Seizan Foods Co., Ltd., part of the Seizan Group which operates restaurants, accommodation, hot spring facilities, and various amusement facilities mainly in Hokkaido (Head Office: Nikko Building 8F, Minami 3-jo Nishi 2-chome 14, Chuo-ku, Sapporo, Hokkaido; Representative Director and President: Noritaka Haruyama), will open "Asaremon," a new breakfast-specialty restaurant—still rare in Hokkaido—in the Susukino area of Sapporo on Monday, April 6, 2026. This establishment will offer an unprecedented breakfast experience, lavishly utilizing Hokkaido's abundant ingredients to ensure the best possible start to your day.

Concept Focusing on the finest ingredients nurtured by Hokkaido's rich nature, we have reimagined the "traditional Japanese breakfast," which Japanese people have cherished since ancient times, with contemporary sensibilities. Based on the principle of "ichiju-sansai" (one soup, three dishes), we offer luxurious set meals that maximize the natural flavors of the ingredients. We aim to provide a blissful morning moment where you can forget your busy daily life and calmly savor Hokkaido's blessings with all five senses. We strive to offer customers the ultimate "Japanese breakfast" experience, whether as a special breakfast during their travels or as a small luxury in their daily lives.

Background of Opening In modern society, where dietary diversity is advancing, we re-recognized the inherent value of "Japanese breakfast"—its role as a crucial time for organizing one's mind and body. Hokkaido, in particular, is a treasure trove of rich ingredients nurtured by its sea, mountains, and land. By maximizing the benefits of this region and fusing the wisdom of traditional Japanese cuisine with modern techniques, we aim to provide a truly valuable breakfast experience to our customers. We intend to create a new food culture rooted in the region, serving not merely a meal, but a "morning ritual" where guests can feel the climate and culture of Hokkaido.

Hokkaido's Bounty-Rich Breakfast Menu Offered by "Asaremon" At "Asaremon," we offer meticulously crafted breakfast set meals that generously incorporate Hokkaido's seasonal flavors. Each dish is prepared using cooking methods that maximize the natural taste of the ingredients, delivering a blissful moment to our customers.

### Thick-Cut Charcoal-Grilled Silver Salmon Set (2,500 yen including tax) Thick-cut silver salmon, carefully prepared with Laushippu natural salt made from deep-sea water from Rausu Town, Hokkaido, and all-Hokkaido salt koji from Fukuyama Brewery, a long-established producer founded in Meiji 24 (1891), is char-grilled to aromatic perfection. It features a mellow saltiness and rich mineral umami.

### Luxurious Sashimi Platter Set (3,300 yen including tax) This sashimi set features an exquisite arrangement of seasonal seafood caught in Hokkaido's abundant waters. Each piece of fresh sashimi offers distinct umami, texture, and sweet fat, allowing you to fully enjoy the blessings of the northern seas on a single plate.

### "Premium Brand" Deshiko Unagi Set (4,500 yen including tax) This special set features "Deshiko Unagi," eels raised in the blessed environment and under careful management of Lake Hamana, a famous eel production area, char-grilled to a fragrant finish. Its clear, pure umami, soft and elegant fat, and plump texture combine to deliver a luxurious dish where you can feel the quality of the ingredients with every bite.

### Signature Delicacies * **Freshly Cooked Earthenware Pot Rice** Made with "Yumepirika," Hokkaido's top-tier rice cultivated in the Sorachi region, cooked in an earthenware pot, resulting in rice that is sweet, sticky, and lustrous. Refills are free, allowing you to enjoy it to your heart's content.

* **Rich Raw Egg** Uses "Mimi no Shizuku," a nutritionally fortified food enriched with Vitamin E, produced at a natural poultry farm in Mimi district, Chitose City. It pairs exceptionally well with rice.

Store Overview Store Name: Asaremon Location: Mitsui Building 1F, Minami 5-jo Nishi 4-13, Chuo-ku, Sapporo, Hokkaido Access: 3-minute walk from Susukino Station on the Sapporo Municipal Subway Namboku Line Opening Hours: AM6:00 – AM11:00 Closed: Every Friday Seating Capacity: 30 seats Instagram: https://www.instagram.com/asalemon2026/

Contact for this Matter Seizan Foods Co., Ltd. Contact Person: Samukawa Phone Number: 011-261-0050 Inquiry Form: https://seizan-group.co.jp/contact.php Keywords: Breakfast, Luxurious Breakfast, Hokkaido Tourism, Sapporo Tourism, Hokkaido Gourmet, Hokkaido Ingredients, Earthenware Pot Rice, Japanese Cuisine, Inbound Tourism, Susukino

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  • Source: PR TIMES
  • Category: News