Popular Instructor Teaches 'Differentiating' Information Gathering & Utilization Techniques in the Generative AI Era: 'The Easiest AI Research' Course Available from April 30th to Update Your Thinking and Extract Desired Information from Generative AI!
Impress Corporation will launch 'The Easiest AI Research' on-demand course on April 30th, teaching information gathering and utilization techniques for the generative AI era. This course aims to transform AI from a mere search tool into the 'strongest research partner' by updating one's thinking and practical research methods.
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- 📰 Published: April 30, 2026 at 19:00
- 🔍 Collected: April 30, 2026 at 10:31
- 🤖 AI Analyzed: April 30, 2026 at 22:04 (11h 33m after Collected)
Impress Corporation (Headquarters: Chiyoda-ku, Tokyo; President: Takashi Takahashi), which operates an IT-related media business within the Impress Group, will begin distributing an on-demand course on April 30th (Thursday) through its 'Impress Books Academy,' which offers skills and ideas useful for business and practical work. This course combines a PDF e-book version of 'The Easiest AI Research Textbook: Popular Instructors Teach 'Differentiating' Information Gathering & Utilization Techniques in the Generative AI Era' with explanatory videos by the author.
■ Practical Learning that Solves the Problem of 'AI Only Returning Generic Answers'
While the spread of generative AI has made it easy for anyone to obtain information, in practical business settings, there are still voices of disappointment saying, 'AI only returns bland generalities.' The biggest reason for this is the 'search brain' that approaches AI with the same感覚 as traditional 'search.' This course features the authors of the popular book 'The Easiest AI Research Textbook,' which teaches 'basic research methods' and 'information gathering & utilization methods in the generative AI era,' as instructors. They propose methods to update one's thinking to evolve AI from a 'search tool' into the 'strongest research partner.' It's not just about tool operation; it thoroughly explains the 'AI research' process for gathering and analyzing information with AI and deriving insights useful for decision-making, with concrete live demonstrations. By taking this approximately 2-hour and 40-minute course, participants will understand the key points for extracting desired information from generative AI.
■ 'Techniques for Extracting Desired Information from Generative AI' Learned in a 3-Part, Approximately 2-Hour 40-Minute Curriculum
This course consists of three parts, teaching specific methods to transform AI from a mere search tool into a 'thinking partner.' Part 1, themed 'Updating Your Thinking,' will explain in detail the differences between search and research, the blueprint for 'purpose, hypothesis, and instructions' that influence results, prompt patterns, and the 'questioning technique' to maximize AI's potential.
Part 2, 'Practice! The 3 Major Research Methods,' assumes a specific business scenario where a 'planning and development team for a new business format restaurant targeting Generation Z conducts research.' It explains specific methods through practical demonstrations using the currently popular generative AI 'Claude,' covering trend research (exploring the background of why something is popular), competitor research (predicting competitors' next moves and considering negative scenarios six months ahead), and UX research (including simulated interviews with AI personas).
Furthermore, Part 3 introduces techniques and practical applications utilizing research skills. It explains the flow from business strategy design to slide creation and website production using Claude x Genspark x Gemini Canvas, along with a series of demonstrations.
■ This course is recommended for the following people:
Those who want to utilize AI in their work but are struggling to get expected answers.
Marketers and new business developers who want to streamline trend analysis, competitor research, and customer needs analysis.
Those who want to learn how to ask 'good questions' and make AI their right-hand partner.
Leaders and managers who want to improve their team's AI literacy and productivity.
■ Features of this course:
1. Benefits of Hybrid Learning with 'Proven Books' x 'Videos'
This course is based on the 'Ichiban Yasashii' (Easiest) series of books, which has sold over 1 million copies. A PDF e-book is included, allowing participants to grasp the overall picture and confirm detailed theories at their own pace. The trial and error of prompt creation and the realistic dialogue process with AI can be learned visually through videos.
