Inaba Petfood Launches 'Churu' Digital Signage Ads at Kyoto Shinkansen Station Concourse
Inaba Petfood has started displaying advertisements for its flagship product 'Churu' on 22 digital signage screens in the Shinkansen concourse at Kyoto Station, running until April 4, 2027.
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Inaba Petfood Co., Ltd. (Inaba Foods Group, HQ: Yui, Shimizu-ku, Shizuoka City, Shizuoka Prefecture; Chairman: Yuko Inaba) has launched a digital signage advertising campaign featuring its flagship product, 'Churu,' across 22 screens in the Shinkansen concourse at Kyoto Station.
Through this large-scale advertising effort at the gateway to the international cultural and tourism city, the company aims to leave a strong impression of 'Churu' and share the wonderful experience of heartwarming communication with pets with a diverse domestic and international audience.
■ Overview of the Advertising Campaign
Location: Kyoto Shinkansen Station Concourse Vision (22 screens)
Period: Until April 4, 2027 (Sunday)
Product Featured: 'Churu'
* Please refrain from contacting station staff regarding this advertisement.
* When taking photos or viewing the ads, please be considerate of those around you and ensure you do not obstruct passage.
Product Information: Inaba Petfood Co., Ltd.
Through this large-scale advertising effort at the gateway to the international cultural and tourism city, the company aims to leave a strong impression of 'Churu' and share the wonderful experience of heartwarming communication with pets with a diverse domestic and international audience.
■ Overview of the Advertising Campaign
Location: Kyoto Shinkansen Station Concourse Vision (22 screens)
Period: Until April 4, 2027 (Sunday)
Product Featured: 'Churu'
* Please refrain from contacting station staff regarding this advertisement.
* When taking photos or viewing the ads, please be considerate of those around you and ensure you do not obstruct passage.
Product Information: Inaba Petfood Co., Ltd.
FAQ
いなばペットフードが実施している広告展開の内容は？
新幹線京都駅コンコースのデジタルサイネージ（22面）を活用した「ちゅ～る」の広告掲出を行っています。
広告の掲出期間はいつまでですか？
2027年4月4日（日）まで掲出される予定です。
広告展開の目的は何ですか？
国際文化観光都市である京都駅を通じ、「ちゅ～る」の認知を高めるとともに、ペットとの心温まるコミュニケーションの素晴らしさを国内外の層へ届けるためです。
駅での撮影や鑑賞に関する注意事項はありますか？
通行の妨げにならないよう周囲に配慮し、駅係員への直接の問い合わせは控えるよう案内されています。
この広告展開の掲出場所はどこですか？
新幹線京都駅のコンコース内です。