Ikeuchi Motor Launches "Referral Bonus Card" to Strengthen Community Trust: Referred Customers Get ¥2,000 Off Repairs, Referrers Receive a Digital Gift

Ikeuchi Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo; President & CEO: Miyu Ikeuchi; hereinafter "the Company"), which operates an automobile body and paint business, will launch its "Double Benefit Referral Campaign" in earnest starting April 2026 at all Ikeuchi Motor locations nationwide. The company has begun displaying dedicated posters and distributing referral cards at its 31 stores across the country.

This system allows customers who have used the Company's services to introduce friends and family. By presenting a "referral code" at the time of the in-store estimate, both parties can receive benefits.

■ "Referral Campaign" Benefit Details

This campaign offers advantages to both the referrer and the person being referred.

■ How to Use: A Smooth, Digitally-Linked Referral System in 30 Seconds on Your Smartphone

We have adopted a system that allows anyone to easily issue a "Referral ID" by scanning the QR code on the posters displayed in our stores.

1. Select Store & Enter Basic Information: Enter the store you use, your name, and phone number.

2. Set Up Digital Gift Reception: Register your email address to receive the gift URL.

3. Issue Referral ID (Code): Write the issued ID on the "Referral Card" or check and share it from the official LINE menu.

■ Background of Implementation: Alleviating Anxiety Over Opaque Repair Prices Through "Referrals"

Auto repairs, especially body and paint work, often come with anxieties such as "I don't know how much it will cost" and "It's hard to tell who is trustworthy." With an annual track record of 30,496 completed jobs, our company believes that recommendations (referrals) from customers who have actually experienced our service are the greatest source of reassurance for new customers.

With the introduction of this "Referral Card" and posters, we will create an environment where high-quality repair services can be shared at fair prices within the local community, both in-person and non-face-to-face.

■ Future Outlook: Phased Strengthening of Web Channels Based on Usage

Our company positions this system not merely as a campaign, but as a crucial communication tool for deepening our relationship of trust with customers.

As a next step, we will carefully examine the usage status and feedback from our customers in person to optimize on-site operations. Following that, we plan to sequentially strengthen our digital channels by launching a dedicated landing page (LP) and enhancing guidance from our official LINE and homepage.

By integrating online and offline experiences, we will gradually build an environment where everyone, from existing to potential customers, can access the "smart repair" option without hesitation.

【About Ikeuchi Motor】

Ikeuchi Motor is a body and paint specialty shop with 30 locations nationwide, operated by Ikeuchi Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo). Under the concept of "Fast, Affordable, and Thorough," we achieve industry-leading cost performance and short delivery times by eliminating intermediate margins through our directly-managed factories and rigorous process control. In fiscal year 2025, we surpassed 30,496 annual repairs. Leveraging our extensive performance data and the skills of our veteran craftsmen, we serve as the "go-to auto clinic in town" specializing in scratch and dent repair, offering highly transparent services through digital estimates and social media.

＜Ikeuchi Co., Ltd. Company Profile＞

Company Name: Ikeuchi Co., Ltd.

Location: WeWork NTV Yotsuya Bldg. 2F, 5-3-23 Kojimachi, Chiyoda-ku, Tokyo 102-0083

Representative: President & CEO, Miyu Ikeuchi

Corporate Site: https://ikeuchi-jidousha.co.jp

Official Instagram: https://www.instagram.com/ikepit_bankin/

＜Inquiries Regarding This Matter＞

Ikeuchi Co., Ltd. Public Relations

Email：info@ikeuchi-jidousha.co.jp