Condominium "CREVIA" Exclusive Event for Residents and Contractors 『CREVIA Thanks Festa 2026』 Held

Itochu Urban Development Co., Ltd. (Headquarters: Minato-ku, Tokyo; President and CEO: Norio Matsu; hereinafter "Itochu Urban Development"), Itochu Housing Co., Ltd. (Headquarters: Minato-ku, Tokyo; President and CEO: Keiji Fujita; hereinafter "Itochu Housing"), and Itochu Urban Community Co., Ltd. (Headquarters: Chuo-ku, Tokyo; President and CEO: Koji Fukashiro; hereinafter "Itochu Urban Community") jointly held the exclusive event 『CREVIA Thanks Festa 2026』 for residents and contractors of the condominium "CREVIA" on Sunday, March 8, 2026, at Tokyo International Forum Hall B7 (Chiyoda-ku, Tokyo). 『CREVIA Thanks Festa』 is an event organized by Itochu Urban Development in collaboration with group companies Itochu Housing and Itochu Urban Community. Its purpose is to provide residents and contractors of the "CREVIA" condominium with an opportunity to experience CREVIA's values and philosophy of home building, thereby deepening their affection for the brand and their homes. ■ Record-breaking approximately 600 attendees This event, held for the third consecutive year and the third time, saw a record-breaking approximately 600 residents and contractors attend. Furthermore, in the post-event survey, 96% of participants responded "satisfied" or "very satisfied" with their impressions of the event, and approximately 99% of participants responded that they "would like to participate if a similar event is held next time," confirming a very high level of satisfaction. ■ A day to experience individual "self-ness" through diverse programs On the day of the event, a variety of experiential workshops were held, embodying CREVIA's "Six Promises" for home building, centered around the stage content "Parent-child Muscle Training Experience" featuring entertainer Nakayama Kinnikun as a guest. These included "HADO" experience, a new sensation AR activity that allows participants to touch cutting-edge technology, an "AI Experience Corner" where drawn illustrations can freely converse, a "Portrait Corner" for families to enjoy, a "Leather Workshop" made from discarded materials, a "Tenorium Making Experience" of Kamakura crafts that color daily life, and "Café CREVIA" as a place for interaction and fellowship, offering content that a wide range of generations could enjoy "in their own way." The relocation consultation corner and renovation consultation corner were enhanced compared to the previous event, and many customers consulted about their homes. Attendees also received commemorative gifts, making the event a great success. ■ Nakayama Kinnikun teaches! "Easy Parent-child Muscle Training at Home!" As a unique muscle comedian, Nakayama Kinnikun was invited as a guest. Amidst growing interest in health, he taught "easy muscle training" methods that even those who don't usually exercise or are not good at it can easily do at home. Guest workshops, where participants can interact closely with famous guests, have always received high satisfaction from participants, and this year also saw great excitement. ■ Sharing CREVIA's brand philosophy and deepening affection for homes In the attendee survey, approximately 98% of participants responded that they "would recommend CREVIA to acquaintances and family," and to the question "Do you feel affection or familiarity towards CREVIA?", approximately 98% of participants responded "yes" or "very much so." Through this event, we were able to provide residents and contractors with an opportunity to deepen their understanding of the CREVIA brand and feel affection and familiarity towards their homes. Moving forward, Itochu Urban Development will continue to pursue the creation of creative and secure homes that accompany the lives of residents, under the brand slogan "Here, my individuality." ■ About "CREVIA" "CREVIA" is a combination of "Creativity," representing creativity and originality, and "Via," meaning path. The idea behind it is to create "homes where residents can enjoy life authentically and creatively" and "homes where they can live with peace of mind" so that their daily fulfillment lasts for a long time. "CREVIA" is committed to the "creation" of new values that are sought after, promising to open up a "path" to a rich life for its residents. https://www.itochu-sumai.com/ https://www.itochu-sumai.com/about/customer/