IDEATECH's "ResaPee®️" (https://ideatech.jp/service/research-pr), which provides one-stop research data marketing, announced the results of a survey on AI search compatibility for SEO articles. The survey targeted 111 corporate managers involved in the planning, operation, production, or performance measurement of SEO articles for owned media.

01｜Approximately 60% of respondents reported that traffic and results from SEO articles have "decreased" compared to 1-2 years ago.

02｜97.3% of respondents stated that a review of existing articles and websites is necessary for AI search compatibility.

03｜The top challenge for AI search compatibility, cited by approximately 60%, is "insufficient internal man-hours and resources."

Download the full survey report here: https://ideatech.jp/download/348/?utm_sourse=pr_260430

Survey Overview Survey Name: Survey on AI Search Compatibility for SEO Articles Survey Method: Internet survey planned by IDEATECH's research marketing service "ResaPee®︎" Survey Period: March 30, 2026 – March 31, 2026 Valid Responses: 111 corporate managers involved in the planning, operation, production, or performance measurement of SEO articles for owned media. *Percentages are rounded to the nearest second decimal place, so totals may not always be 100%.

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Approximately 70% of corporate managers involved in SEO article planning and operation have rewritten or updated more than half of their currently published SEO articles within the past year.

When asked "Q1. To what extent have you rewritten or updated currently published SEO articles within the past year?" (n=111), 16.2% responded "Almost all (over 80%)" and 52.3% responded "More than half (around 50-70%)."

Q1. To what extent have you rewritten or updated currently published SEO articles within the past year? - Almost all (over 80%): 16.2% - More than half (around 50-70%): 52.3% - Less than half (around 20-40%): 23.4% - Hardly any (less than 10%): 6.3% - None at all: 0.9% - Don't know/Cannot answer: 0.9%

Approximately 60% of corporate managers feel that traffic and results from SEO articles have "decreased" compared to 1-2 years ago.

When asked "Q2. How have traffic, inquiries, and document requests from SEO articles changed compared to 1-2 years ago?" (n=111), 9.0% responded "Significantly decreased" and 48.6% responded "Slightly decreased."

Q2. How have traffic, inquiries, and document requests from SEO articles changed compared to 1-2 years ago? - Significantly decreased: 9.0% - Slightly decreased: 48.6% - No change: 24.3% - Slightly increased: 14.4% - Significantly increased: 2.7% - Not aware: 0.9%

Over 80% of corporate managers reported "measuring" site traffic from AI search engines such as ChatGPT and Perplexity.

When asked "Q3. Does your company measure site traffic from AI search engines such as ChatGPT and Perplexity?" (n=111), 84.7% responded "Yes, we measure" and 14.4% responded "No, we do not measure."

Q3. Does your company measure site traffic from AI search engines such as ChatGPT and Perplexity? - Yes, we measure: 84.7% - No, we do not measure: 14.4% - Don't know/Cannot answer: 0.9%

97.3% of corporate managers believe that existing SEO articles and website content need to be reviewed for AI search compatibility.

When asked "Q4. Do you feel it is necessary to review the content of existing SEO articles and websites to adapt to generative AI and AI search?" (n=111), 25.2% responded "Strongly agree" and 72.1% responded "Somewhat agree."

Q4. Do you feel it is necessary to review the content of existing SEO articles and websites to adapt to generative AI and AI search? - Strongly agree: 25.2% - Somewhat agree: 72.1% - Somewhat disagree: 0.9% - Strongly disagree: 0.0% - Don't know/Cannot answer: 1.8%

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  • Source: PR TIMES
  • Category: Survey
  • Organizations: IDEATECH / ChatGPT / Perplexity