iKala Holds First 'iKala Connection Day'
iKala hosted its first 'iKala Connection Day' on April 1, 2026, focusing on corporate AI utilization, featuring industry leaders from Google Cloud and others. New services like the AI search analytics platform 'Chroma' were announced, emphasizing the importance of AI transformation.
📋 Article Processing Timeline
- 📰 Published: April 8, 2026 at 21:20
- 🔍 Collected: April 8, 2026 at 13:00
- 🤖 AI Analyzed: April 20, 2026 at 17:44 (292h 44m after Collected)
Global AI transformation provider iKala held its conference 'iKala Connection Day' on April 1, 2026, focusing on corporate AI utilization.
At this event, industry leaders from companies such as Google Cloud, CloudAD, momo.com Inc., and HUEI YEH Massage Chair took the stage to discuss AI implementation and its application in business.
Additionally, the AI search analytics and optimization platform 'Chroma,' the enterprise AI agent foundation 'iKala Nexus,' and the AI innovation hub 'iKala Foundry' were announced.
The day saw over 1,000 pre-registrations, more than 300 attendees, and over 200 online viewers, indicating a growing interest in corporate AI utilization.
**Direction of Corporate Transformation in the First Year of AI Agency**
During the opening, Sega Cheng, co-founder and chairman of iKala and chairman of TiEA, took the stage and designated 2026 as the 'First Year of AI Agency.'
He pointed out that the essence of AI transformation is not merely tool adoption but a 'change in the way decisions are made.' He stated that building a system for quicker and more accurate judgments using data and AI is crucial.
He also explained that in the marketing domain, the spread of AI is changing traditional funnel structures, leading to a shift from SEO to GEO (Generative Engine Optimization). He noted that with the increase in AI-generated content, the value of credibility is becoming even higher.
"Creators are becoming the infrastructure of marketing. In the AI era, building trust requires real experiences and emotional resonance," he stated.
**Chroma: Optimizing Brand Visibility in the AI Search Era**
As a major announcement at this event, Sega Cheng unveiled 'Chroma,' an AI search analytics and optimization platform.
Chroma visualizes brand display and recommendation status in AI search environments such as Gemini, ChatGPT, and Perplexity, supporting 143 markets and major languages.
Companies can understand how their brands are perceived on AI, perform competitive comparisons, and analyze performance. Furthermore, a simulation function that reproduces user behavior allows for a deeper understanding of the search experience.
This enables companies to optimize their content strategies and respond to AI-native information discovery in an environment where zero-click search is advancing.
At this event, industry leaders from companies such as Google Cloud, CloudAD, momo.com Inc., and HUEI YEH Massage Chair took the stage to discuss AI implementation and its application in business.
Additionally, the AI search analytics and optimization platform 'Chroma,' the enterprise AI agent foundation 'iKala Nexus,' and the AI innovation hub 'iKala Foundry' were announced.
The day saw over 1,000 pre-registrations, more than 300 attendees, and over 200 online viewers, indicating a growing interest in corporate AI utilization.
**Direction of Corporate Transformation in the First Year of AI Agency**
During the opening, Sega Cheng, co-founder and chairman of iKala and chairman of TiEA, took the stage and designated 2026 as the 'First Year of AI Agency.'
He pointed out that the essence of AI transformation is not merely tool adoption but a 'change in the way decisions are made.' He stated that building a system for quicker and more accurate judgments using data and AI is crucial.
He also explained that in the marketing domain, the spread of AI is changing traditional funnel structures, leading to a shift from SEO to GEO (Generative Engine Optimization). He noted that with the increase in AI-generated content, the value of credibility is becoming even higher.
"Creators are becoming the infrastructure of marketing. In the AI era, building trust requires real experiences and emotional resonance," he stated.
**Chroma: Optimizing Brand Visibility in the AI Search Era**
As a major announcement at this event, Sega Cheng unveiled 'Chroma,' an AI search analytics and optimization platform.
Chroma visualizes brand display and recommendation status in AI search environments such as Gemini, ChatGPT, and Perplexity, supporting 143 markets and major languages.
Companies can understand how their brands are perceived on AI, perform competitive comparisons, and analyze performance. Furthermore, a simulation function that reproduces user behavior allows for a deeper understanding of the search experience.
This enables companies to optimize their content strategies and respond to AI-native information discovery in an environment where zero-click search is advancing.