Insta360 Japan Co., Ltd. (Headquarters: Chuo-ku, Tokyo, hereinafter Insta360) introduces "Mother's Air, Son's Ace Pro" - an experience connecting two perspectives, as a family story born through its products.

Everything Started with a Single Interest

"At first, it was pure curiosity, wondering 'how would it take pictures?'"

So says a mother.

The first thing she picked up was the "Insta360 Air," a 360-degree camera that attaches to a smartphone. It was 2018, and she wanted to record her daily life with her then-young son.

Android-compatible 360-degree camera "Insta360 Air" (Released January 2017)

A Camera "For Recording"

"I was taking family records. We had a trip to Hawaii coming up, and I wanted to capture it in 360 degrees."

When her son was two years old. Until then, she often found herself "behind the camera," and rarely appeared in photos herself. But a 360-degree camera was different.

"It was great that we could all be in the picture together."

The camera became more than just a recording device; it became something that could capture "family time" as it happened.

Family meeting group chat before purchasing Air

<img src="https://prcdn.freetls.fastly.net/release_image/52813/140/52813-140-dae9...

FACT BOX

  • Source: PR Times
  • Category: News