Japanet Releases Second “Japanet 40th Anniversary Corporate Commercial” Featuring Masaki Aiba – A New Commercial Where Aiba's Narration Resonates with Publicly Submitted Videos, "Making Every Day More Special."

Japanet Holdings Co., Ltd. (Headquarters: Sasebo City, Nagasaki Prefecture / Representative Director and CEO: Akito Takata) has begun the deployment of the "Japanet 40th Anniversary Corporate Commercial, Part 2." The TV commercial, featuring Masaki Aiba as the advertising character and narrator, will be broadcast nationwide starting Tuesday, May 12, 2026. ■ Masaki Aiba Appears as Advertising Character and Narrator Mid-commercial, the narration begins with Masaki Aiba's voice saying, "Imagining every day." It resonates with overflowing smiles among family and friends, and heart-stirring moments. Each "special" single scene harmonizes with Aiba's message, "Making every day more special." ■ Second installment of the corporate commercial created from 672 total submissions Japanet, celebrating its 40th anniversary, presents a series of commercials that capture "special" moments within ordinary daily life. For this second installment, 36 videos were selected from 672 submissions received from February to March 2026. The footage offers glimpses into the various businesses of the Japanet Group through the individual videos of customers. Even as the group's operations expand — including mail-order, travel, soccer, basketball, stadiums, and hotels — a single shared vision remains at the core of this commercial. ■ Our message in this work In creating this commercial, we received unadorned records of "everyday life" from our customers. Messages sent to loved ones, and the irreplaceable moments captured within them. These are "special" moments that are not marked on calendars, yet will never be forgotten. We, the Japanet Group, aim to continue to be a presence that gently supports these "special" moments, always close to your daily lives. (▼ Excerpts from customer episodes and messages) I will never forget the sight of people on the ship and us seeing them off, waving hands so hard they almost fell off, as the ship was about to depart. Looking around, both the passengers and the locals who were seeing them off had tears in their eyes, looking a little regretful. Even without exchanging words, everyone present felt their hearts become one. Our first hot spring trip!! Everyone was so excited! May you always be yourselves, just as you are. They helped me with the laundry. Little Papa is so reliable! My children are looking forward to the pancakes baking on weekend mornings. Pancakes have become a staple on weekend mornings. The joy of playing my favorite sport, soccer, at Peace Stadium with my beloved father and his teammates. We participated in a stadium tour to commemorate my older brother's graduation from kindergarten and enrollment in elementary school. I felt their growth as the brothers walked in holding hands. ------------------------- ■ Japanet's official accounts have released the second installment, along with the first installment and making-of videos. Japanet【Official】@JAPANET_media Japanet Holdings Official https://www.youtube.com/channel/UChVEtn63qabAgKXZXFqByjw ------------------------- "Japanet 40th Anniversary Corporate Commercial" Part 2 90-sec ver. https://youtu.be/8ePZY_Ti78g "Japanet 40th Anniversary Corporate Commercial" Part 1 90-sec ver. https://youtu.be/uumy0SOl0xs "Japanet 40th Anniversary Corporate Commercial" Making-of https://youtu.be/IV6aCongRj0 ------------------------- □ CM Broadcast Nationwide broadcast begins Tuesday, May 12, 2026 □ CM Gallery https://corporate.japanet.co.jp/company/pressroom/ □ 40th Anniversary Site https://corporate.japanet.co.jp/40th/ ------------------------- □ Song Information "Mainichi ga Special" (Every Day is Special) [Lyrics & Composition] Mariya Takeuchi [Produced by] Tatsuro Yamashita [Label] MOON / WARNER MUSIC JAPAN