUSE OF SINN PURETÉ Etiquette Hair & Body Mist (5 types in total)

Fig Green / Creamy Mint / White Flowers / Honey Popcorn / Pistachio Orange

¥1,760 (incl. tax) / ¥1,600 (excl. tax) for 80ml

Product Details

FOR THE FINISHING TOUCH

As a finishing touch to makeup and fashion

When you want to change your mood before going out

Before a date or dinner

When concerned about sweat or odor

For hair, skin, and clothing

Fragrance and Moisture, Subtle Shine with Every Scent

Formulated with shea butter*, tremella fuciformis polysaccharide, and hyaluronic acid*2, along with 3 types of organic plant extracts*3 and perilla oil*4.

Gently blends into skin and hair, adding a subtle sheen.

*1 Shea butter *2 Hydroxypropyltrimonium Hyaluronate *3 Jojoba seed oil, Chamomilla recutita (matricaria) flower extract, Hibiscus sabdariffa flower extract *4 Perilla ocymoides seed oil

Make Every Day a Little More You, a Little Better. 5 Mood-Scented Fragrances to Choose From

FIG GREEN

FIG GREEN / Lingering Scent of Fruits and New Greenery Scent Type: Fruity Green

Fragrance Concept: "A lingering scent that draws you closer." The wind rustling through leaves damp with morning dew. The soft sweetness of fig and pear melts into the pure scent of green tea and galbanum in a fruity green fragrance. The blue hint of violet leaves sparkles like light filtering into a quiet forest, while vanilla and musk gently accompany the lingering aroma. A clear, calming scent like taking a deep breath in nature.

Top: Fig, Blackcurrant, Pear

Middle: Green Tea, Galbanum, Violet Leaves

Base: Vanilla, Musk

CREAMY MINT

CREAMY MINT / Clear Breath Scent Type: Aromatic Floral

Fragrance Concept: "Cool, yet soft." The clear brightness of juniper berry, lemon, and bergamot layered with the refreshing coolness of mint, in an aromatic floral scent that resets the air. The mellow sweetness of coconut and the light sweetness of florals blend with the coolness of eucalyptus, followed by the quiet warmth of vanilla, musk, and woody notes. Cool, but not too cold. Sweet, but not heavy. A scent that makes you want to take a deep breath.

Top: Juniper berry, Lemon, Bergamot, Mint

Middle: Coconut, Floral, Green, Eucalyptus

Base: Vanilla, Musk, Woody

WHITE FLOWERS

WHITE FLOWERS / Transparency of White Blossoms Scent Type: Floral Woody

Fragrance Concept: "The choice to wear white." Before the city awakens. White flowers slowly unfurl in the cold air. A floral woody scent where the faint light of bergamot and davana overlaps with rose, lily of the valley, and jasmine. Behind the soft petals lies the quiet warmth of iris, amber, and musk. Clean, yet somehow memorable. A transparent scent, as if adorned with the morning light.

Top: Bergamot, Davana

Middle: Rose, Muguet, Jasmine

Base: Iris, Woody, Amber, Musk

HONEY POPCORN

HONEY POPCORN / Sweet Memories at 3 PM Scent Type: Gourmand

Fragrance Concept: "Sweet memories at 3 PM." Soft light spills through the gaps in the curtains. The cheerful scent of black cherries slowly melts into the roasted aroma of caramel in a gourmand fragrance. Orange and davana add a fruity sparkle, while milk, peach, and cinnamon spread a nostalgic sweetness. Like the moment popcorn pops, it makes your usual afternoon a little more enjoyable. A scent that evokes sweet, warm memories.

Top: Black Cherries, Orange, Davana

Middle: Hawthorn, Milk, Peach, Cinnamon

Base: Vanilla, Caramel, Musk

PISTACHIO ORANGE

PISTACHIO ORANGE / Happiness in the Sun Scent Type: Gourmand Floral

Fragrance Concept: "Happiness in the sun." The vibrant juice of blood orange. The roasted aroma of pistachio. A gourmand floral fragrance where the thick sweetness of honey is layered on top. Lavender and freesia scent the air lightly like a breeze, while almond and shea butter leave a soft richness on the skin. The lingering base notes are the warmth of sandalwood and musk. Bright, sweet, and nutty. Like the afternoon sun, it naturally lifts your mood.

Top: Blood Orange, Lavender, Freesia, Pistachio

Middle: Hawthorn, Rose, Almond

Base: Honey, Sandalwood, Shea Butter, Musk

About HOUSE OF SINN PURETÉ (ハウス オブ シン ピュルテ)

HOUSE OF SINN PURETÉ

HOUSE OF SINN PURETÉ is a second line designed for enjoying the world of SINN PURETÉ fragrances more casually in everyday life. For hair, skin, and clothing.

Making fragrance more free, in a form that blends into daily life.

About SINN PURETÉ (シン ピュルテ)

SINN PURETÉ (シン ピュルテ)

SINN PURETÉ is a Japanese beauty care brand with the concept of MINDFUL BEAUTY®, employing hybrid natural formulations and fragrances based on brainwave analysis.

Fragrance is a form of communication in space, sometimes a mark of individuality, sometimes a sign of an invisible presence, and it accompanies daily life like a subtle aura.

We hope SINN PURETÉ's fragrances become meaningful in various scenes as beauty, fashion, and mindfulness. With a rich lineup including fragrances, skincare, makeup, body care, and hair care, we support holistic beauty and enrich the mind.

➤ SINN PURETÉ Official Online Store

https://sinnpurete.com/

➤ Official X: https://twitter.com/sinn_purete/

➤ Official Instagram: https://www.instagram.com/sinnpurete/

➤ Customer Inquiries

TEL: 0120-465-952 (Reception Hours: 10:00 - 17:00)