[IMSF] Natural Tonkotsu Ramen Specialty Restaurant "Ichiran" Becomes Sponsor! Participating in All Japan Rally Championship MCC Round 3 "YUHO Rally Asuka"!
IMSF Co., Ltd. will participate in the 3rd round of the All Japan Rally Championship "YUHO Rally Asuka", and the natural tonkotsu ramen specialty restaurant "Ichiran" has newly joined as a sponsor. This cross-industry collaboration between ramen and motorsports aims to create new entertainment.
📋 Article Processing Timeline
- 📰 Published: May 9, 2026 at 02:41
- 🔍 Collected: May 8, 2026 at 18:02
- 🤖 AI Analyzed: May 8, 2026 at 18:48 (46 min after Collected)
IMSF Co., Ltd. (Headquarters: Shibuya-ku, Tokyo; President: Shigeki Inaba; hereinafter IMSF), which develops the appeal of various Japanese industries as unique IPs and brands, will participate in the "2026 All Japan Rally Championship Round 3 YUHO Rally Asuka supported by Toyota United Nara" to be held in Nara Prefecture from Friday, May 8 to Sunday, May 10, 2026.
From this event, it has been decided that "Natural Tonkotsu Ramen Specialty Restaurant Ichiran" (Ichiran Co., Ltd., Headquarters: Hakata-ku, Fukuoka City, Fukuoka Prefecture; President: Manabu Yoshitomi), which operates globally, will newly support IMSF's challenge as a sponsor.
■ Background and Purpose of Sponsorship
IMSF has set its mission to "create regional revitalization and new emotional experiences through Japanese culture" and continues to participate in the All Japan Rally Championship MORIZO Challenge Cup.
This time, Ichiran, which fascinates fans worldwide with its thorough commitment, has resonated with IMSF's vision and decided to support its challenge. We will explore unprecedented forms of entertainment by fusing different genres: ramen and sports.
■ New Vehicle Design with Ichiran Logo Unveiled
In addition to the sponsors announced by the second round, a new design featuring the Ichiran logo has been unveiled. Please pay attention to the sight of IMSF's machine racing through the course with the support of each company.
▲ New vehicle design with Ichiran logo
■ From Shigeki Inaba, President of IMSF
We are considering a project with Ichiran, a worldwide ramen company representing my hometown, to create new products that express the fun of motorsports. We have many goals, such as wanting you to enjoy them at rally venues and in your homes, so please look forward to future plans!
■ To Round 3 "Nara"! IMSF Rally Team Aims for Higher Heights
IMSF continues to participate in the "MORIZO Challenge Cup," which is a gateway for young drivers and pioneers the future of motorsports. Leveraging the experience gained in Rounds 1 and 2, we will combine technology and passion to pursue further speed and excitement in Nara.
【IMSF Team Member Introduction】
- Driver: Seiya Mieda
- Co-driver: Yusuke Kimura
Player details page: https://toyotagazooracing.com/jp/morizo_challenge_cup/teamdriver/2026/
▲ From left: Seiya Mieda, Yusuke Kimura
- Mechanic: Mitsuhiro Mieda
Seiya Mieda's father supports him as a mechanic, challenging with a strong parent-child backup system.
- IMSF Team Manager: Himawari Aramomi
As the manager overseeing the entire team, she connects entertainment and the race scene, disseminating new viewing experiences and fun unique to IMSF.
▲ From left: Mitsuhiro Mieda, Himawari Aramomi
■ Event Outline
Name: 2026 All Japan Rally Championship Round 3 YUHO Rally Asuka supported by Toyota United Nara
Date: May 8 (Fri) - May 10 (Sun), 2026
Location: Nara Prefecture (Tenri City, Sakurai City, Yoshino Town, etc.)
Ceremonial Start: Around 17:30 on May 8 (Fri) at Tenri City Hall
MORIZO Challenge Cup Official Website: https://toyotagazooracing.com/jp/morizo_challenge_cup/
Round 3 Official Website: https://rallyasuka.com/
■ Recruiting Partners to Create a New Future Together
IMSF is widely recruiting partners who resonate with its vision and seek forms of entertainment not bound by existing frameworks.
"Japanese creativity, to the world, to the future." We look forward to meeting partner companies, creators, artists, and project members who will join us in this challenge. If you are interested, please feel free to contact us at the address below.
