Binge-watching for Golden Week! "G.guide Program Guide" Unveils "2025 Recommended Dramas" Special Feature – Aggregating Official Information to Promote New Encounters Between Users and Content
IPG Co., Ltd. has launched a special feature page "2025 Recommended Dramas" on its electronic program guide service "G.guide" for Golden Week. It covers popular dramas selected by approximately 7 million users and facilitates serendipitous content discovery by directly linking to streaming services.
📋 Article Processing Timeline
- 📰 Published: April 27, 2026 at 21:20
- 🔍 Collected: April 27, 2026 at 13:01
- 🤖 AI Analyzed: April 28, 2026 at 02:05 (13h 3m after Collected)
IPG Co., Ltd. (Headquarters: Minato-ku, Tokyo; Representative Director and President: Junichi Tachimi; hereinafter "IPG") launched a special feature page titled "Which one is Expectation No.1? Users' Choice '2025 Recommended Dramas' Ranking" on its web browser version of the electronic program guide service "G.guide" starting from Tuesday, April 21, 2026, for a limited period. The 'Drama Special' page, which aggregates catch-up and streaming information for popular dramas aired in 2025, allows users to directly access available streaming services by simply clicking on a work, enabling them to enjoy viewing smoothly.
■ 'Special Feature Pages' unique to "G.guide," which covers all broadcasters
"G.guide," operated by IPG, is one of Japan's largest electronic program guide services, aggregating information from nationwide broadcasters and streaming providers, transcending the boundaries of each station and service. The web browser version boasts approximately 7 million monthly active users.
Previously, "G.guide" has developed 'Special Feature Pages' tailored to seasonal events and trends. Users have utilized these as a "place for new encounters with content" unrestricted by specific broadcasters or services, while companies have used them as a "PR platform" to visually convey the appeal of their content to highly motivated viewers.
▼ Examples of previous special feature page utilization:
・ 'Milan Winter Olympics Special' page launched! Supporting the viewing experience with official program information provided by broadcasters.
・ 'Special Feature Page' linked with radiko original channels.
This time, coinciding with the Golden Week holidays, a 'Drama Special Page' has been launched, allowing users to check streaming information for TV dramas aired in 2025, based on "G.guide" program detail page views in 2025.
■ Details of "G.guide Program Guide" Drama Special Page
Reflecting the viewing data of "G.guide" users, numbering approximately 7 million monthly, this page introduces acclaimed dramas "recommended" by many fans and supports intuitive program selection.
■ Multi-faceted access routes
・Dedicated banner placement
A banner leading directly to the special feature page has been placed on the home screen.
・New special tab
A "2025 Popular Dramas" tab has been added to the top menu bar.
・Pickup in the distribution column
"2025 Popular Dramas" are being picked up in the distribution column on the home screen, providing a mechanism for users to encounter notable content even before transitioning to the page.
■ Intuitive screen composition and seamless viewing integration
Key visuals and titles of dramas are displayed in a list. Clicking on a work directly transitions to the available streaming service, allowing immediate viewing.
■ Page design that fosters "fortuitous encounters with content"
On this page, sorting and filtering functions, which optimize search results, are intentionally not set. By displaying information across the board, the page aims to create "fortuitous encounters between users and content" unrestricted by specific conditions, thereby expanding the viewing experience.
▼ Special feature page
Which one is Expectation No.1? Users' Choice '2025 Recommended Dramas' Ranking
[Publication Period: Tuesday, April 21, 2026 ~ December 2026 (planned)]
■ To Companies
"G.guide's" 'Special Feature Pages' enable efficient PR without incurring new customer acquisition costs, by leveraging the already overwhelming traffic. Special feature pages can be constructed with flexible approaches tailored to targets, such as program axis, talent axis, sports axis, seasonal axis, and event axis. It builds seamless access routes to your own services, smoothly attracting highly entertainment-sensitive audiences.
Leveraging past knowledge that has seamlessly connected users and content across all boundaries such as broadcasting and streaming, TV and radio, we propose PR that maximizes the use of the "G.guide Program Guide" platform, tailored to your company's challenges and requests. Please feel free to consult us.
■ Web browser version "G.guide Program Guide"
This is a web browser version of the program guide that receives official program content data from broadcasters and streaming service operators nationwide. Compatible with PC/smartphones, it also features functions to introduce programs by narrowing down rankings and genres, allowing various methods of program discovery. It is one of Japan's largest electronic program guide services, with approximately 7 million monthly active users.
■ 'Special Feature Pages' unique to "G.guide," which covers all broadcasters
"G.guide," operated by IPG, is one of Japan's largest electronic program guide services, aggregating information from nationwide broadcasters and streaming providers, transcending the boundaries of each station and service. The web browser version boasts approximately 7 million monthly active users.
Previously, "G.guide" has developed 'Special Feature Pages' tailored to seasonal events and trends. Users have utilized these as a "place for new encounters with content" unrestricted by specific broadcasters or services, while companies have used them as a "PR platform" to visually convey the appeal of their content to highly motivated viewers.
▼ Examples of previous special feature page utilization:
・ 'Milan Winter Olympics Special' page launched! Supporting the viewing experience with official program information provided by broadcasters.
・ 'Special Feature Page' linked with radiko original channels.
This time, coinciding with the Golden Week holidays, a 'Drama Special Page' has been launched, allowing users to check streaming information for TV dramas aired in 2025, based on "G.guide" program detail page views in 2025.
■ Details of "G.guide Program Guide" Drama Special Page
Reflecting the viewing data of "G.guide" users, numbering approximately 7 million monthly, this page introduces acclaimed dramas "recommended" by many fans and supports intuitive program selection.
■ Multi-faceted access routes
・Dedicated banner placement
A banner leading directly to the special feature page has been placed on the home screen.
・New special tab
A "2025 Popular Dramas" tab has been added to the top menu bar.
・Pickup in the distribution column
"2025 Popular Dramas" are being picked up in the distribution column on the home screen, providing a mechanism for users to encounter notable content even before transitioning to the page.
■ Intuitive screen composition and seamless viewing integration
Key visuals and titles of dramas are displayed in a list. Clicking on a work directly transitions to the available streaming service, allowing immediate viewing.
■ Page design that fosters "fortuitous encounters with content"
On this page, sorting and filtering functions, which optimize search results, are intentionally not set. By displaying information across the board, the page aims to create "fortuitous encounters between users and content" unrestricted by specific conditions, thereby expanding the viewing experience.
▼ Special feature page
Which one is Expectation No.1? Users' Choice '2025 Recommended Dramas' Ranking
[Publication Period: Tuesday, April 21, 2026 ~ December 2026 (planned)]
■ To Companies
"G.guide's" 'Special Feature Pages' enable efficient PR without incurring new customer acquisition costs, by leveraging the already overwhelming traffic. Special feature pages can be constructed with flexible approaches tailored to targets, such as program axis, talent axis, sports axis, seasonal axis, and event axis. It builds seamless access routes to your own services, smoothly attracting highly entertainment-sensitive audiences.
Leveraging past knowledge that has seamlessly connected users and content across all boundaries such as broadcasting and streaming, TV and radio, we propose PR that maximizes the use of the "G.guide Program Guide" platform, tailored to your company's challenges and requests. Please feel free to consult us.
■ Web browser version "G.guide Program Guide"
This is a web browser version of the program guide that receives official program content data from broadcasters and streaming service operators nationwide. Compatible with PC/smartphones, it also features functions to introduce programs by narrowing down rankings and genres, allowing various methods of program discovery. It is one of Japan's largest electronic program guide services, with approximately 7 million monthly active users.