Ikeda Tatami Shop in Hiroshima City and Ito Tatami Store in Nagoya City Form Business Partnership
Ikeda Tatami Shop in Hiroshima City and Ito Tatami Store in Nagoya City have formed a business partnership to address declining tatami demand, enhance customer value, and preserve tatami culture.
📋 Article Processing Timeline
- 📰 Published: March 31, 2026 at 19:00
- 🤖 AI Analyzed: June 2, 2026 at 12:56 (1505h 56m after Published)

Ikeda Tatami Shop Co., Ltd. (Asakita Ward, Hiroshima City, Hiroshima Prefecture), which manufactures and sells tatami in Hiroshima City, entered into a business partnership with Ito Tatami Store Co., Ltd. (Minami Ward, Nagoya City, Aichi Prefecture) on March 31, 2026.
Reasons for Business Partnership
Due to changes in lifestyle, the demand for tatami is on a downward trend. In this context, we decided to form a business partnership between the two companies with the aim of increasing the number of tatami shops that clearly deliver value to customers and can be chosen with peace of mind.
Our company was founded in 1964. We aim to be the "Number One Tatami Shop in Hiroshima" through high-quality construction that focuses on domestic tatami, carried out by a third-generation tatami craftsman.
To create the future of tatami and pass it on to future generations, we are also working to create opportunities for people to interact with tatami in their daily lives. This includes donating置き畳 (oki-tatami, movable tatami mats) that can be placed on bench seating to Hiroshima Sakuragaoka High School, operated by the Matsumoto Gakuen Educational Corporation, and installing tatami in play areas of childcare facilities for children.
Through these activities, we are promoting the inheritance of tatami culture in a way that is rooted in the community.

On the other hand, Ito Tatami Store was founded in 1954. Similarly, with the third generation at the forefront, they have made proposals that are not limited to tatami, tailored to customers' lifestyles.
They also have a track record of donating tatami to facilities in Nagoya City and Minami Ward, Nagoya City, for children and students, and have focused on contributing to the community. Furthermore, considering the current state of the industry where there are differences in tatami installation quality and the thoroughness of explanations, they believe that creating an environment where customers can request services with peace of mind is also important.
Through this partnership, we will combine Ikeda Tatami Shop's expertise in domestic tatami and reliable construction quality with Ito Tatami Store's proposal capabilities from a consumer perspective and its community initiatives, further enhancing our proposal power, quality, and responsiveness.

About Ikeda Tatami Shop in Asakita Ward, Hiroshima City
A long-established tatami shop founded in 1964. They offer a wide range of products and services, including tatami reupholstering, new tatami, flipping tatami, and oki-tatami that can be used on flooring. They specialize in domestic tatami, with a strength in high-quality and safe construction.
They have a track record of installing tatami in general households, as well as childcare facilities, schools, designated cultural properties, and temples.

Naruto Imayama, Third Generation of Ikeda Tatami Shop
Worked in the automotive industry, including tire sales, sales, and maintenance. Following the death of his father, the second-generation owner of Ikeda Tatami Shop, he took over the business at the age of 25, determined to become the youngest tatami craftsman in Hiroshima.
Inheriting his father's motto, "See it, touch it, and be convinced," he trained under a tatami craftsman for six months to acquire the necessary skills. He is known for his meticulous work and prompt service.
To pass on tatami culture to future generations, he regularly offers experiences and workshops for children to interact with tatami.
By providing high-quality domestic tatami, we aim to make customers' lives more comfortable and enriched, and to continue to be the "Number One Tatami Shop in Hiroshima" for many years to come.
Outline of Ikeda Tatami Shop Co., Ltd.
Location: 5-7-9 Kabe, Asakita Ward, Hiroshima City, Hiroshima Prefecture
Phone: 082-815-2038
Homepage: http://www.ikeda-tatamiten.co.jp/
Instagram: https://www.instagram.com/ikeda_tatamiten
Inquiries (Official LINE): https://line.me/R/ti/p/@235stgtc
Keywords: Hiroshima City, Tatami Shop, Tatami Store, Ikeda Tatami Shop, High Quality, Domestic Tatami, Reupholstering, Replacement, Flipping, Oki-tatamiFAQ
What is the main purpose of this business partnership?
To address the industry challenge of declining tatami demand by leveraging the strengths of both companies, aiming to clearly deliver value to customers and increase the number of tatami shops that customers can choose with confidence.
What are the strengths of Ikeda Tatami Shop and Ito Tatami Store?
Ikeda Tatami Shop's strengths lie in its expertise in domestic tatami and reliable construction quality, while Ito Tatami Store excels in its consumer-centric proposal capabilities and community engagement.
What benefits can customers expect from this partnership?
By combining the expertise and proposal capabilities of both companies, customers can expect more high-quality tatami proposals tailored to their needs and services they can trust.