■ Company Profile
Company Name: IMSF Co., Ltd.
Location: ACN Shibuya Dogenzaka Bldg. 7F, 1-15-12 Dogenzaka, Shibuya-ku, Tokyo 150-0043
Representative: Shigeki Inaba, President and CEO
Business Activities: Project-based entertainment business (IP development, event planning, XR implementation, etc.)
Official Website: https://imsf.co.jp/
Official X: https://x.com/imsf_jp
Official Instagram: https://www.instagram.com/imsf_jp/
Official Thr
From this event, it has been decided that "Natural Tonkotsu Ramen Specialty Restaurant Ichiran" (Ichiran Co., Ltd., Headquarters: Hakata-ku, Fukuoka City, Fukuoka Prefecture; President: Manabu Yoshitomi), which operates globally, will newly support IMSF's challenge as a sponsor.
■ Background and Purpose of Sponsorship
IMSF has set its mission to "create regional revitalization and new emotional experiences through Japanese culture" and continues to participate in the All Japan Rally Championship MORIZO Challenge Cup.
This time, Ichiran, which fascinates fans worldwide with its thorough commitment, has resonated with IMSF's vision and decided to support its challenge. We will explore unprecedented forms of entertainment by fusing different genres: ramen and sports.
■ New Vehicle Design with Ichiran Logo Unveiled
In addition to the sponsors announced by the second round, a new design featuring the Ichiran logo has been unveiled. Please pay attention to the sight of IMSF's machine racing through the course with the support of each company.
▲ New vehicle design with Ichiran logo
■ From Shigeki Inaba, President of IMSF
We are considering a project with Ichiran, a worldwide ramen company representing my hometown, to create new products that express the fun of motorsports. We have many goals, such as wanting you to enjoy them at rally venues and in your homes, so please look forward to future plans!
■ To Round 3 "Nara"! IMSF Rally Team Aims for Higher Heights
IMSF continues to participate in the "MORIZO Challenge Cup," which is a gateway for young drivers and pioneers the future of motorsports. Leveraging the experience gained in Rounds 1 and 2, we will combine technology and passion to pursue further speed and excitement in Nara.
【IMSF Team Member Introduction】
- Driver: Seiya Mieda
- Co-driver: Yusuke Kimura
Player details page: https://toyotagazooracing.com/jp/morizo_challenge_cup/teamdriver/2026/
▲ From left: Seiya Mieda, Yusuke Kimura
- Mechanic: Mitsuhiro Mieda
Seiya Mieda's father supports him as a mechanic, challenging with a strong parent-child backup system.
- IMSF Team Manager: Himawari Aramomi
As the manager overseeing the entire team, she connects entertainment and the race scene, disseminating new viewing experiences and fun unique to IMSF.
▲ From left: Mitsuhiro Mieda, Himawari Aramomi
■ Event Outline
Name: 2026 All Japan Rally Championship Round 3 YUHO Rally Asuka supported by Toyota United Nara
Date: May 8 (Fri) - May 10 (Sun), 2026
Location: Nara Prefecture (Tenri City, Sakurai City, Yoshino Town, etc.)
Ceremonial Start: Around 17:30 on May 8 (Fri) at Tenri City Hall
MORIZO Challenge Cup Official Website: https://toyotagazooracing.com/jp/morizo_challenge_cup/
Round 3 Official Website: https://rallyasuka.com/
■ Recruiting Partners to Create a New Future Together
IMSF is widely recruiting partners who resonate with its vision and seek forms of entertainment not bound by existing frameworks.
"Japanese creativity, to the world, to the future." We look forward to meeting partner companies, creators, artists, and project members who will join us in this challenge. If you are interested, please feel free to contact us at the address below.
■ Company Profile
Company Name: IMSF Co., Ltd.
Location: ACN Shibuya Dogenzaka Bldg. 7F, 1-15-12 Dogenzaka, Shibuya-ku, Tokyo 150-0043
Representative: Shigeki Inaba, President and CEO
Business Activities: Project-based entertainment business (IP development, event planning, XR implementation, etc.)
Official Website: https://imsf.co.jp/
Official X: https://x.com/imsf_jp
Official Instagram: https://www.instagram.com/imsf_jp/
Official Thr