New Release: Yuki-no-Chikara 'Yuki Warabimochi'
Okashidokoro Takahashi in Nishiwaga Town, Iwate, is launching 'Yuki Warabimochi' (Snow Warabimochi) on April 25, 2026. This premium sweet uses 100% rare local bracken powder and milk to mimic the texture of fresh snow.
📋 Article Processing Timeline
- 📰 Published: April 24, 2026 at 23:05
- 🔍 Collected: April 24, 2026 at 14:31
- 🤖 AI Analyzed: April 24, 2026 at 23:28 (8h 56m after Collected)
Milk warabimochi as white as snow, melting in your mouth
Okashidokoro Takahashi (8-2, 30-chiwari, Yumoto, Nishiwaga-machi, Waga-gun, Iwate Prefecture / Representative: Shinobu Takahashi), a long-established confectionery shop in Nishiwaga Town, will release "Yuki Warabimochi" on April 25, 2026, as a new product of Nishiwaga Town's regional brand "Yuki-no-Chikara" (The Power of Snow).
This product is a premium warabimochi carefully kneaded by skilled artisans, using 100% rare authentic warabi (bracken) powder extracted from "Nishi Warabi," Japan's first wild vegetable registered as a Geographical Indication (GI).
Furthermore, by adding "Yuda Milk," which has been familiar to locals for a long time, we have realized an unprecedented "milky and soft melt-in-the-mouth texture."
It is finished with coconut milk powder, making it a pure white warabimochi just like snow. We have captured the worldview of Nishiwaga, a snow country, right into a sweet.
Softness that gently sinks when you insert a spoon.
The experience of scooping it up as if digging up fresh snow is also one of the joys of this product. You can enjoy a moment like searching for a hidden feast in the snow.
When you bring it to your mouth, the chewy elasticity unique to warabimochi and the gentle sweetness of milk overlap, spreading an unprecedented new texture.
A new sweet born from Nishiwaga's craftsmanship that "turns snow into power."
Please enjoy the melt-in-the-mouth sensation that is just like fresh snow.
Package design inspired by snow
Pure white warabimochi as if clad in fresh snow
[Product Overview]
Product name: Yuki-no-Chikara "Yuki Warabimochi"
Contents: Milk warabimochi (made with coconut milk powder)
Uses 100% warabi powder produced in Nishiwaga / Uses Yuda Milk
*Sold frozen (Please thaw before eating)
Manufacturer: Okashidokoro Takahashi
Price: 1,200 yen (tax included)
Release date: April 25, 2026
Sales stores:
- Okashidokoro Takahashi (8-2, 30-chiwari, Yumoto, Nishiwaga-machi)
- Yume Plaza (73-11, 40-chiwari, Kawajiri, Nishiwaga-machi, in front of JR Kitakami Line Hotto Yuda Station)
Sales pages:
- Nishiwaga no Mise-kko (Nishiwaga Industrial Corporation Online Store)
Nishiwaga Town Hometown Tax Return Gifts (Furusato Choice):
- Yuki Warabimochi 3-box set
- Snow and Bitter Premium Warabimochi set
- Okashidokoro Takahashi "Nishi Warabimochi" Assortment <4>
[Product Features]
Yuki-no-Chikara "Yuki Warabimochi"
~ Milk warabimochi as white as snow, melting in your mouth ~
- Uses 100% rare authentic warabi powder extracted from the rhizomes of "Nishi Warabi," Japan's first wild vegetable GI.
- Hand-kneaded warabimochi by skilled artisans.
- Milk flavor kneaded with local milk.
- White visual representing "snow" with coconut powder.
- Chewy x melting new texture.
- An experiential sweet enjoyed as if "digging snow."
Chewy x melting new texture Milk flavor kneaded with local milk
[Development Background]
Nishiwaga Town, Iwate Prefecture, is one of the heaviest snowfall areas in the Tohoku region, surrounded by the Ou Mountains. This snow nurtures abundant water and agricultural products, supporting the local food culture. "Yuki-no-Chikara" has been developing various products as an initiative to convert snow into regional value.
This product was born by combining regional resources, Nishi Warabi and milk, with "snow" itself, which can be said to be its symbol, as the theme. Furthermore, by covering it in coconut milk powder that looks like powder snow, we designed it into a product typical of Nishiwaga that evokes fresh snow.
Nishiwaga Town's regional brand "Yuki-no-Chikara" Transmitting the charm of the heavy snowfall area, Nishiwaga Town Initiatives utilizing regional resources with the theme of snow
[Business Operator Comment]
Okashidokoro Takahashi Representative Shinobu Takahashi
Nishiwaga's warabi powder is a very delicate and difficult material to handle, but for that reason, it can create a texture like no other. This time, by adding milk, we expressed a softness and richness that conventional warabimochi does not have.
Along with its snow-like appearance, it is finished as a product where you can also feel the joy of eating.
Please enjoy the unique taste of Nishiwaga.
Authentic warabimochi hand-kneaded by artisans Uses 100% "warabi powder" obtained from Nishi Warabi rhizomes produced in Nishiwaga
Inquiries regarding the product:
Okashidokoro Takahashi (8-2, 30-chiwari, Yumoto, Nishiwaga-machi, Waga-gun, Iwate Prefecture)
TEL. 0197-84-2917
About Nishiwaga Town
Nishiwaga Town, Iwate Prefecture, is located on the Akita Prefecture border in the southwestern part of Iwate Prefecture, and is a nature-rich semi-mountainous area surrounded by the Ou Mountains. It is one of the heaviest snowfall areas in the country, with forests occupying more than 80% of its area of about 590 sq km and a population of about 4,500, and community development based on agriculture and tourism has been promoted under a rich natural environment.