2. Covers '3 Major Research Methods' that Transform Business and Applied Techniques
The course features concrete demonstrations focusing on three highly demanded research areas in business. 'Trend Research' derives insights from the background of 'why' something is popular, not just 'what' is popular. 'Competitor Research' goes beyond spec comparisons, analyzing time series to anticipate competitors' 'strategic intentions' and 'next moves.' 'UX Research' extracts users' 'true feelings (VoC)' from social media and reviews, and conducts simulated interviews with AI personas. Furthermore, it explains in detail the 'questioning technique' to maximize AI's potential, such as 'abstract and concrete iteration' to manipulate the resolution of thought, and 'miracle questions' to unleash creativity by removing constraints.
3. Widely Applicable from Individual Skill Improvement to Corporate DX Training
This course is suitable not only for individual reskilling but also for corporate DX training.
■ Practical Learning that Solves the Problem of 'AI Only Returning Generic Answers'
While the spread of generative AI has made it easy for anyone to obtain information, in practical business settings, there are still voices of disappointment saying, 'AI only returns bland generalities.' The biggest reason for this is the 'search brain' that approaches AI with the same感覚 as traditional 'search.' This course features the authors of the popular book 'The Easiest AI Research Textbook,' which teaches 'basic research methods' and 'information gathering & utilization methods in the generative AI era,' as instructors. They propose methods to update one's thinking to evolve AI from a 'search tool' into the 'strongest research partner.' It's not just about tool operation; it thoroughly explains the 'AI research' process for gathering and analyzing information with AI and deriving insights useful for decision-making, with concrete live demonstrations. By taking this approximately 2-hour and 40-minute course, participants will understand the key points for extracting desired information from generative AI.
■ 'Techniques for Extracting Desired Information from Generative AI' Learned in a 3-Part, Approximately 2-Hour 40-Minute Curriculum
This course consists of three parts, teaching specific methods to transform AI from a mere search tool into a 'thinking partner.' Part 1, themed 'Updating Your Thinking,' will explain in detail the differences between search and research, the blueprint for 'purpose, hypothesis, and instructions' that influence results, prompt patterns, and the 'questioning technique' to maximize AI's potential.
Part 2, 'Practice! The 3 Major Research Methods,' assumes a specific business scenario where a 'planning and development team for a new business format restaurant targeting Generation Z conducts research.' It explains specific methods through practical demonstrations using the currently popular generative AI 'Claude,' covering trend research (exploring the background of why something is popular), competitor research (predicting competitors' next moves and considering negative scenarios six months ahead), and UX research (including simulated interviews with AI personas).
Furthermore, Part 3 introduces techniques and practical applications utilizing research skills. It explains the flow from business strategy design to slide creation and website production using Claude x Genspark x Gemini Canvas, along with a series of demonstrations.
■ This course is recommended for the following people:
Those who want to utilize AI in their work but are struggling to get expected answers.
Marketers and new business developers who want to streamline trend analysis, competitor research, and customer needs analysis.
Those who want to learn how to ask 'good questions' and make AI their right-hand partner.
Leaders and managers who want to improve their team's AI literacy and productivity.
■ Features of this course:
1. Benefits of Hybrid Learning with 'Proven Books' x 'Videos'
This course is based on the 'Ichiban Yasashii' (Easiest) series of books, which has sold over 1 million copies. A PDF e-book is included, allowing participants to grasp the overall picture and confirm detailed theories at their own pace. The trial and error of prompt creation and the realistic dialogue process with AI can be learned visually through videos.
2. Covers '3 Major Research Methods' that Transform Business and Applied Techniques
The course features concrete demonstrations focusing on three highly demanded research areas in business. 'Trend Research' derives insights from the background of 'why' something is popular, not just 'what' is popular. 'Competitor Research' goes beyond spec comparisons, analyzing time series to anticipate competitors' 'strategic intentions' and 'next moves.' 'UX Research' extracts users' 'true feelings (VoC)' from social media and reviews, and conducts simulated interviews with AI personas. Furthermore, it explains in detail the 'questioning technique' to maximize AI's potential, such as 'abstract and concrete iteration' to manipulate the resolution of thought, and 'miracle questions' to unleash creativity by removing constraints.
3. Widely Applicable from Individual Skill Improvement to Corporate DX Training
This course is suitable not only for individual reskilling but also for corporate DX training.