Blessed with seasonal landscapes such as spring wild vegetables, autumn leaves, and winter snowscapes, it is also known as a hot spring resort where the toji (hot spring cure) culture has lived on since ancient times.
Agriculture cultivated within the climate and lifestyle of the snow country...
Okashidokoro Takahashi (8-2, 30-chiwari, Yumoto, Nishiwaga-machi, Waga-gun, Iwate Prefecture / Representative: Shinobu Takahashi), a long-established confectionery shop in Nishiwaga Town, will release "Yuki Warabimochi" on April 25, 2026, as a new product of Nishiwaga Town's regional brand "Yuki-no-Chikara" (The Power of Snow).
This product is a premium warabimochi carefully kneaded by skilled artisans, using 100% rare authentic warabi (bracken) powder extracted from "Nishi Warabi," Japan's first wild vegetable registered as a Geographical Indication (GI).
Furthermore, by adding "Yuda Milk," which has been familiar to locals for a long time, we have realized an unprecedented "milky and soft melt-in-the-mouth texture."
It is finished with coconut milk powder, making it a pure white warabimochi just like snow. We have captured the worldview of Nishiwaga, a snow country, right into a sweet.
Softness that gently sinks when you insert a spoon.
The experience of scooping it up as if digging up fresh snow is also one of the joys of this product. You can enjoy a moment like searching for a hidden feast in the snow.
When you bring it to your mouth, the chewy elasticity unique to warabimochi and the gentle sweetness of milk overlap, spreading an unprecedented new texture.
A new sweet born from Nishiwaga's craftsmanship that "turns snow into power."
Please enjoy the melt-in-the-mouth sensation that is just like fresh snow.
Package design inspired by snow
Pure white warabimochi as if clad in fresh snow
[Product Overview]
Product name: Yuki-no-Chikara "Yuki Warabimochi"
Contents: Milk warabimochi (made with coconut milk powder)
Uses 100% warabi powder produced in Nishiwaga / Uses Yuda Milk
*Sold frozen (Please thaw before eating)
Manufacturer: Okashidokoro Takahashi
Price: 1,200 yen (tax included)
Release date: April 25, 2026
Sales stores:
- Okashidokoro Takahashi (8-2, 30-chiwari, Yumoto, Nishiwaga-machi)
- Yume Plaza (73-11, 40-chiwari, Kawajiri, Nishiwaga-machi, in front of JR Kitakami Line Hotto Yuda Station)
Sales pages:
- Nishiwaga no Mise-kko (Nishiwaga Industrial Corporation Online Store)
Nishiwaga Town Hometown Tax Return Gifts (Furusato Choice):
- Yuki Warabimochi 3-box set
- Snow and Bitter Premium Warabimochi set
- Okashidokoro Takahashi "Nishi Warabimochi" Assortment <4>
[Product Features]
Yuki-no-Chikara "Yuki Warabimochi"
~ Milk warabimochi as white as snow, melting in your mouth ~
- Uses 100% rare authentic warabi powder extracted from the rhizomes of "Nishi Warabi," Japan's first wild vegetable GI.
- Hand-kneaded warabimochi by skilled artisans.
- Milk flavor kneaded with local milk.
- White visual representing "snow" with coconut powder.
- Chewy x melting new texture.
- An experiential sweet enjoyed as if "digging snow."
Chewy x melting new texture Milk flavor kneaded with local milk
[Development Background]
Nishiwaga Town, Iwate Prefecture, is one of the heaviest snowfall areas in the Tohoku region, surrounded by the Ou Mountains. This snow nurtures abundant water and agricultural products, supporting the local food culture. "Yuki-no-Chikara" has been developing various products as an initiative to convert snow into regional value.
This product was born by combining regional resources, Nishi Warabi and milk, with "snow" itself, which can be said to be its symbol, as the theme. Furthermore, by covering it in coconut milk powder that looks like powder snow, we designed it into a product typical of Nishiwaga that evokes fresh snow.
Nishiwaga Town's regional brand "Yuki-no-Chikara" Transmitting the charm of the heavy snowfall area, Nishiwaga Town Initiatives utilizing regional resources with the theme of snow
[Business Operator Comment]
Okashidokoro Takahashi Representative Shinobu Takahashi
Nishiwaga's warabi powder is a very delicate and difficult material to handle, but for that reason, it can create a texture like no other. This time, by adding milk, we expressed a softness and richness that conventional warabimochi does not have.
Along with its snow-like appearance, it is finished as a product where you can also feel the joy of eating.
Please enjoy the unique taste of Nishiwaga.
Authentic warabimochi hand-kneaded by artisans Uses 100% "warabi powder" obtained from Nishi Warabi rhizomes produced in Nishiwaga
Inquiries regarding the product:
Okashidokoro Takahashi (8-2, 30-chiwari, Yumoto, Nishiwaga-machi, Waga-gun, Iwate Prefecture)
TEL. 0197-84-2917
About Nishiwaga Town
Nishiwaga Town, Iwate Prefecture, is located on the Akita Prefecture border in the southwestern part of Iwate Prefecture, and is a nature-rich semi-mountainous area surrounded by the Ou Mountains. It is one of the heaviest snowfall areas in the country, with forests occupying more than 80% of its area of about 590 sq km and a population of about 4,500, and community development based on agriculture and tourism has been promoted under a rich natural environment.
Blessed with seasonal landscapes such as spring wild vegetables, autumn leaves, and winter snowscapes, it is also known as a hot spring resort where the toji (hot spring cure) culture has lived on since ancient times.
Agriculture cultivated within the climate and lifestyle of the snow country...